siti aishah mohamad | Universiti Teknologi Mara (original) (raw)

Papers by siti aishah mohamad

The conventional wooden notice board is widely used in most universities all over the world as a ... more The conventional wooden notice board is widely used in most universities all over the world as a tool to make announcement or deliver latest information to students. However, as the information technology (IT) is advancing, it changes the way we live, communicate, learn and do business as well. As the young generation embraced technology and became attached to it, universities or higher education institutions had to keep up with the transformation in ensuring daily activities run smoothly. Therefore, the aim of this paper is to investigate the effectiveness of information delivery in higher education institutions. Do these young IT savvy students go and read announcement or information from the notice board or do they opt to read them from the virtual notice board? Do the announcement or information updates on the notice board reach the students or do we have to develop a friendly virtual notice board that could be accessed from anywhere? The population of this study consists of stu...

Jurnal Pengurusan UKM Journal of Management, 2012

Advancements in technology have affected financial services all over the world including in Malay... more Advancements in technology have affected financial services all over the world including in Malaysia. As the financial service industry is now dealing with the electronic payment (epayment) system, the paper-based retail payment system is considered costly, time-consuming and inefficient. The e-payment system fills in the gap of the traditional payment system by providing efficient and affordable services. Financial institutions, particularly Islamic micro-finance institutions (IMFIs) are prompted to implement the e-payment system due to the strengths of this system. Micro-enterprises can create huge potential by implementing the system which is able to give a big impact to the financial services industry in Malaysia. However, not many studies have highlighted the adoption of e-payment among IMFIs. This study aims to analyse the e-payment services offered by IMFIs by reviewing and identifying the issues and challenges in adopting the system. It also provides suggestions for the impr...

Proceedings of the 1st Aceh Global Conference (AGC 2018)

E-learning is a popular teaching method in institutions of higher education including Universiti ... more E-learning is a popular teaching method in institutions of higher education including Universiti Teknologi MARA. This teaching method solves the problems of time, space, and cost in learning. Despite its importance and popularity, the usage of elearning is not fully utilized by the students. Due to that, the objective of this study is to assess the relationship between technology acceptance model (TAM) construct, technology characteristic, and intention behavior to use e-learning in Universiti Teknologi MARA, Pahang, Malaysia. A modified TAM was applied in this study. A questionnaire was adapted and used to gather information from 142 Bachelors' degree students. IBM SPSS (version 24) was used to analyze the data. The reliability, correlation, and regression analysis were applied on four variables, namely perceive ease of use, perceive usefulness, attitude toward using e-learning, and technology characteristic. The result shows that all the variables have significant influence towards the intention behavior to use e-learning. The technology characteristic is the variable that influences the most towards the intention to use e-learning. The result is expected to contribute to the university and academicians to improve e-learning system for students' benefits. In addition, this study hopes to contribute in literature as an effort to improve the usage of e-learning in institutions of higher education.

Proceedings of the 1st Aceh Global Conference (AGC 2018)

Electronic payment (e-payment) is a tool used to achieve the objective of Malaysia's Financial Se... more Electronic payment (e-payment) is a tool used to achieve the objective of Malaysia's Financial Sector Blueprint 2010-2020 to become a high-income country. Furthermore, e-payment can increase the efficiency of financial transactions and reduce the costs involved. Many parties benefit from using e-payment, among them microfinance clients. The implementation of e-payment helps microfinance clients to access formal financial services. Despite this, the adoption of e-payment system among microfinance clients in Malaysia remains low. This study aims to identify the channels of e-payment used by microfinance clients. Another objective is to examine the relationship between behavioral factors, technology awareness, financial cost and the e-payment adoption among microfinance clients in Malaysia. Reliability, correlation and regression analyses were applied on six variables, namely performance expectancy (PE), effort expectancy (EE), social influence (SI), facilitating conditions (FAC), financial cost (FIC) and technology awareness (TA). The findings in correlation analysis show that PE, EE, FIC, FAC and TA have significant relationship but weak and moderate level. While social influence was found has no significant relationship with e-payment adoption. Due to the small sample size, the result from the multiple regression analysis reveals that all the variables have no influence on e-payment adoption. Notwithstanding, in view of the lack of research in this area, this study hopes to further enrich the literature on efforts to improve financial inclusion through the adoption of digital payment services among the "un-bankable" segment of the society.

