Norbert Vrabec | UCM - Academia.edu (original) (raw)

Papers by Norbert Vrabec

Media Literacy and Academic Research, Dec 31, 2022

Media literacy target audiences are an important part of media policy. Other national media polic... more Media literacy target audiences are an important part of media policy. Other national media policy objectives, such as quality and responsibility of the mass media, safety, and sustainability of the media environment, are also related to society's media literacy. Aligning policy measures with the changing challenges of modern media use is not an easy task. Without systematic research, policy makers lack an in-depth understanding of the needs of media users and cannot be accurate in providing support mechanisms. By adopting a mediatization framework, this study seeks to dissect the symbiotic relationship between media and society within a mediatized context, paying particular attention to how media logic intertwines with various social subsystems and influences the trajectory of media policy development, specifically in the realm of media literacy. Drawing upon bibliographic data from the Mediadelcom project and conducting a meticulous content analysis of national media policy documents, we critically evaluate the media literacy policies in Austria, Bulgaria, Latvia, Romania, and Slovakia. The study aims to underscore how an overreliance on media logic and negligence of audience needs thwarts the efficacy of media literacy policies, ultimately hindering their capacity to fulfil their intended objectives. This research endeavours to illuminate these dynamics, providing valuable insights and recommendations for policymakers striving to enhance media literacy and foster a more informed, responsible, and resilient media landscape.

Proceedings of The 5th International Academic Conference on Education, Teaching and Learning

Under the influence of the Internet, the perception of the recipients has changed radically. In t... more Under the influence of the Internet, the perception of the recipients has changed radically. In the epoch of formlessness, linear time is replaced by simultaneous time, which is based solely on living in the present. The new phenomenon of 'being in the now' has also influenced the perception of political campaigns on social media. The aim of this theoretical study is to understand the principle of how political advertisements on social networks function in temporality. At the same time, we ask why recipients are not immune to online manipulation on the Internet. We conclude by considering potential solutions to the problems that have arisen in temporality not only in the context of the presentation of politics on social networks.

Media Literacy and Academic Research

Journal of Education Culture and Society

Aim. This research study aims to examine the role and activities of key stakeholders in Slovakia ... more Aim. This research study aims to examine the role and activities of key stakeholders in Slovakia who participate in non-formal education activities focused on the issue of critical thinking in relation to media communication. The aim was to gain an overview of the ways and means by which these actors address their target groups and what conceptual approaches they use to increase the level of media literacy at the national level. Methods. Framework analysis of secondary data on Slovak subjects whose non-formal educational activities and tools focus on the issue of critical thinking, disinformation and fake news by increasing the level of media and information literacy of various target groups. Results. The analysis of secondary data showed that representatives of various stakeholders in Slovakia offer different categories of projects and activities to increase the level of media and information literacy of various target groups. The obtained results indicate that the most active prov...

Media Literacy and Academic Research, 2023

This study focuses on the presentation and interpretation of scientific information and data by S... more This study focuses on the presentation and interpretation of scientific information and data by Slovak creators on the social platform Instagram. Media content presented on social media often becomes problematic, as popular science posts are more in an entertaining than scientific form. It happens that popular science content is presented inaccurately, without deeper context. In addition, scientific misinformation and misleading information appears, which can pose a danger to audience members who trust such information. Science journalism has found its place not only in traditional media, but also on social media platforms, where problematic information on scientific topics goes viral and achieves a high level of user interaction. In an unregulated or under-regulated social networking environment, it is also more difficult for users to discern the credibility and relevance of the information presented, especially when referring to existing scientific studies or authorities. However, data from these sources may be taken out of context, interpreted in a misleading way or accompanied by completely fabricated or distorted conclusions. Such false scientific content undermines confidence in objective science journalism and discredits the work of science journalists. Several digital tools are now available that can help readers distinguish real scientific information from false information. Critical thinking, media literacy and scientific literacy are key skills that can be used to detect manipulative techniques and navigate the issue of false media content. In this paper, we therefore clarify the importance of media, scientific and information literacy skills to help identify misinformation in media content related to science and research.

