Gudrun Held | University of Salzburg (original) (raw)

Papers by Gudrun Held

Zeitschrift für Tourismuswissenschaft, 2019

De Gruyter eBooks, Dec 31, 1992

Journal of Historical Pragmatics

This paper seeks to explain the development of European politeness as a result of courtly behavio... more This paper seeks to explain the development of European politeness as a result of courtly behaviour where “complaisance” played an important role. As traces left in the so-called “language of politeness” of numerous European linguacultures show, mutual “pleasing” determined social performance in hierarchically organised societies by merging aesthetic concepts of form and order with ethical values of benevolence and charity. An analysis of the lexical item placere (‘to please’) in Early Modern Italian and French documents highlights the existence of six different formulaic usages, characterised by a high consistency in frequency, evolution and diffusion all over Europe. Appearing mainly in connection with interactive moves where will is at stake, placere-formulae represent co-operative means, which ease social relationships by conditioning and “embellishing” directives with different elements of social decorum. As acts of submission originating in the Medieval ars dictandi, they beca...

Italienisch

The concept of bella figura is so inherent to Italian culture that it represents the quintessence... more The concept of bella figura is so inherent to Italian culture that it represents the quintessence of Italian identity. Demonstrating a good self image is not only fundamental to social relations and affiliation, but constitutes a pragmatic knowledge presumed to be carried out in everyday interaction and reflected in (non)verbal communication. With the exception of tourist guides and lay comments on the internet, the concept of a bella figura (and its opposite brutta figura) has never been the subject of scientific research. Therefore, its nature will be studied from the perspective of current pragmatic theories, identifying it as impression management and relational work and discussing it in relation to face and (im)politeness. Complemented by a semantic study, the concept reveals an ambivalence between the aspiration to an aesthetic-emotional ideal and the execution of an ethical-moral principle. With reference to the cultural-historical development, it appears that the expressions...

Journal of Pragmatics, 2015

SEE INDIVIDUAL PAPERS FOR CHAPTER EXTRACTS Thurlow, C. & Jaworski, A. (2010). London & Ne... more SEE INDIVIDUAL PAPERS FOR CHAPTER EXTRACTS Thurlow, C. & Jaworski, A. (2010). London & New York: Palgrave Macmillan. ----------------------------- Winner of the 2011 NCA "Distinguished Scholarship Award" for International and Intercultural Communication. ----------------------------- In this engaging and lively book, Crispin Thurlow and Adam Jaworski present a compelling analysis of - and new insights into - the role of spoken, written and visual discourse in producing tourism as a global cultural industry. Framed by the symbolic and economic orders of global mobility, Tourism Discourse presents an empirically-based discussion of language ideologies and host-tourist relations in contemporary tourism. Each chapter investigates a different tourism genre: inflight magazines, trade signs and business cards, tourists' postcard messages, television holiday shows, newspaper travelogues, and guidebook glossaries. For Thurlow and Jaworski, these 'discourses on the move' illuminate the everyday experience and 'banal enactment' of globalization.

Sociolinguistica ist bestrebt, ein Netz von Korrespondenten für ganz Europa aufzubauen. Diese Kor... more Sociolinguistica ist bestrebt, ein Netz von Korrespondenten für ganz Europa aufzubauen. Diese Korrespondenten stellen aufgrund ihres Fachwissens in Eigenverantwortung ein Verzeichnis der wichtigsten Monographien, Sammelbände und Aufsätze wissenschaftlicher Fachzeitschriften ihres jeweiligen Landes zusammen, die, soweit ihr Umfang den vorgegebenen Rahmen von Sociolinguistica nicht sprengt, im zweiten Jahr nach Erscheinen in dieses Jahrbuch aufgenommen werden. Sociolinguistica is striving to build a network of correspondents for Europe as a whole. These correspondents are responsible for creating a register, on the basis of their own professional journals in their countries. Within the guidelines of Sociolinguistica, these publications are then included in the yearbook within two years of their publication. Sociolinguistica tâche de mettre sur pied un réseau de correspondants couvrant toute l'Europe. Sur base de leur propre connaissance professionelle, ceux-ci élaborent alors un relevé des plus importantes monographies, collections et essais parus dans des revues spécialisées de leur pays. S'ils ne sortent pas de domaines de la sociolinguistique, ils sont inclus dans l'annuaire deux ans après leur publication.

Zeitschrift für Tourismuswissenschaft, 2019

De Gruyter eBooks, Dec 31, 1992

Journal of Historical Pragmatics

Italienisch

Journal of Pragmatics, 2015

Although politeness theories – applied to all kinds of cultures, languages and communication even... more Although politeness theories – applied to all kinds of cultures, languages and communication events all over the world – are more than ever in the focus of pragmatics, Europe, as a historically grown cultural community in a loose geographic area, however, is still getting comparatively marginal attention, whilst English is overrepresented. Though the volume Politeness in Europe (2005) set an important research agenda, it mainly neglected the historical point of view. The panel invites further investigations of the European tradition from Antiquity to dynamically trace common cultural roots and their development over time, through language use and metalanguage, whilst keeping in mind that politeness is a strictly relative concept, and at the same time dependent on situated external and internal factors, which are constantly varying and changing. In the light of the theoretical key-concepts (claimed in Kadár/Haugh 2013:159ff.) of comparability and representation, transformation and continuity, the panel challenges new insights into 'European politeness' at the macro-, the meso-and the micro-pragmatic level, going beyond lingua-cultural — and national — boundaries. We ask special attention for the shared socio-cultural development in relevant periods of time, the mutual cultural contact and exchange by areal proximities as well as dominant ideological and sociopolitical influences, the foundation, reification, change and irradiation of a European human ethos, as reflected in both the ongoing social interaction and the evaluative comments drawing on the expected or neglected social behaviour. More specifically, for Europe (understood as a geographic area including also Russia and Turkey), the panel wants to promote interest into periodization issues, and into factors for change ranging from ideological, political, social, economic, to mediatic and their influence on conventions, rituals and values. Topic of interest include but are not limited to: egocentric vs sociocentric values, philosophy, Christianity, deference, feudalism, absolutism, emancipation, class mobility, rise of middle classes, decline/resilience of aristocracy, urbanization, industrial revolution, population increase, the nuclear family, and so on.) In terms of sources and methods, in front of the difficult data situation we see metapragmatic (metalinguistic, metacommunicative, metadiscursive and metacognitive) approaches as a key area offering a methodologically sound access. We welcome qualitative approaches aiming at identifying 'European' human qualities that go beyond the relativity of historical politeness and quantitative methods to provide evidence for recurrent schematic practices and their conventionalization from a diachronic perspective. Whether within a social semantic, discourse analytical or a genre-or frame-based perspective, we ask attention for lexical items and labels, routine formula and other questions of lexico-grammar as well as speech-acts, conversation patterns, discourse traditions and any other kind of communicative events. We hope to assemble researchers with a wide range of approaches, in order to foster insight in the convergent or divergent social practices of a shared European human ethos.