Strategic guidance | Google Play Console (original) (raw)
Get monetization insights and metric-driven guidance to help you grow your game’s revenue
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Play Console
Learn about Play Console features and leverage our best practices.
Learn about Play Console features and leverage our best practices.
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- Contextualize your revenue
See how your game’s revenue metrics contribute to your business goals and when to prioritize optimizing one over another - Identify opportunities
Find out where you can improve a metric by benchmarking against peer groups and; trend data, and explore insights by country - See your next steps
Get metric-driven recommendations with actions you can take right away, including small investments with outsized returns
Best practices
- Select a metric and explore it in detail to track your performance over time
- Use the metric hierarchy to understand how you can directly influence your game's lower-level performance metrics, which contribute to your overall business performance
- Use peerset comparisons and per-country breakdowns to identify your biggest growth opportunities, including underperforming markets and where you are a market leader
- View metric-specific recommendations to help you diversify your promotional content, refine your game mechanics, or test new price points that enable purchasing power parity
- Encourage users to set up payment methods and enable biometric authentication in advance to streamline payments.
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Find out more
- Two-minute overview See how our strategic guidance tools work in under two minutes Watch video
- How to use strategic guidance Visit the Help Center to learn more about using strategic guidance Learn more
- Understand Play Console’s metric hierarchy Scroll down to revenue KPIs to deep dive into our metric hierarchy Learn more
- Growth consulting at scale Learn how strategic guidance can bridge the growth consulting gap for your monetization strategy Learn more
Explore other features
- More on monetizing with Play Commerce Lorem ipsum dolor sit amet, consec eiusmod tempor incididunt Learn more
- In-app products Grow your revenue by selling products within your app using Google Play Billing Learn more
- Subscription reporting Understand the performance of your subscription business with an in-depth analysis of key metrics Learn more
- Subscription setup Grow your revenue with subscriptions and let Play take care of payment, notifications, and subscription management Learn more