Medijske studije, 2022

Data journalism is one way to provide readers with objective and relevant reports. The study ‎is ... more Data journalism is one way to provide readers with objective and relevant reports. The study ‎is a content analysis of the use of data journalism by Slovak online news portals. The research sample ‎consists of 11,267 articles published during February 2020, February 2019, June 2019 and November‎2019. The aim was to use a quantitative research strategy to determine whether significant policy events ‎have an impact on the higher frequency of data journalism components in domestic news. The results ‎show that data journalism is an integral part of newsrooms. Despite this, the use of data faces several‎ problems, especially in terms of journalists’ lack of skills and experience in this area of journalism. This ‎is also reflected in the limits of the use of data journalism in reporting on an influential agenda that‎ has an impact on public and political life. Newsrooms do not respond adequately to the presence of a‎ significant political and public agenda, which is mainly processed in th...

The main aim of the research study is a detailed analysis of reading preferences of citizens with... more The main aim of the research study is a detailed analysis of reading preferences of citizens with visual impairment in the Slovak Republic. The purpose of the study is to examine the relations between the current offer of specific media contents to blind and partially sighted members of the audience and their subjective needs and preferences. Regarding the specific character of physical disabilities we have primarily focused on media available in audio form, in Braille or those reading of which is possible using the computer and technical equipments (screen readers). Secondary aim of the study is the analysis of the offer of public libraries in the Slovak Republic that provide such media contents adapted to this target group (i.e. people with visual impairment). A qualitative research strategy was used within the implemented research. The practical implementation of data collecting and analysis was carried out using the framework analysis. Based on the research procedure focused on ...

This contribution analyzes media literacy development as a component of education for democratic ... more This contribution analyzes media literacy development as a component of education for democratic citizenship and personal development of children and youth. We analyze the features, approaches and innovative strategies of integration of media education into the religious education curriculum. Media literacy strategies can play a key role in helping teachers to fulfil their responsibility for preparing children and adolescents to use the internet, television and other media that surround them. Our approach reflects the need to educate not only in technical aspects of information and communication technologies, but also in their responsible and meaningful use. One of the important goals of current religious teaching could be to stimulate critical and creative thinking and promote digital citizenship and the ethical values. This article, showcasing the experience gathered by Slovak schools, provides insights on the inclusive and innovative educational trends within a media saturated en...

Abstract: A research called &#x27;On-line generation: information, communication and digi... more Abstract: A research called &#x27;On-line generation: information, communication and digital youth participation in the information society&#x27; was carried out during 2009 in Slovakia. The aim of this project was primarily an analysis of youth participation in the creation, provision, sharing, ...

DEStech Transactions on Social Science, Education and Human Science, 2017

International Journal of Media and Information Literacy, 2016

Current Issues of Mass Communication, 2014

The development of media competence and critical thinking towards media is an integral part of th... more The development of media competence and critical thinking towards media is an integral part of the European policy in the sphere of education and professional training. The issues of media education and media literacy are reflected in several consecutive documents that decisively influenced the development of research in this area. The submitted study presents the analysis of the current European trends and the prospects of media literacy development. The possibilities of raising the media competencies in the process of life-long learning is considered. The Slovak dimension of education and research in the area of media education is presented. The main aim of the study is to analyze the current conditions, projects and possibilities for the media literacy development in the Slovak and European context.

Media Literacy and Academic Research, Dec 31, 2022

Proceedings of The 5th International Academic Conference on Education, Teaching and Learning

Media Literacy and Academic Research

Journal of Education Culture and Society

Media Literacy and Academic Research, 2023

Medijske studije, 2022

DEStech Transactions on Social Science, Education and Human Science, 2017

International Journal of Media and Information Literacy, 2016

Current Issues of Mass Communication, 2014

Strategies for the development of media literacy in European countries (Stratégie rozvoja mediálnej gramotnosti v európskych krajinách), 2014

English summary: The monograph focuses on media education and the development of media literacy i... more English summary: The monograph focuses on media education and the development of media literacy in individual European countries. It presents procedures and strategies for implementing media education within the educational systems of the respective countries, examples of good practice in the field of non-formal and informal education, and other areas of social life. This publication aims an analytical view of the current state of media education, which is one of the most effective means of acquiring the key competencies needed for interactive and inclusive media use and critical perception of media communications. At the same time, media literacy is a very suitable tool for developing critical thinking concerning the media itself and its content and in the context of the reflection of social phenomena. Therefore, the individual parts of the monograph focus on gaining a comprehensive overview of existing initiatives, schemes, organizations and other factors related to media education and the development of media literacy in the European context.

