Analytics Council (original) (raw)

Invalid login. Please try again.

Password does not meet the required minimum length of 7.

Council Objectives

The Analytics Council focuses on ways that companies can address emerging challenges and leverage opportunities with the expanding array of available media and marketing data.

The council explores and reports on alternatives for modeling the range of data now available for making decisions in today’s marketing, media, and measurement organizations.

Analytics Council Chair

Jim Spaeth

Sequent Partners