Local Marketing Tool: Automate Local SEO for Smarter Growth (original) (raw)

Local Marketing Software

Easily manage your local SEO campaigns to reach more customers in your target area

Comprehensive Local Marketing Automation Platform for Rapid Growth

Build, track, and manage your business's local search presence in a unified hub

Local & Map Rank Tracker

Dominate your local market by precisely tracking and visualizing your search rankings

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GBP Posts Scheduler

Connect with potential customers and keep them engaged with automated Google Business Profile posts

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Listing Management

Manage your presence within our continuously expanding list of international and local business listings

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Reviews Management

Boost your efficiency by automatically collecting and analyzing reviews, then respond to them from one place

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Local Rankings and Grid Rank Tracker

Gain a broader perspective on your rankings within your service area and track traditional local rankings for bulk data analysis

Map Rank Tracker

Local Rankings

Get a detailed, map-based view of how your business ranks within your specified area

Refine your local marketing strategy by analyzing keyword rankings over time

Your one-stop-shop for all things local marketing and beyond!

Create new listing profiles, respond to user reviews, schedule GBP posts, and more with our Local Marketing Tool.

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GBP Posts Scheduler

Keep your Google Business Profile active by planning, creating, and publishing posts directly from the platform

Automated content scheduling

Save valuable time and boost your productivity by automating repetitive content publishing tasks.

Completely customizable posts

Tailor post settings to your preferences, specifying location, post type, media inclusion, and start/end dates.

Continuous content distribution

Create and schedule multiple posts in advance to keep a steady local search presence online.

Listing Management

Help your prospects find you. Get featured in dozens of business listings and keep your NAP consistent for maximum impact

Keep your business information accurate, up-to-date, and consistent across all major review platforms

Reviews Management

Collect and analyze valuable data on customer reviews across various online sources

1

Average rating score and total review count

2

Distribution of reviews by rating and source

3

AI-based semantic insights on customer reviews

Conveniently organize and optimize your review management process

Consolidate multi-source feedback

Gather customer reviews from platforms like Google, Facebook, Apple, Bing, Yelp, TripAdvisor, and more.

Use filters to find top priority reviews

Organize reviews using filters for rating, source, status, language, or date to streamline how you respond.

Manage reviews from one place

Either reply to reviews directly from the platform or export them in .pdf, .xls, or .csv format for further processing.

Get 14 days of full access to the SE Ranking platform!

No credit card required

Custom Settings

Quick and easy to manage

Easily manage location data across your GBP accounts

Add any number of business locations

Add as many business locations as you need, update data on demand or set up a schedule

Easy start and cross-catalogue integration

Reach a wider audience by adding your business to listings and catalogs

Accurate historical data

Analyze location data dynamics to make wise decisions going forward

FAQ

How do you perform a local SEO analysis?

To perform a local SEO analysis, research the following: the local search leader, where your website stands in comparison, what your top and direct competitors are doing SEO-wise, and you and your competitors’ GMB profiles. Monitor Maps results and analyze all location-based factors.

Do I need local marketing tools?

If you’re a business owner or local SEO expert, you can benefit tremendously from a reliable local marketing platform. It can help you manage the following: website and local listings performance tracking, local competitor analysis, and optimizing your website for local search. Use these tools to get comprehensive marketing data, improve research, and simplify local results tracking.

What should a local marketing report include?

A comprehensive local search performance report should include data on keyword rankings, customer reviews, and business listings, including GBP data, for your target markets. It’s also recommended to feature data on competitor performance. This makes it possible to identify your competitive advantages and refine your local SEO strategies.

How can I improve my local visibility on Google?

To boost your local visibility on Google, you need to optimize your Google Business Profile with accurate contact details, business hours, high-quality photos, and a keyword-rich description. Plus, use location-specific keywords on your website and create dedicated pages for each service area. Keep your business name, address, and phone number consistent across all local directories and listings. Encourage customers to leave positive reviews and respond to all feedback to build trust. SE Ranking’s Local Marketing Tool can help you with these tasks.

Does this software work with Google Business Profile?

Yes, SE Ranking’s Local Marketing Tool integrates with Google Business Profile, enabling you to manage business information, monitor rankings, and analyze performance directly within the platform. You can also plan, create, and schedule GBP posts from here.

Can I track local rankings by city or ZIP code?

Yes, the Local Rank Tracker enables you to monitor keyword rankings by specifying locations such as cities or ZIP codes, providing accurate local SEO insights.

Can I manage multiple locations with this tool?

Yes, SE Ranking’s Local Marketing Tool supports managing multiple business locations, making it suitable for multi-location businesses and agencies.

Does the tool allow me to manage and reply to customer reviews?

Yes, you can monitor and respond to customer reviews across various platforms, including Google, Tripadvisor, ShowMeLocal, FindOpen, Facebook, Yelp, and more—directly from the tool. You can update their status, filter reviews by rating, source, status, language, or date, and even export them. Analytics, including an overview of your overall review performance, are also available.

How does the software help me optimize my listings in local directories?

The tool helps you optimize your listings by automatically scanning top local directories for your business information, identifying missing or inconsistent NAP details, and suggesting updates to ensure accuracy across all platforms. Consistent, complete listings boost your credibility with search engines and improve your chances of appearing in local search results.

Is there a free trial or demo available?

Yes, SE Ranking offers a free trial of the Local Marketing Tool with a limit of three listings, allowing you to explore its features before committing.

Is the software suitable for SEO agencies or multi-location businesses?

Yes. The software is designed to support both SEO agencies and multi-location businesses. Agencies can manage multiple clients from a single dashboard, while multi-location businesses can track rankings, monitor reviews, and maintain consistent business information across all locations.

What’s the difference between a traditional SEO tool and a local SEO tool?

A traditional SEO tool focuses on improving a website’s overall search visibility. It covers keyword research, backlink analysis, technical audits, and content optimization, often at a national or global level. A local SEO tool, on the other hand, is specialized for boosting visibility in local search results. It focuses on location-specific keyword tracking, Google Business Profile management, local directory listings, review monitoring, and other features designed to help businesses attract nearby customers.

Scalable pricing options adapted to your business needs

Repeatable SEO + GEO delivery

Multi-client SEO + GEO workflows

Need more? Upgrade with add-ons!

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