Slovak summary: Monografia je zameraná na problematiku mediálnej výchovy a rozvoja mediálnej gramotnosti v jednotlivých krajinách Európy. Prezentuje postupy a stratégie implementácie mediálnej výchovy v rámci vzdelávacích systémov príslušných krajín, príklady dobrej praxe v sfére neformálneho a informálneho vzdelávania, ako aj v ďalších oblastiach spoločenského života. Cieľom tejto publikácie je analytický pohľad na súčasný stav mediálnej výchovy, ktorá je jedným z najefektívnejších prostriedkov na osvojenie si kľúčových kompetencií potrebných na interaktívne a inkluzívne používanie médií a kritické vnímanie mediálnych komunikátov. Mediálna gramotnosť je zároveň veľmi vhodným nástrojom na rozvoj kritického myslenia nielen vo vzťahu k samotným médiám a ich obsahom, ale aj v kontexte reflexie spoločenských javov. Jednotlivé časti monografie sa zameriavajú na získanie komplexného prehľadu o existujúcich iniciatívach, schémach, organizáciách a ďalších faktoroch, ktoré súvisia s mediálnym vzdelávaním a rozvojom mediálnej gramotnosti v európskom kontexte.

Paradigmatic approaches and current trends in media literacy research (Paradigmatické prístupy a súčasné trendy vo výskume mediálnej gramotnosti), 2013

English summary: This monograph aims an analytical view of the current state of methodological to... more English summary: This monograph aims an analytical view of the current state of methodological tools, research strategies, and indicators created to measure and evaluate the level of media literacy in international research. The author offers a structured view of this area of research, deals with the methodological aspects of research on media literacy of children, youth, adults and other target groups. The monograph deals with a detailed analysis and conceptualization of the theoretical framework and starting points, which are necessary for developing and implementing research tools and strategies. In addition to well-defined and quantifiable indicators, they should allow for a flexible response to new ICT applications. The book also focuses on innovations in media formats and media industry strategies to gain and retain audience attention. Finally, the author emphasizes that the methodological apparatus of research in this area must necessarily respond to the constant development of new forms and means of persuasive techniques, which is essential not only to identify correctly but also to integrate into current research procedures.

Slovak summary: Cieľom tejto monografie je analytický pohľad na súčasný stav metodologických nástrojov, výskumných stratégií a indikátorov vytvorených na účely merania a hodnotenia úrovne mediálnej gramotnosti, ktoré boli doteraz definované v rámci vybraných medzinárodných výskumov. Autor ponúka štruktúrovaný pohľad na túto oblasť výskumu, venuje sa metodologickým aspektom výskumu mediálnej gramotnosti detí, mládeže, dospelých a ďalších cieľových skupín. Monografia sa venuje podrobnej analýze a konceptualizácii teoretického rámca a východísk, ktoré sú nevyhnutným predpokladom na vývoj a implementáciu výskumných nástrojov a stratégií. Tie by mali okrem precízne stanovených a kvantifikovateľných indikátorov umožňovať flexibilné reagovanie na nové aplikácie informačných a komunikačných technológií. Kniha sa tiež zameriava na inovácie mediálnych formátov a stratégií mediálneho priemyslu zameraných na získanie a udržanie pozornosti publika. Autor zdôrazňuje, že metodologický aparát výskumu v tejto oblasti musí nevyhnutne reagovať aj na neustály vývoj nových foriem a prostriedkov persuazívnych techník, ktoré je dôležité nielen správne identifikovať, ale aj integrovať do aktuálnych výskumných postupov.

Media and information in youth work (Média a informácie v práci s mládežou), 2013

English summary: The book presents an overview and analysis of a whole range of concepts and dive... more English summary: The book presents an overview and analysis of a whole range of concepts and diverse approaches to youth work with a particular focus on developing key competencies related to media and information. The author reflects on the importance and position of media and information literacy in youth work and informal activities and initiatives in which young people are activated and involved in public life on various occasions. The book presents specific factors and contexts related to information and media competencies in youth work - especially those that allow the application of activating methods in the practical use of innovative communication technologies and tools.