International Journal of Academic Research in Business and Social Sciences

The COVID-19 pandemic has changed the educational landscape of Malaysia. The government's drastic... more The COVID-19 pandemic has changed the educational landscape of Malaysia. The government's drastic action to implement the Movement Control Order (MCO) has forced all institutions of higher learning (IsHL) and schools to temporarily shut down. Learning activities had to continue, so online classes have been set up. Academicians and students have to adapt to the new learning environment. In Universiti Teknologi MARA (UiTM), Online Distance Learning (ODL) was implemented. The drastic change has become a challenge specifically to students. After three months of implementing online learning, students gave positive and negative feedback on their new norms of learning. Hence, this study was conducted to investigate the difference between students' satisfaction and intention to the continuation of ODL based on gender perspective. Besides, this study also aims to assess the challenges faced by students in ODL. A survey was conducted, and SPSS 26.0 was used to analyze the data. The result found that there is no significant difference in satisfaction, and intention to continue usage of ODL among male and female students. This study also revealed that slow internet coverage was the biggest challenge among students in ODL. The finding of this study is expected to contribute to the academicians, policymakers and IsHL to take into account the problems faced by students when implementing the new method of teaching and learning.

International Journal of Academic Research in Business and Social Sciences

This study aims to analyse the e-payment adoption among microentrepreneurs by applying the Unifie... more This study aims to analyse the e-payment adoption among microentrepreneurs by applying the Unified Theory of Acceptance and Use of Technology (UTAUT). Specifically, the constructs of UTAUT, namely performance expectancy, effort expectancy, social influence, and facilitating conditions are tested against adoption of e-payment of the microentrepreneurs. Additionally, two new variables are included, namely financial cost and technology awareness as an extension of the UTAUT model. Data were collected among microentrepreneurs in Jengka area and being analysed by using SPSS 26.0. The study finds that all the variables have Cronbach's Alpha more than 0.8 which shows that all of them are reliable. The descriptive analysis is done and it was found that all of the respondents surveyed used e-payment in their financial transaction. The study reveals that all respondents used ATM. Almost all of them (91.2%) used POS terminal, 88.2 per cent used debit card and 2.9 per cent used mobile banking to make payment. However, none of the microentrepreneurs surveyed used internet banking. This study hopes to provide relevant inputs to the relevant authorities on ways to increase the e-payment adoption among microentrepreneurs in Malaysia. In addition, the findings can be used by the academician as a source of reference for their study in the future.

International Journal of Academic Research in Business and Social Sciences

Persons with disabilities (PWD) and workplace issues have always been an endless field of challen... more Persons with disabilities (PWD) and workplace issues have always been an endless field of challenges yet gives rise to many interesting topics. They have to face many challenges starting from the initial phase of looking for a job up till they start working. As a result, the turnover rate among them is very high. There are many studies carried out on the factors that prevent disabled people from joining the working force but few studies have discovered the role of emotional intelligence in the influencing of disabled employees' decision to stay at work. Hence, the purpose of this paper is to propose a framework which conceptualizes the influence job embeddedness among employed PWD. Emotional intelligence was proposed to have a significant influence on job embeddedness of PWD. A conceptual framework was developed using the Conservation of Resource (COR) Theory to describe emotional intelligence which is then used to support its connection to job embeddedness. Based on the variables engaged, it is argued that emotional intelligence among the disabled is an important element to be inculcated towards the aim of decreasing the probability of job quitting. It is believed that the limitations might be derived from the theory selected. However, this paper concludes with the proposition of further study to being conducted and this paper's implication for future research. Practitioners could use the outlined framework as a hiring strategy to guide the employment of PWD in their company and to promote their job retention. This paper improves on a practical instrument to conceptualize a new way of looking at PWD's emotional intelligence and extending the conception to confirm its effect on their job embeddedness.

