Graça Castelo-Branco | Universidade da Beira Interior (original) (raw)
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Health communication is a recent area, but that is rapidly developing and expanding . This articl... more Health communication is a recent area, but that is rapidly developing and expanding . This article traces the historical development of this aspect of communication that has grown along with two areas of public health - health promotion and health education - indicating the most representative landmarks and looking ahead to possible paths for the future. The campaigns of the Portuguese League for Social Prophylaxis are presented as examples of health communication precursors in Portugal.
Health communication is a recent area, but that is rapidly developing and expanding . This articl... more Health communication is a recent area, but that is rapidly developing and expanding . This article traces the historical development of this aspect of communication that has grown along with two areas of public health - health promotion and health education - indicating the most representative landmarks and looking ahead to possible paths for the future. The campaigns of the Portuguese League for Social Prophylaxis are presented as examples of health communication precursors in Portugal.