Slovak summary: Kniha predstavuje prehľad a analýzu celej škály konceptov a rôznorodých prístupov k problematike práce s mládežou s osobitným zameraním na rozvíjanie kľúčových kompetencií súvisiacich s médiami a informáciami. Autor reflektuje význam a postavenie mediálnej a informačnej gramotnosti v práci s mládežou, ale aj v neformálnych aktivitách a iniciatívach, v ktorých sa pri rôznych príležitostiach mladí ľudia aktivizujú a zapájajú do verejného života. Kniha predstavuje špecifické faktory a súvislosti týkajúce sa informačných a mediálnych kompetencií v práci s mládežou – najmä takých , ktoré umožňujú aplikáciu aktivizujúcich metód v rámci praktického využívania inovatívnych komunikačných technológií a nástrojov.

New patterns of youth in the context of media communication (Nové vzory mládeže v kontexte mediálnej komunikácie), 2013

English summary: The monograph presents a theoretical-empirical reflection on the formation of pa... more English summary: The monograph presents a theoretical-empirical reflection on the formation of patterns of young people in the environment and under the influence of media communication. The authors comprehensively analyze the structures, processes and factors influencing the formation of personal patterns and models in the life of contemporary youth in Slovakia. At the same time, it notes the connections and points of contact between the model stimuli and their presentation in the media. The book presents the results of qualitative research on The influence of media communication on new patterns of youth, which was carried out in a series of empirical sociological research in Slovakia. The research study focused on a comprehensive analysis of model stimuli and related contextual factors in the environment of secondary school youth in Slovakia. The monograph summarizes the findings collected through an extensive set of techniques and research procedures. The obtained data were continuously evaluated, processed and interpreted following the method of grounded theory.
The monograph is intended for the professional public interested in the operation and effects of media communication. Those interested in the factors influencing the development and development of youth will also find stimulating information in it. It will serve theorists, researchers and students in media communication, marketing, sociology, psychology and pedagogy.

Slovak summary: Monografia predstavuje teoreticko-empirickú reflexiu formovania vzorov mladých ľudí v prostredí a pod vplyvom mediálnej komunikácie. Autori komplexne analyzujú štruktúry, procesy a faktory ovplyvňujúce formovanie osobných vzorov a modelov v živote súčasnej mládeže na Slovensku. Zároveň si všíma súvislosti a styčné body medzi vzorovými podnetmi a ich prezentáciou v médiách. Kniha prezentuje výsledky kvalitatívneho výskumu Vplyv mediálnej komunikácie na nové vzory mládeže, ktorý bol realizovaný v rámci série empirických sociologických výskumov na Slovensku. Výskum sa zameral na komplexnú analýzu vzorových podnetov a s nimi súvisiacich kontextových faktorov pôsobiacich v prostredí stredoškolskej mládeže na Slovensku. Monografia sumarizuje zistenia zozbierané prostredníctvom rozsiahleho súboru techník a výskumných postupov. Získané dáta sa priebežne vyhodnocovali, spracúvali a interpretovali v súlade s metódou zakotvenej teórie.
Monografia je určená odbornej verejnosti, ktorá sa zaujíma o pôsobenie a účinky mediálnej komunikácie. Podnetné informácie v nej nájdu aj tí, ktorí sa zaujímajú o faktory ovplyvňujúce vývin a vývoj mládeže. Poslúži teoretikom, výskumníkom aj študentom z oblasti médií, komunikácie, marketingu, sociológie, psychológie či pedagogiky.

Media education: Theoretical background and trends (Mediálna výchova : Teoretické východiská a trendy), 2013

English summary: The book provides an overview, analysis and theoretical reflection of a wide ran... more English summary: The book provides an overview, analysis and theoretical reflection of a wide range of concepts and diverse approaches to media education, including topics that can be used in its implementation in the context of formal and non-formal education. The book reflects the fact that the role of media education is primarily to teach individuals to live effectively with the media. The author emphasizes the importance of the percipient being able to orient himself in the increasingly confusing offer of news and media content, managing their critical reflection, and not just being a passive recipient of media activity. In this context, the publication presents media literacy as an essential life skill, which is a direct or indirect result of media education implemented in different formats, by different actors and in different environments.