International Journal of Academic Research in Business and Social Sciences

Financially educated society tend to make better financial decisions. Nevertheless, individuals a... more Financially educated society tend to make better financial decisions. Nevertheless, individuals are seldom having a perfect financial knowledge. Behavioral economics admitted that individuals are not always rational and emotions can always affect decision making. Thus objectives of this paper are to investigate the financial problems among the students as well as their financial management practices. This is because the ability to manage personal finances has become increasingly important in both university and college in preparing their students with good financial management. Data for this study was collected through a self-administered questionnaire and distributed through purposive judgmental sampling method. A total of 369 questionnaires were completed and been analyzed using SPSS. The finding from the study shows that the financial problem occurs due to the inability of students to increase income. As a student, they need to spend more time for their study instead of finding a way to increase income. The students were found have good financial management practice because they are avoiding overspending of their money. The result contributes to the university and particularly the academia to know the students' financial management practice and financial problem to educate them in making a wise financial decision in future.

Jurnal Pengurusan

This paper aims to investigate the influence of demographic and psychographic variables on enviro... more This paper aims to investigate the influence of demographic and psychographic variables on environmentally conscious consumer behavior (ECCB) in the context of Malaysian consumers. A survey was developed and administered, generating a total sample of 319 respondents across the country. The preliminary results indicated that all of the variables examined were significantly correlated to ECCB, except for income. Later, the analysis from the regression highlighted that only age, gender and perceived consumer effectiveness (PCE) were significant predictors to ECCB. The findings confirmed that, in terms of psychographic variables, PCE has been proven to be more accurate and significant determinant than environmental concern (EC) for segmenting and explaining different segments and characteristics of pro-environmental behavior. These findings may assist Malaysian policy makers in formulating actionable decisions related to environmental education and protection. The finding also allows marketers to use marketing and awarenessraising campaigns to encourage consumers to choose environmental friendly products. ABSTRAK Kajian ini dijalankan bertujuan untuk mengkaji pengaruh faktor demografi dan psikografi ke atas tingkah laku keprihatinan pengguna terhadap ekologi (ECCB) dalam konteks pengguna Malaysia. Satu tinjauan telah dilakukan terhadap sampel kajian yang berjumlah 319 orang pengguna di seluruh negara. Hasil awal kajian mendapati semua faktor mempunyai hubungan yang signifikan terhadap ECCB, kecuali pendapatan. Kemudian, analisis daripada regresi menunjukkan hanya faktor umur, jantina dan keberkesanan kesedaran pengguna (PCE) merupakan petunjuk yang signifikan terhadap ECCB. Hasil dapatan mengesahkan bahawa bagi faktor psikografi, PCE telah terbukti lebih tepat dan signifikan daripada keprihatinan terhadap alam sekitar (EC) untuk segmentasi dan menerangkan segmen yang berbeza serta ciri-ciri tingkah laku pro alam sekitar. Hasil kajian ini dapat membantu penggubal dasar di Malaysia untuk membuat keputusan yang berkaitan dengan pendidikan dan perlindungan alam sekitar. Hasil kajian ini juga membolehkan pihak yang terlibat dalam pemasaran untuk menggunakan strategi pemasaran dan kempen meningkatkan kesedaran untuk menggalakkan pengguna memilih produk mesra alam

Social and Management Research Journal

Most tertiary institutions offer entrepreneurial programmes and courses to the students. However,... more Most tertiary institutions offer entrepreneurial programmes and courses to the students. However, there appears to be a lot of challenges in maintaining the elements of business in the real world. This study highlights the obstacles in entrepreneurship among students from the Faculty of Plantation and Agrotechnology, Univeristi Teknologu MARA (UiTM) Pahang. The main objective is to explore the perceptions toward the obstacles in agro-preneurship among the respondents. The results pointed out that the students’ perceptions of lack of experience, finding the right partner, and lack of information are the main three obstacles in agro-preneurship. In addition, specific obstacles in agro-preneurship exist based on the student’s gender which is caused by different obstacles.

