Stratos Kartsonakis | Technical University of Crete (original) (raw)

Uploads

Papers by Stratos Kartsonakis

Research paper thumbnail of Attributes of an Effective Project Manager

Advances in public policy and administration (APPA) book series, Nov 6, 2023

Research paper thumbnail of A Multicriteria Analysis Approach to Tourists’ Satisfaction with Local Food Consumption

Lecture Notes in Operations Research, 2023

Research paper thumbnail of Corporate Social Responsibility, Customer Satisfaction, and Customer Loyalty in Banking Institutions: A Literature Review

Springer eBooks, 2023

Although prior research has addressed the influence of corporate social responsibility (CSR) on p... more Although prior research has addressed the influence of corporate social responsibility (CSR) on perceived customer responses, it is not clear whether CSR affects market value of the firm. This study develops and tests a conceptual framework, which predicts that (1) customer satisfaction partially mediates the relationship between CSR and firm market value (i.e., Tobin's q and stock return), (2) corporate abilities (innovativeness capability and product quality) moderate the financial returns to CSR, and (3) these moderated relationships are mediated by customer satisfaction. Based on a large-scale secondary data set, the results show support for this framework. Notably, the authors find that in firms with low innovativeness capability, CSR actually reduces customer satisfaction levels and, through the lowered satisfaction, harms market value. The uncovered mediated and asymmetrically moderated results offer important implications for marketing theory and practice.

Research paper thumbnail of Corporate Social Responsibility, Customer Satisfaction, and Market Value

Journal of Marketing, 2006

Although prior research has addressed the influence of corporate social responsibility (CSR) on p... more Although prior research has addressed the influence of corporate social responsibility (CSR) on perceived customer responses, it is not clear whether CSR affects market value of the firm. This study develops and tests a conceptual framework, which predicts that (1) customer satisfaction partially mediates the relationship between CSR and firm market value (i.e., Tobin's q and stock return), (2) corporate abilities (innovativeness capability and product quality) moderate the financial returns to CSR, and (3) these moderated relationships are mediated by customer satisfaction. Based on a large-scale secondary data set, the results show support for this framework. Notably, the authors find that in firms with low innovativeness capability, CSR actually reduces customer satisfaction levels and, through the lowered satisfaction, harms market value. The uncovered mediated and asymmetrically moderated results offer important implications for marketing theory and practice.

Research paper thumbnail of An ELECTRE-TRI Model for National Energy Sustainability Assessment

Multiple Criteria Decision Making for Sustainable Development

Research paper thumbnail of Supplier Selection and Evaluation Using Multicriteria Decision Analysis

The selection and evaluation of suppliers is a very sensitive and crucial process for all compani... more The selection and evaluation of suppliers is a very sensitive and crucial process for all companies and organizations, since the quality of the overall supplier management system may affect the quality of the final product. Suppliers nowadays are considered as partners of any business organization having mutual trust as the core of the relationship with them. In contrast to traditional approaches for selecting/evaluating a supplier, which are mainly based on cost, neglecting other important factors, new research efforts have highlighted the importance of multicriteria decision analysis in this problem. The aim of this paper is to propose an integrated framework for supplier selection and evaluation giving emphasis on the dynamic nature of the problem. The proposed framework is based on the UTA-II method, which is a preference disaggregation approach from the field of multicriteria decision analysis, and its applicability is demonstrated through a real-world application in a food com...

Research paper thumbnail of A green supplier selection and evaluation using multicriteria decision analysis

The problem of supplier selection and evaluation is considered as one of the most critical proced... more The problem of supplier selection and evaluation is considered as one of the most critical procedures within a company and has gathered the attention of scholars, particularly in recent studies. Nevertheless, the importance of including environmental factors to the selection and evaluation of suppliers has received much less attention. Over the last years though, it has become a matter of great concern, mainly due to the diminishing raw material resources, overflowing waste sites, and increasing level of pollution. As many factors should be taken into consideration and the complexity is increasing when the environmental dimension is added multicriteria decision analysis is preferred for these kinds of problems. This paper presents a new approach where environmental criteria are considered along with the traditional criteria based on the fuzzy UTASTAR method. The fuzzy UTASTAR method is a preference disaggregation approach that can consider the level of uncertainty in the examining c...