Slovak summary: Kniha prináša prehľad, analýzu a teoretickú reflexiu širokého spektra konceptov a rôznorodých prístupov k problematike mediálnej výchovy, vrátane námetov, ktoré možno využiť pri jej implementácii v kontexte formálneho aj neformálneho vzdelávania. Obsahové zameranie knihy odzrkadľuje skutočnosť, že úlohou mediálnej výchovy je predovšetkým naučiť jednotlivca efektívne spolunažívať s médiami, aby sa dokázal orientovať v čoraz neprehľadnejšej ponuke správ a mediálnych obsahov, zvládal ich kritickú reflexiu a nebol iba pasívnym príjemcom mediálneho pôsobenia. V týchto súvislostiach publikácia predstavuje mediálnu gramotnosť ako dôležitú životnú zručnosť, ktorá je priamym alebo nepriamym výsledkom mediálneho vzdelávania realizovaného v rôznych formátoch, rôznymi aktérmi a v rôznych prostrediach.

Researching the level of media literacy: an overview of research strategies (Výskum úrovne mediálnej gramotnosti: prehľad výskumných stratégií), 2015

English summary: The book focuses on media education and the development of media literacy. It pr... more English summary: The book focuses on media education and the development of media literacy. It presents various aspects of research on this issue in a straightforward form and, at the same time, presents multiple research strategies and procedures that can be applied in the preparation and implementation of research projects. This publication aims at an analytical view of the current research on media literacy in Slovak and foreign contexts. At the same time, it is a suitable tool for clarifying the essential characteristics of quantitative and qualitative research strategies, which have their place in various forms of academic research on this issue.

The publication deals with various methodological aspects, specific methodological procedures, initiatives, programs and schemes. The publication also provides some examples of good practices and suggestions on designing new research activities and projects - especially in academia. The reader will also find a description of the procedures for examining various environmental factors related to media literacy and media education in the book. This includes the family, peer, educational context, and the current context of digital communities, which is becoming an increasingly important environment for virtual socialization. The author also deals with the factors related to critical thinking, which is relatively difficult to examine by empirical methods and requires complex approaches using tools and knowledge apparatus of several scientific disciplines.

Slovak summary: Kniha je zameraná na problematiku mediálnej vzdelávania a rozvoja mediálnej gramotnosti. V prehľadnej forme prezentuje rôzne aspekty výskumu tejto problematiky a zároveň predstavuje rôzne výskumné stratégie a postupy, ktoré je možné uplatniť pri príprave a realizácii výskumných projektov. Cieľom tejto publikácie je analytický pohľad na súčasný stav výskumu problematiky mediálnej gramotnosti v slovenskom a zahraničnom kontexte. Zároveň je vhodným nástrojom na objasnenie najdôležitejších charakteristík kvantitatívnych a kvalitatívnych výskumných stratégií, ktoré majú svoje miesto v rôznych formách akademického výskumu tejto problematiky.

Publikácia sa venuje rôznym metodologickým aspektom tejto problematiky, konkrétnych metodických postupoch, iniciatívach, programoch a schémach. Publikácia zároveň uvádza niektoré príklady dobrej praxe, ako aj návrhy, ako koncipovať nové výskumné aktivity a projekty – predovšetkým v akademickom prostredí. Čitateľ v knihe nájde aj popis postupov skúmania rôznych faktorov prostredia, ktoré sa týkajú mediálnej gramotnosti a mediálnej výchovy. Patrí sem najmä rodinný, rovesnícky, edukačný kontext, ale aj veľmi aktuálny kontext digitálnych komunít, ktorý sa stáva čoraz dôležitejším prostredím virtuálnej socializácie. Autor sa venuje aj faktorom týkajúcim sa kritického myslenia, ktoré je empirickými metódami pomerne náročne preskúmateľné a vyžaduje si komplexné prístupy využívajúce nástroje a poznatkový aparát viacerých vedných disciplín.

Persuasion and the media (Persuázia a médiá), 2013

English Summary: The publication is a theoretical reflection on the functioning of persuasive pro... more English Summary: The publication is a theoretical reflection on the functioning of persuasive processes at the interpersonal and media level. The book presents the persuasion process, its components, factors, techniques, and does not forget about other influencing methods, such as manipulation, disinformation, propaganda and more. The book is designed to help readers understand the nature of persuasion, show how the persuasion process works, how persuasion techniques can be uncovered, and how to defend against unwanted influence.