Regional Conference on Science, Technology and Social Sciences (RCSTSS 2014), 2016

Entrepreneurship education becomes the vital agenda of the Ministry of Education (MOE) to create ... more Entrepreneurship education becomes the vital agenda of the Ministry of Education (MOE) to create more entrepreneurs among graduates. It is important to develop attitudes, values, and spirit and create intentions to choose entrepreneurship as a career in the future. Malaysian graduates were found to have low intention to be self-employed. Due to that, MOE planned a lot of programs to increase students’ intention toward entrepreneurship. The objective of this study was to examine the influence of involvement in entrepreneurship education toward students’ intention to be self-employed. This study also aimed to identify the students’ perceptions toward entrepreneurship education to empowering young entrepreneurs. The unit of analysis is final-year students of UiTM Pahang. The Statistical Package for the Social Sciences (SPSS) version 21 was used to test its correlation and descriptive analysis. The findings indicated that there is no influence of involvement in entrepreneurship programs toward intention to be an entrepreneur. The result also found that the students agreed that entrepreneurship education can give many benefits to them.

Regional Conference on Science, Technology and Social Sciences (RCSTSS 2014), 2016

The agriculture, manufacturing and service sectors are important elements in any county’s economy... more The agriculture, manufacturing and service sectors are important elements in any county’s economy. It has direct and significant contribution to gross domestic product (GDP) and job creation, and provides crucial inputs for the rest of the economy, thus having a significant effect on the investment of a country. This paper empirically examines the relationship between manufacturing, agriculture, services sectors and GDP per capita. It uses annual data from the year 2000 until 2010. The research methodology incorporates from time series data gathered from Malaysia Economic Statistics 2013 published by Department of Statistics, Malaysia. The data was analysed using Correlational and Multiple Regression Analysis to examine the relationship between the dependent variable and the independent variables. It is found that manufacturing and service sectors are related to real GDP per capita while agricultural sector did not show a significant relationship towards GDP per capita.

Regional Conference on Science, Technology and Social Sciences (RCSTSS 2014), 2016

Community service is volunteer activities that require commitment to help others. This paper expl... more Community service is volunteer activities that require commitment to help others. This paper explores the knowledge and experience of community service activity among student leaders. It identifies the attitudes and perceptions of the student leaders on community service learning module as a requirement in their academic program. The Community Service—Learning Attitudes and Perception Scale (CSLAPS) was applied in this study. The findings show that the student leaders would participate in community services because of their interest in the program itself as well as for their career development. This research information could be used by the schools and academia to engage their student leaders in an academic-based community service as a way of learning and contributing back to the society. Having served both, the learning part and social purposes of the module, it could shape students into well rounded future leaders whose theoretical learning and real engagement of Community Service could benefit many.

