Go Global | Google Play Console (original) (raw)
Grow in local markets with insights and best practices from Google Play
Essentials
Find the tools and guidance you need to accomplish your goals with Google Play.
Find the tools and guidance you need to accomplish your goals with Google Play.
Topics
Get Started
Monetize with Play Commerce
Improving app quality
Growing your audience
Releasing with confidence
Engaging and retaining users
Getting featured on Google Play
Building apps for families
Resources
Policy Center
Policy Deadlines
Brand and marketing resources
Topics
Get Started
Monetize with Play Commerce
Improving app quality
Growing your audience
Releasing with confidence
Engaging and retaining users
Getting featured on Google Play
Building apps for families
Resources
Policy Center
Policy Deadlines
Brand and marketing resources
Learning
Learn the skills and best practices to help every part of your business thrive.
Learn the skills and best practices to help every part of your business thrive.
Guides for every topic
Find the right tools and resources for your goals.
Learn more
Play Academy
Get online training, targeted for every stage of your business growth.
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Insights
Find the most impactful reports and insights to drive your app growth.
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Case studies
See real-world stories and businesses thriving on Google Play.
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#WeArePlay
Learn about the global community building amazing apps on Google Play.
Learn more
Guides for every topic
Play Academy
Insights
Case studies
#WeArePlay
Programs
Get involved with programs designed to support the needs of all types of businesses.
Get involved with programs designed to support the needs of all types of businesses.
For reaching new audiences
App accelerator
Promotional content
Google Play Pass
Google Play Points
Google Play Games
Level Up
Level Up+
Indie Games
New to Google Play
For childrens' app
For content and media apps
Media Experience Program
Engage SDK
Pilot programs
For reaching new audiences
App accelerator
Promotional content
Google Play Pass
Google Play Points
Google Play Games
Level Up
Level Up+
Indie Games
New to Google Play
For childrens' app
For content and media apps
Media Experience Program
Engage SDK
Pilot programs
Play Console
Learn about Play Console features and leverage our best practices.
See what's new How to use Console
Learn about Play Console features and leverage our best practices.
See what's new How to use Console
Test
Latest releases and bundles
Closed testing
Internal app sharing
Internal testing
Open testing
Pre-launch reports
Release
Device catalog
Integrity and signing
Pre-registration
Production
Publishing overview
Releases overview
Grow
Acquisition reporting
Custom store listings
Deep links
Main store listing
Statistics
Store listing experiments
Translation services
Quality
Android Performance Tuner
Android vitals
App size
Ratings
Reach and devices
Reviews
Monetize
In-app products
Price experiments
Strategic guidance
Subscription reporting
Subscription setup
Manage
Policy status
Team and user management
Test
Latest releases and bundles
Closed testing
Internal app sharing
Internal testing
Open testing
Pre-launch reports
Release
Device catalog
Integrity and signing
Pre-registration
Production
Publishing overview
Releases overview
Grow
Acquisition reporting
Custom store listings
Deep links
Main store listing
Statistics
Store listing experiments
Translation services
Quality
Android Performance Tuner
Android vitals
App size
Ratings
Reach and devices
Reviews
Monetize
In-app products
Price experiments
Strategic guidance
Subscription reporting
Subscription setup
Manage
Policy status
Team and user management
Connect with players during Ramadan
Learn how you can adjust your game to better serve players observing Ramadan.
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Learn tips to succeed in specific regions
APACEMEALatin AmericaNorth America
APAC
- Best practices for publishing in Chinese languages
- Discover tips to help you find effective approaches to sub-dollar and localized pricing in India and Southeast Asia
- Increase engagement and distribution using local events and holidays in India and Southeast Asia
- Driving payer conversion in India and Southeast Asia
- 5 localization tips for your app or game to achieve success in one of the world’s largest app markets in Japan
- 6 tips to localize your apps and games to achieve success in South Korea
- 8 tips to guide your localization and culturalization strategy in Thailand
- Follow our best practice guides for Japan, Korea, and Thailand
EMEA
- 6 best practices to reach more mobile users in France
- 6 tips to grow your app and games business in Germany
- Best practices and localization strategies to reach more users in the Middle East and North Africa
- 6 best practices to guide your culturalization and localization strategy in Russia
- 5 tips to launch your app or game in the UK
- Expanding your business in the Western European market
- Explore insights into mobile games in Western Europe
- Learn how to develop a market-to-market strategy in Western Europe with this Google Play Academy course
Latin America
- Engaging players and unlocking spend in Spanish speaking Latin America
- 7 tips to help you drive player engagement and revenue
- Insights into Latin America’s mobile games market
- Follow our Brazil and Mexico best practice guides for expert local insight
North America
More resources
- Translate and localize your app Learn how Google Play Console can support your localization plans
- Translation services Localize your app experience by translating your app's store listing page, app strings, and in-app products
- Developer documentation for app translations Get best practices for creating default and alternative resources for Android apps
- Translate and localize your store listing Discover what users are saying about your app. Engage with users by responding directly to their feedback.
More resources
CASE STUDIES
- FunPlus delivers better game experiences
- IGG finds success in India
- Jagex bringing Runescape from PC to mobile
- Kefir achieving global success
- Mercado Libre increases retention by optimizing
- Netflix reduced app size by 33%
- Seekrtech grows from local to global
- SHAREit sharing wonderful moments