Slovak Summary: Publikácia je teoretickou reflexiou problematiky fungovania presvedčovacích procesov na interpersonálnej i mediálnej úrovni. Kniha zrozumiteľným spôsobom predstavuje proces persuázie, jeho zložky, faktory, techniky, nezabúda ani na ďalšie ovplyvňovacie metódy, akými sú manipulácia, dezinformácie, propaganda a ďalšie. Kniha je usporiadaná tak, aby pomohla čitateľom pochopiť podstatu persuázie, ukázala, ako funguje proces presvedčovania, ako je možné odhaliť techniky persuázie a ako sa brániť pred nechceným ovplyvňovaním.

Media literacy of the adult population in the Slovak Republic (Mediálna gramotnosť dospelej populácie v SR), 2015

English Summary: The research report provides detailed information on the current state of media ... more English Summary: The research report provides detailed information on the current state of media literacy of the adult population in Slovakia. A representative survey was conducted in 2014 on a sample of 2815 respondents aged 16 to 83 years, while data collection took place in all regions of Slovakia. Pilot testing of a comprehensive system for measuring and evaluating the level of media literacy of the Slovak population was carried out following the latest trends and recommendations in this area. The research aimed to obtain an analytical overview of the current state and trends in media literacy of the adult population in the Slovak Republic. The following socio-demographic characteristics of the respondents were taken into account when constructing the research sample - age, sex, education, region, size of the city of residence, household income.

The research report focuses on the following research questions:
-How are the content, contextual and competence aspects of media use developed in the Slovak adult population?
-How does adult users interact with the media (at the level of the individual and various social groups)?
-What are the user habits of adults with media, information and communication technologies (instrumental, structural, strategic and creative operations)?

Slovak Summary: Výskumná správa prináša podrobné informácie o aktuálnom stave mediálnej gramotnosti dospelej populácie na Slovensku. Reprezentatívny výskum sa uskutočnil v roku 2014 na vzorke 2815 respondentov vo veku od 16 až 83 rokov, pričom zber dát prebiehal vo všetkých regiónoch Slovenska. Pilotné testovanie komplexného systému merania a hodnotenia úrovne mediálnej gramotnosti slovenskej populácie sa uskutočnilo v súlade s najnovšími trendmi a odporúčaniami v tejto oblasti. Cieľom výskumu bolo získať analytický prehľad o aktuálnom stave a trendoch mediálnej gramotnosti dospelej populácie v SR. Pri konštruovaní výskumnej vzorky boli zohľadnené nasledovné sociodemografické charakteristiky respondentov – vek, pohlavie, vzdelanie, kraj, veľkosť miesta, bydlisko, príjem domácnosti. Výskumná správa sa zameriava na nasledovné výskumné otázky:

Ako sú u slovenskej dospelej populácie rozvinuté:
• obsahové, kontextové a kompetenčné aspekty používania médií,
• interakcia s médiami (na úrovni jednotlivca i rôznych sociálnych skupín),
• rôzne typy operácií použiteľných pri práci s mediálnymi, informačnými a komunikačnými technológiami (inštrumentálne, štrukturálne, strategické a kreatívne operácie)?

Media literacy of children and adolescents in the Slovak Republic (Mediálna gramotnosť detí a dospievajúcich v SR), 2015

English Summary: The research report on the current state of media literacy of children and adole... more English Summary: The research report on the current state of media literacy of children and adolescents in Slovakia. Through a qualitative research strategy, the publication analyzes the condition and trends related to this issue. The main goal was to find out what role the media play in the lives of children and adolescents, how they treat the media, how they use it in their free time, what their attitudes are towards the content that the media offers, and their level of media literacy is. The research sample of qualitative research consisted of a total of 272 children and adolescents who participated in 49 focus groups implemented in municipalities and cities throughout Slovakia. As a result, the research team acquired an extensive corpus of research data consisting of several tens of hours of audio recordings, transposed into more than a thousand pages of text files obtained by manual transcription of sound recordings. The data were analyzed using QCAmap software, which is used for detailed content analysis and categorization of research data obtained from focus groups, in-depth interviews, and other qualitative research procedures.

