Lucilaine Pascuci | Universidade Federal do Espirito Santo (original) (raw)

Papers by Lucilaine Pascuci

Revista Gestão & Conexões, 2018

Public policies are characterized in the literature as complex adaptive systems as they have char... more Public policies are characterized in the literature as complex adaptive systems as they have characteristics such as plurality and autonomy of agents, non-linearity of objectives, unpredictability, conflicting interests, shared power, and others. These characteristics contribute to the recognized gap between the formulation and implementation processes of public policies. In this complex and pluralistic context, interactions (both formal and, mainly informal) can play a significant role in achieving results as they are responsible for the flow of information, the dynamic of actions and the learning process that is inherent to the management of public policies. The main objective of this study was to analyze the implications of the tightly and loosely coupled interactions in the development (formulation and implementation) of a public safety policy in the state of Espírito Santo. The study was based on Complexity Theory and, within this, the Theory of Complex Adaptive Systems (CAS) and concepts related to Tightly Coupled Systems, Loosely Coupled Systems and Public Policies. It is a case study of a qualitative nature and descriptive and exploratory in character. The data were collected from interviews, documents and participant observation. They were analyzed using narrative analysis techniques and document analysis. The results showed that the logical and rational distinction between the processes of formulation (characterized as a tightly coupled system) and implementation (characterized as a loosely coupled system) inhibit the natural learning process that is fundamental to the implementation of strategic actions. Although the actions were previously established in the public policy, the interactions (especially the informal ones) were largely responsible for conducting, integrating and making the necessary adaptations to the implementation of most of the strategic actions. One of the justifications found for the representativeness was the strong presence, in the implementation phase, of characteristics such as multiplicity of actors involved, autonomy and interdependencies among them, lack of consensus and predominantly informal interactions. It was also concluded that the success of the public policy is directly linked to: 1) the characteristic properties of the interactions (quality, intensity, multiplicity, variety, etc.); 2) the learning capacity of the actors; and 3) overcoming structural aspects, especially those of a political nature.

International Journal of Strategic Communication, Jul 27, 2022

Revista ESPACIOS, Jan 24, 2017

Future foods, Jun 1, 2022

Revista de Negócios, 2018

Sistemas & Gestão, 2017

Although the literature points out that quality management is closely linked to the strategic man... more Although the literature points out that quality management is closely linked to the strategic management of an organization, it is surprising that the pre-2015 versions of ISO 9001 - reference standard for the implementation of Quality Management Systems (QMS) - did not have mandatory requirements for linking quality management to organizational strategy. This study examines the new revision of the standard, published in September 2015, which incorporates new strategic management requirements aimed at reorienting organizations and their QMS into their business operations. In a first phase, a detailed verification of the changes of the standard proposed by the International Organization for Standardization (ISO), which expects a closer approximation of quality management to strategic management, was carried out. The work also sought to evaluate the implications of this review through the analysis of reviewers of the standard, consultants and auditors of certified companies. The analy...

Research in the Sociology of Organizations, 2016

Abstract The aim of this study was to analyse strategic planning practices in complex systems by ... more Abstract The aim of this study was to analyse strategic planning practices in complex systems by investigating the experiences of Brazilian non-profit hospitals. Growing pressures have been imposed upon hospitals to improve the quality of their services, to increase access to them by reducing costs and to improve their reliability. In order to respond to these demands, managerial approaches such as strategic planning based on business-sector practices have been adopted by non-profit hospitals. The purpose of this study was to identify the most significant results of the experience with strategic planning in two non-profit hospitals. The study is a qualitative one, and the research was based on the concepts of organizational complexity, strategic planning and managerialism in non-profit hospitals. Data were collected by non-participant observation, from documents and in interviews and were analysed using narrative analysis and document-analysis techniques. Three main factors related to strategic planning in non-profit hospitals were identified: firstly, the unsuitability of strategic planning for hospitals given that they are complex, professional organizations, something that was disregarded by managers; secondly, the significant role played by core operating professionals in strategy making; and thirdly, the representation of strategic planning as fancy management in the eyes of internal and external stakeholders, conferring legitimacy on and generating trust in the hospital. The findings indicate that strategic planning as a traditional managerialist approach applied in a hospital context was dysfunctional and failed to produce a significant contribution to organizational performance.

Journal of Health Management, 2017

Concern with humanization in hospitals has been an increasingly common feature in debates related... more Concern with humanization in hospitals has been an increasingly common feature in debates related to healthcare, public policies and hospital management. However, in most Brazilian hospitals, humanization has not gone beyond the stage of ‘politically correct’ discourse and has not resulted in substantive changes in organizational behaviour. These changes mean a greater challenge especially in hospital organizations, as these are renowned for their complexity, pluralism and knowledge-based work. From an ethnographic experience guided by intervention in the implementation of a humanization programme at a hospital, we analyzed the resulting cultural change, highlighting the obstacles that were encountered and the main actions taken to overcome them. The results of this initiative reveals important lessons: (i) it represents an organizational commitment to the continuous improvement of health services by focusing on one of the most critical elements: human beings; (ii) to implement the ...