Journal of Technology Management and Business, Jul 20, 2014

Entrepreneurship has become an important agenda in the Malaysian Education System. The Malaysian ... more Entrepreneurship has become an important agenda in the Malaysian Education System. The Malaysian government has started to embark on entrepreneurship development among students. It is proven with huge budget allocated by the Ministry of Higher Education (MOHE) in order to drive entrepreneurship activities among the students in the universities. All activities conducted are to increase students’ intentions and motivation to be entrepreneurs. It is very important to the university to know about the final year students’ intentions to choose entrepreneurship as their profession in the future. MOHE targets about 6,000 graduates to become entrepreneurs in 2013-2015 from the implementation of Entrepreneurial Strategic Plans 2013-2015. Due to that, this study was conducted to identify the intentions and motivations toward entrepreneurship among the final year students from two UiTM campuses (UiTM Pahang and UiTM Melaka). The overall results showed the intentions to be entrepreneurs among the students from two campuses were positive. UiTM Pahang final year students were motivated to be entrepreneurs because they wanted to be their own boss, and the UiTM Melaka final year students wanted to realize their own dreams to become entrepreneurs. The students’ intentions and motivations towards entrepreneurship are very important not only to the universities, but also for the nation and the country as a whole. These findings may assist UiTM Pahang and UiTM Melaka to create more opportunities for their students to get involved in businesses by continually supporting entrepreneurship development. Besides, the aim of MOHE to produce 6,000 entrepreneurs within 2013-2015 can be achieved.

Procedia Economics and Finance, 2015

Abstract It is well known that ISO 14001 certification has been widely subscribed by various type... more Abstract It is well known that ISO 14001 certification has been widely subscribed by various types of organizations to cope with their environmental affairs. However, what remains a puzzle is whether the ISO 14001 subscription has desirable effects on the participating firms. Such investment should only be advised if it can enhance firm's financial standing particularly for business oriented companies. Based on 17 companies certified with ISO 14001 which are listed in Malaysian Stock Exchange, this paper studies the impacts from this voluntarily action on firm financial performance through analysis of financial ratios. Three years of performance covering before and after the certification periods for selected ratios was analyzed using Paired Sample T-Test. The results show that the ISO 14001 certification does not significantly induce higher financial performance based on the perspective of firms’ asset management, profitability, leverage, liquidity and earnings per share (EPS). The finding would suggest that, the realization time for the positive impacts of the ISO 14001 certification could somehow take a much longer period.

Advanced Science Letters, 2015

This paper aims to investigate gender differences in perceived consumer effectiveness (PCE), envi... more This paper aims to investigate gender differences in perceived consumer effectiveness (PCE), environmental concern (EC) and environmental conscious behavior among Malaysian consumers. A survey has been developed and administered with total sample of 319 achieved across the country. Statistical analysis using SPSS is employed to examine the comparison between the two groups. Results from independent t-test shows that there was significant difference between male and females in PCE than EC. In addition, findings reveal female consumers are more positive than their male counterparts when they engage in environmental conscious behavior. Likewise, results indicate PCE is the most significant predictor of environmental conscious behavior among both male and female Malaysian consumers. These findings may assist Malaysian policy makers in making decisions related to environmental education and protection as well as for marketers to fine-tune their target consumers with environmentally focus...

Nowadays, cultivating entrepreneurship has become a vital agenda in most countries. Entrepreneurs... more Nowadays, cultivating entrepreneurship has become a vital agenda in most countries. Entrepreneurship improves the standard of living in the society by creating job opportunities and contributing to the development of the country. The Ministry of Education (MOE) in collaboration with the Higher Learning Institutions has undertaken various efforts to shape the minds and intentions of students to become entrepreneurs. Therefore, it is crucial to investigate the level of intentions and motivations to be an entrepreneur among final year students. The sample of this study consists of 34 selected final year students from different courses of study who have attended Kursus Asas Keusahawanan (KAKS) organised by the Malaysian Academy of SME & Entrepreneurship Development (MASMED) of UiTM Pahang. The main objective of this paper is to explore a better understanding of the intentional and motivational factors that could inspire students toward entrepreneurship. In order to capture the true scen...

Jurnal Pengurusan UKM Journal of Management, 2012

Proceedings of the 1st Aceh Global Conference (AGC 2018)

International Journal of Academic Research in Business and Social Sciences

Jurnal Pengurusan

Social and Management Research Journal

Regional Conference on Science, Technology and Social Sciences (RCSTSS 2014), 2016

Journal of Technology Management and Business, Jul 20, 2014

Procedia Economics and Finance, 2015

Advanced Science Letters, 2015