Slovak Summary: Výskumná správa o aktuálnom stave mediálnej gramotnosti detí a dospievajúcich na Slovensku. Prostredníctvom kvalitatívnej výskumnej stratégie publikácia analyzuje stav a trendy týkajúce sa tejto problematiky. Hlavným cieľom bolo zistiť, akú úlohu zohrávajú médiá v živote detí a dospievajúcich, ako s médiami zaobchádzajú, ako ich využívajú vo svojom voľnom čase, aké sú ich postoje k obsahom, ktoré médiá ponúkajú a aká je ich úroveň mediálnej gramotnosti. Výskumnú vzorku kvalitatívneho výskumu tvorilo celkovo 272 detí a dospievajúcich, ktorí sa zúčastnili 49 ohniskových skupín realizovaných v obciach aj mestách po celom území Slovenska. Výskumný tím získal veľmi rozsiahly korpus výskumných dát pozostávajúci z niekoľkých desiatok hodín zvukových záznamov, ktoré boli transponované do viac ako tisíc strán textových súborov, ktoré boli získané manuálnym prepisom zvukových nahrávok. Dáta boli analyzované prostredníctvom softvéru QCAmap software, ktorý slúži na podrobný obsahový rozbor a kategorizáciu výskumných dát získaných z focus groups, z hĺbkových rozhovorov, ako aj iných kvalitatívnych výskumných postupov.

Media Literacy and Academic Research , 2021

Media Literacy and Academic Research is a high-quality open access peer- reviewed journal focused... more Media Literacy and Academic Research is a high-quality open access peer- reviewed journal focused on the academic reflection of media and information literacy issues, media education, critical thinking, digital media and new trends in related areas of media and communication studies. The journal is devoted to addressing contemporary issues and future developments related to the interdisciplinary academic discussion, the results of empirical research and the mutual interaction of expertise in media and information studies, education studies as well as their sociological, psychological, political, linguistic and technological aspects.

Media Literacy and Academic Research - Vol.4, No.1 (2021)

Content:

(1)Transnational TV Series Adaptations: What Artificial Intelligence Can Tell US About Gender Inequality in France and the UsCritical Media Literacy in the Googleburg Galaxy.
(2) Explanatory Journalism – A New Way How to Communicate in Digital Era.
(3) A Qualitative Study on People’s Experiences of Covid-19 Media Literacy.
(4) Security Risks of Sharing Content Based on Minors by Their Family Members On Social Media In Times Of Technology Interference.
(5) The Slogan Effect: The Power of Brand Discourse in Liking and Purchasing Behaviour.
(6) Asynchronous and Synchronous Distance Learning of English as a Foreign Language.
(7) Media Development in Post-Conflict Societies (Kosovo Case).
(8) On Perspectives of Teacher Training and Understanding of Their Digital Competencies as Determinants of Digital Education.
(9) Self-Government Activity on Social Media as an Information Source to Cover Local Issues: Slovak And Ukrainian Journalists’ Views.
(10) Media Literacy and Mobilizing Children: The Image of Child in Automobile Ads.
(11) „Media Invasion“ Against Islam in the Context of the Slovak Republic.
(12) Privacy on the Internet Concerning Generation Z in Bosnia and Herzegovina.

Media Literacy and Academic Research - Vol.1, No.2 (2018), 2018

Evaluation and funding of media and information literacy, 2017

The chapter Evaluation and funding of media and information literacy deals with the reflection an... more The chapter Evaluation and funding of media and information literacy deals with the reflection and analysis of contextual factors related to research strategies and procedures applied in individual European countries in media and information literacy research. The chapter also deals in detail with the analysis of public policies of the European Union and individual Member States in funding for media education projects, initiatives and research.

The collective monograph Public Policies in Media and Information Literacy in Europe: Cross-Country Comparisons presents a comprehensive and in-depth reflection on media and information literacy issues in Europe. The publication is based on the findings of a Europe-wide survey of public policy issues related to media and information literacy, coordinated by the Université Sorbonne Nouvelle in Paris.

Public media and information literacy policies in Europe examine the current tensions in European countries to overcome the transition to the digital age and provide a comparative and intercultural analysis of media and information literacy (MIL) across Europe. This collective monograph analyzes and interprets the perspectives and trends of the development of media education in Europe and contains an assessment of media, information, computer and digital literacy, which are key competencies of the twenty-first century. The authors evaluate different definitions of media and information literacy as an intercultural phenomenon that reveals various trends and influences in public policies in Europe. This publication offers in-depth coverage of MILs with all dimensions of policymaking, from legal frameworks to education, funding, research and good practice.

The authors propose modelling current trends in MIL governance in Europe and, in conclusion, call for alternative and collective research frameworks that they hope will influence policymakers and other stakeholders, particularly MIL governance.