Research paper thumbnail of Multicriteria decision aid approach for sorting countries based on their energy performance

International Journal of Decision Support Systems

Research paper thumbnail of Attributes of an Effective Project Manager

Advances in public policy and administration (APPA) book series, Nov 6, 2023

Research paper thumbnail of A Multicriteria Analysis Approach to Tourists’ Satisfaction with Local Food Consumption

Lecture Notes in Operations Research, 2023

Research paper thumbnail of Corporate Social Responsibility, Customer Satisfaction, and Customer Loyalty in Banking Institutions: A Literature Review

Springer eBooks, 2023

Although prior research has addressed the influence of corporate social responsibility (CSR) on p... more Although prior research has addressed the influence of corporate social responsibility (CSR) on perceived customer responses, it is not clear whether CSR affects market value of the firm. This study develops and tests a conceptual framework, which predicts that (1) customer satisfaction partially mediates the relationship between CSR and firm market value (i.e., Tobin's q and stock return), (2) corporate abilities (innovativeness capability and product quality) moderate the financial returns to CSR, and (3) these moderated relationships are mediated by customer satisfaction. Based on a large-scale secondary data set, the results show support for this framework. Notably, the authors find that in firms with low innovativeness capability, CSR actually reduces customer satisfaction levels and, through the lowered satisfaction, harms market value. The uncovered mediated and asymmetrically moderated results offer important implications for marketing theory and practice.

Research paper thumbnail of Corporate Social Responsibility, Customer Satisfaction, and Market Value

Journal of Marketing, 2006

Although prior research has addressed the influence of corporate social responsibility (CSR) on p... more Although prior research has addressed the influence of corporate social responsibility (CSR) on perceived customer responses, it is not clear whether CSR affects market value of the firm. This study develops and tests a conceptual framework, which predicts that (1) customer satisfaction partially mediates the relationship between CSR and firm market value (i.e., Tobin's q and stock return), (2) corporate abilities (innovativeness capability and product quality) moderate the financial returns to CSR, and (3) these moderated relationships are mediated by customer satisfaction. Based on a large-scale secondary data set, the results show support for this framework. Notably, the authors find that in firms with low innovativeness capability, CSR actually reduces customer satisfaction levels and, through the lowered satisfaction, harms market value. The uncovered mediated and asymmetrically moderated results offer important implications for marketing theory and practice.

Research paper thumbnail of An ELECTRE-TRI Model for National Energy Sustainability Assessment

Multiple Criteria Decision Making for Sustainable Development

Research paper thumbnail of Supplier Selection and Evaluation Using Multicriteria Decision Analysis

The selection and evaluation of suppliers is a very sensitive and crucial process for all compani... more The selection and evaluation of suppliers is a very sensitive and crucial process for all companies and organizations, since the quality of the overall supplier management system may affect the quality of the final product. Suppliers nowadays are considered as partners of any business organization having mutual trust as the core of the relationship with them. In contrast to traditional approaches for selecting/evaluating a supplier, which are mainly based on cost, neglecting other important factors, new research efforts have highlighted the importance of multicriteria decision analysis in this problem. The aim of this paper is to propose an integrated framework for supplier selection and evaluation giving emphasis on the dynamic nature of the problem. The proposed framework is based on the UTA-II method, which is a preference disaggregation approach from the field of multicriteria decision analysis, and its applicability is demonstrated through a real-world application in a food com...

Research paper thumbnail of A green supplier selection and evaluation using multicriteria decision analysis

The problem of supplier selection and evaluation is considered as one of the most critical proced... more The problem of supplier selection and evaluation is considered as one of the most critical procedures within a company and has gathered the attention of scholars, particularly in recent studies. Nevertheless, the importance of including environmental factors to the selection and evaluation of suppliers has received much less attention. Over the last years though, it has become a matter of great concern, mainly due to the diminishing raw material resources, overflowing waste sites, and increasing level of pollution. As many factors should be taken into consideration and the complexity is increasing when the environmental dimension is added multicriteria decision analysis is preferred for these kinds of problems. This paper presents a new approach where environmental criteria are considered along with the traditional criteria based on the fuzzy UTASTAR method. The fuzzy UTASTAR method is a preference disaggregation approach that can consider the level of uncertainty in the examining c...

Research paper thumbnail of Multicriteria decision aid approach for sorting countries based on their energy performance

International Journal of Decision Support Systems