ShortPixel Image Optimizer – Compress & Convert to WebP & AVIF (original) (raw)

ShortPixel offers both Lossy and Lossless image compression for all popular file types. For those who demand the highest quality, such as photographers or e-commerce professionals showcasing product images, we provide Glossy JPEG compression—a specialized algorithm that ensures exceptional quality with optimized file sizes. By using our plugin, your optimized images not only enhance user experience but also boost PageSpeed Insights and GTmetrix scores, improve your Google PageRank, and ultimately attract more visitors to your website.

Introducing a new level of convenience with ‘Background Mode’—images can now be optimized seamlessly without keeping a browser tab open. Set up recurring cron jobs for background optimization, perfect for sites with user-uploaded images on the front end. Bulk-optimize your entire Media Library or any gallery effortlessly with just one click. For large Media Libraries, enjoy full WP-CLI support, enabling smooth and efficient background processing.

Designed to work seamlessly with any hosting environment—shared, cloud, VPS, or dedicated. Our tool uses minimal resources while optimizing every image on your website, including those not stored in the Media Library. Whether it’s images in galleries or files added via FTP, all optimization is handled by the Image Optimization Cloud, ensuring your hosting resources stay untouched. New features include automatic scanning of custom media folders for new images using cron jobs and the ability to skip already optimized images, saving time and avoiding redundant processing.

Perfect for eCommerce websites using WooCommerce and other plugins, this tool is fully compatible with popular galleries like NextGEN Gallery, Modula, Foo Gallery, and more. It seamlessly integrates with WP Retina 2x for automatic compression of retina images, and works flawlessly with WordPress multisite installations (whether on sub-folders or sub-domains) using a single API key.

It also supports WPML and WPML Media plugins, along with full compatibility with the WP Offload Media plugin. Whether your website runs on HTTPS or HTTP, this tool is compatible with virtually all hosting providers.

Additionally, it integrates with Gravity Forms’ post_image field type for image optimization upon upload, works with watermarking plugins, and syncs directly with Cloudflare via a Cloudflare Token for automatic cache updates.

New! Now supporting HEIC files, you can easily upload images from your iPhone in Apple’s HEIC format, which will be automatically converted to JPG and optimized based on your settings. Simple and efficient!

Introducing Smart Cropping, a new feature that uses AI to generate subject-centered thumbnails, perfect for eCommerce websites. Optimize thumbnails and featured images with the added flexibility to exclude specific thumbnails from optimization.

With advanced exclusion options, you can exclude images based on filename, path, size, or even complex regex. You can optimize any image, including those in NextGEN Gallery and other galleries or sliders.

For large images, there are two automatic resizing options for featured images, allowing you to scale them down easily. Additionally, you can deactivate auto-optimization on image uploads to have more control.

Keep or remove EXIF data from images—ideal for photographers or those concerned with privacy.

Quickly test lossy, glossy, or lossless versions of images with just one click in the Media Library.

The tool supports images up to 100MB in size, ensuring flexibility for large media files.