Please cite this chapter as: Aroldi, P.M., Mariño, M.V., & Vrabec, N. (2017). Evaluation and funding of media and information literacy. In D. Frau-Meigs, I. Velez, & J. F. Michel. (Eds.), Public policies in media and information literacy in Europe : cross-country comparisons (pp. 194–224). Routledge.

Digitálne detstvo (Digital Childhood), 2019

English summary: The chapter, which is part of the collective monograph Digital Childhood, deals ... more English summary: The chapter, which is part of the collective monograph Digital Childhood, deals with the most critical factors that influence the learning and education of children through digital media. Digital games, mobile applications and other digital platforms provide children with new challenges for gaining valuable experiences, communication stimuli, learning through simulations, trial and error. These processes take place in a relatively secure virtual mode. Still, the acquired knowledge, skills and attitudes can undoubtedly be used in real life and in solving real learning and life situations and challenges. The use of appropriately designed applications and digital games with educational potential provides attractive incentives for children and adolescents to use educational content.

In this context, the author pays particular attention to mobile applications, various types of digital games and other digital platforms, which have embedded educational aspects and are also available via the Internet or in the form of different software solutions. The chapter also includes a detailed description of characteristics, functions and ways of implementation of digital media - either in individual processes or in an institutional context.

Please cite this chapter as: Vrabec, N. (2019). Deti a učenie sa prostredníctvom digitálnych médií (Children and learning through digital media). In P. Izrael, & J. Holdoš et al. (Eds.), Digitálne detstvo (Digital childhood) (pp. 37–65). Verbum - vydavateľstvo Katolíckej univerzity v Ružomberku.

Slovak Summary: Kapitola, ktorá je súčasťou monografie Digitálne detstvo, sa venuje najdôležitejším faktorom, ktoré ovplyvňu¬jú učenie sa a vzdelávanie detí prostredníctvom digitálnych médií. Digitálne hry, mobilné aplikácie a rôzne ďalšie digitálne platformy sprostredkúvajú deťom nové výzvy pre získavanie cenných skúseností, komunikačné podnety, učenie sa prostredníctvom simulácie, pokusov a omylov. Tieto procesy prebiehajú v relatívne bezpečnom virtuálnom móde, avšak získané vedomosti, zručnosti a postoje môžu byť nepochybne využité aj v reálnom živote a pri riešení skutočných učebných i životných situácií a výziev. Využívanie vhodne navrhnutých aplikácií a digitálnych hier, ktoré majú edukačný potenciál, predstavuje pre deti a dospievajúcich atraktívne stimuly využiteľné pri prenose vzdelávacieho obsahu.

V tomto kontexte autor venuje pozornosť najmä mobil¬ným aplikáciám, rôznych druhom digitálnych hier a ďalším digitálnym platformám, ktoré majú v sebe zakomponované edukačné aspekty a zároveň sú dostupné prostredníctvom internetu alebo v podobe rôznych softvérových riešení. Súčasťou kapitoly je i podrob¬ný popis ich charakteristických vlastností, funkcií a spôso¬bov ich implementácie – či už v individuálnom procese alebo v inštitucionálnom kontexte.

Please cite this chapter as: Vrabec, N. (2019). Deti a učenie sa prostredníctvom digitálnych médií. In P. Izrael, & J. Holdoš et al. (Eds.), Digitálne detstvo (pp. 37–65). Verbum - vydavateľstvo Katolíckej univerzity v Ružomberku.

This book takes a long-term perspective over the development of media education in Europe, and in... more This book takes a long-term perspective over the development of media education in Europe, and includes an appraisal of media, information, computer and digital literacies as they coalesce and diverge in the public debate over twenty-first-century skills. The contributors assess the various definitions of media and information literacy as a composite notion whose evolution as a cross-cultural phenomenon reveals various trends and influences in Europe. Throughout, this volume offers an in-depth coverage of MIL with all the different dimensions of policy-making, from legal frameworks to training, funding, evaluation and good practices. The authors propose modeling current MIL governance trends in Europe and conclude with a call for alternative and collective frames of research that they hope will influence policy-makers and other stakeholders, especially in terms of MIL governance.
Chapter 6 - Evaluation and funding of Media and Information Literacy focus on the structure and modalities of assessment and financial support to MIL policies in Europe.