Foods, 2021

The plant-based alternative meat products market has attracted attention in recent years, as the ... more The plant-based alternative meat products market has attracted attention in recent years, as the demand for these products has grown worldwide. To meet the needs of this promising market, marketers must pay attention to the expected benefits of consumers and the insights that can be gleaned from comments posted on social media. This article proposed an investigation of the potential of the content analysis of comments posted on the Instagram social network of food companies that manufacture plant-based alternative meat products to understand the expected benefits by end consumers from the perspective of the classic marketing mix variables. The content posted voluntarily by consumers was organized into 13 categories of expected benefits analyzed within a proposal of evidence from the perspective of the marketing mix. The results showed that, among the insights obtained, 63% were related to the place variable, 21% to the product variable, 11% to the price variable, and 5% to the promo...

Revista Eletrônica de Ciência Administrativa, 2020

O principal objetivo deste estudo foi analisar como ocorre o processo estratégico em um Arranjo P... more O principal objetivo deste estudo foi analisar como ocorre o processo estratégico em um Arranjo Produtivo Local (APL) de desenvolvimento de softwares. Para tanto, examinou-se a influência de aspectos racionais e não racionais como sensemaking, criatividade, feeling e experiência nas estratégias adotadas pelos principais atores do APL. Trata-se de uma pesquisa qualitativa, desenvolvida com base em entrevistas e documentos, os quais foram analisados por meio da técnica de categorização temática. Resultados demonstraram que as estratégias resultam da ação efetiva dos atores, sob influência de aspectos racionais (estratégias deliberadas) e, principalmente, de aspectos não pertencentes ao domínio da razão (estratégias emergentes), resultantes de sensemaking, feeling, insights, experiência e criatividade. Conclui-se que o processo estratégico do APL é representando por um processo de formação estratégica, assumindo um caráter técnico e artesanal. A dinâmica identificada permitiu a identif...

Revista de Administração Contemporânea, 2018

In the university setting, strategies take on a different configuration due to a permanent disput... more In the university setting, strategies take on a different configuration due to a permanent dispute between top administration and the academic sector. This triggers a conflict between macro intentions and micro actions at the academic level. In this study, we examined to what extent academic strategic actions are impacted by tensions triggered by the macro intentions of top management and micro actions in the academic management. This research is based on a comparative study involving three Brazilian universities. We identified key sources of tension between top managers and academic managers, such as organizational complexity, the political context, a loosely coupled structure and professional autonomy. The outcome revealed a difficult alignment between intentions and actions while relevant strategies were practiced in the academic sector. We concluded that managerial business models imported from the market led to dubious and controversial benefits in university management. Most s...

REGEPE - Revista de Empreendedorismo e Gestão de Pequenas Empresas, 2018

Este estudo examina como ocorre o processo de formação de estratégias em pequenas empresas, tendo... more Este estudo examina como ocorre o processo de formação de estratégias em pequenas empresas, tendo como base a existência de elementos de natureza racional, interpretativa e adaptativa que influenciam este processo. Para tanto, explora-se como tais elementos se intercalam e se complementam caracterizando a formação de estratégias, em um processo dinâmico que influencia como as estratégias surgem e são desenvolvidas em pequenas empresas. Trata-se de um estudo comparativo de natureza qualitativa com abordagem multimétodos. Os dados foram coletados por meio de observação não participante, documentos e entrevistas. Os dados foram analisados por meio da técnica de análise de narrativas. Os principais resultados demonstraram que a formação de estratégias na pequena empresa é caracterizada, predominantemente, por elementos de natureza adaptativa e interpretativa. Quando existentes, elementos de natureza racional estão relacionados a métodos de controle e de apuração de resultados. O process...

BAR - Brazilian Administration Review, 2017

The relationship between organizations and their environments has been object of study by scholar... more The relationship between organizations and their environments has been object of study by scholars of the theory of organizations and in discussions concerning organizational strategy. When these perspectives come together, two sets of different but overlapping forces in the strategy formation process are highlighted. The purpose of this study is to analyze how strategic management contributed to reducing tensions derived from managerial and institutional logics in philanthropic hospitals. It is a comparative case study, with a multi-method approach. The data were examined using narrative and document analysis techniques. The analysis indicated that integrating organizational-managerialist and institutional perspectives raises continuous tensions within organizations with a direct impact on managerial decisions, strategic actions and performance. The strategic management approach should be sensitive enough to recognize and reduce these tensions and find ways to integrate them more effectively. This effort requires a combination of strong leadership skills and appropriate managerial tools. Flexibility, adaptability, creativity and informal interactions should be the basis of any strategic initiatives. Daring and innovation of the hospitals-more than acquiescence-are essential to their social and financial sustainability.

Revista Gestão Universitária na América Latina - GUAL, 2016

A transição do modelo de administração pública burocrático para um modelo gerencial mais efetivo... more A transição do modelo de administração pública burocrático para um modelo gerencial mais efetivo tem exigido uma nova postura das universidades públicas. Em resposta à cobrança por resultados e ao novo cenário, mais exigente e competitivo, tem sido crescente a utilização, na gestão universitária, de abordagens gerenciais oriundas do mercado denominadas de managerialism. Todavia, tais práticas têm se mostrado inadequadas, perdendo muito de sua eficácia por desconsiderarem a complexidade organizacional de universidades, em especial, públicas. O objetivo deste estudo é analisar as contribuições e limitações do Planejamento Estratégico, na percepção dos gestores de uma universidade pública. Dados foram coletados por meio de entrevistas, observação não participante e documentos. Os resultados evidenciam um consenso por parte da gestão e das unidades acadêmicas quanto à necessidade e às contribuições da profissionalização da gestão pública. Indicam, porém, que a ambiguidade das políticas...

Revista Eletronica Estacio Papirus, Nov 21, 2014