PRABAL CHAKRABORTY | WBUT - Academia.edu (original) (raw)
Papers by PRABAL CHAKRABORTY
International Journal of Health Sciences and Research, 2019
In India, hospital sector is now witnessing leading destination for international patients and be... more In India, hospital sector is now witnessing leading destination for international patients and becoming highly competitive. Foreign patients are coming mainly from developing and underdeveloped economies because of technological advancement, improvement of quality service, international accreditation, skilled manpower and lower cost. The healthcare market in India is estimated to reach US$ 10.6 billion by 2019 @30% CAGR.(KPMG,2015)Oncology segment is highly contributing sector and it is increasing inflow of foreign exchange and reputation in the international market. Foreigners with complicated medical conditions come to India for treatment. West Bengal has a unique geographical advantage because countries like Nepal, Bhutan, Bangladesh and Myanmar are adjacent to it. When people are travelling from one country to another country to get medical treatment in that country, this is known as medical tourism. Our objective in this paper is to find out the roles of patients and their family members, physicians (oncologist mainly) in value co-creation wherein all participants are defined to gain value. We are also proposing certain strategies based on the value creation strategy for the medical tourism. Cocreation refers to the procedure by which both the consumers and producers collaborate or participate in creating value.(Prahalad & Ramaswamy,2004) As a part of the qualitative study, we have collected data from 40 respondents(patients and their family members) of different private hospitals. The results of the qualitative study indicate that patients and patient parties can co-create value by themselves with the hospitals whereby all participants are accountable to gain benefits. Our paper contributes to the value co-creation pattern by a) The roles of patients and their family members, in Brand value co-creation and b) How Brand value co-creation affects medical tourism by developing a model
Empirical Economics Letters, 2021
From the last two years, a kind of fear of death has been haunting us, which is arising due to th... more From the last two years, a kind of fear of death has been haunting us, which is arising due to the Covid-19 pandemic. In comparison to other successful professions, healthcare professionals are more stressed, even in normal situations. The role of healthcare workers (Doctors, Nurse, Paramedical Staff and Admin Staff) is vital during the global response to the Covid-19 pandemic. However, they are among the most vulnerable populations to Covid-19. This study aimed to determine factors responsible for frontline the stress level of frontline healthcare due to COVID-19. We took 15 interviews from frontline healthcare workers. Interviews were carried through semi-structured questionnaires with a purposive sampling technique. Here we did Thematic Analysis to identify the themes and sub-themes. All the respondents unanimously said yes that they were the saviour of our society. Every respondent mentioned that this was an unprecedented incident which they had never experienced before. The Covid-19 situation has had aggravated their stress level on many a fold. Most of the time, healthcare workers have to work with many limitations in India as the healthcare industry is the most neglected sector. Results highlighted the underlying causes of elevation of stress levels among healthcare workers. This research work thoroughly investigated the situation and identified different stress factors. The study's recommendations can help the Government, Healthcare Providers, Policy makers to provide better amenities, infrastructural benefits, and societal securities to the frontline healthcare workers in future and reverse the situation.
SSRN Electronic Journal, 2021
From the last two years, a kind of fear of death has been haunting us, which is arising due to th... more From the last two years, a kind of fear of death has been haunting us, which is arising due to the Covid-19 pandemic. In comparison to other successful professions, healthcare professionals are more stressed, even in normal situations. The role of healthcare workers (Doctors, Nurse, Paramedical Staff and Admin Staff) is vital during the global response to the Covid-19 pandemic. However, they are among the most vulnerable populations to Covid-19. This study aimed to determine factors responsible for frontline the stress level of frontline healthcare due to COVID-19. We took 15 interviews from frontline healthcare workers. Interviews were carried through semi-structured questionnaires with a purposive sampling technique. Here we did Thematic Analysis to identify the themes and sub-themes. All the respondents unanimously said yes that they were the saviour of our society. Every respondent mentioned that this was an unprecedented incident which they had never experienced before. The Covid-19 situation has had aggravated their stress level on many a fold. Most of the time, healthcare workers have to work with many limitations in India as the healthcare industry is the most neglected sector. Results highlighted the underlying causes of elevation of stress levels among healthcare workers. This research work thoroughly investigated the situation and identified different stress factors. The study's recommendations can help the Government, Healthcare Providers, Policy makers to provide better amenities, infrastructural benefits, and societal securities to the frontline healthcare workers in future and reverse the situation.
Handbook of Research on Economic and Political Implications of Green Trading and Energy Use, 2019
Both consumers and corporate houses are paying attention to environmental issues, and green produ... more Both consumers and corporate houses are paying attention to environmental issues, and green products are gaining momentum as a result. This chapter studies the concept of green marketing along with its important aspects influencing the buying decision of consumers in South Kolkata only. Convenience sampling method was adopted to select the total sample of 266 respondents consisting of 103 males and 163 females with the help of structured open- and closed-ended questionnaires. Both primary and secondary data collection methods were adopted here in this research. Independent variables are environment friendly, packaging, innovative, quality, brand value, and dependent variable is purchase intention. A mixed result is observed regarding perceptions towards green products. Thus, based on such findings, no such generalization can be made and have to consider heterogeneity among culture, demographic, geographical variables, which varies from place to place.
It is found that liberalized foreign direct investment policy, focus on export, focus on increasi... more It is found that liberalized foreign direct investment policy, focus on export, focus on increasing rural consumption, delicensing of industries, and financial sector liberalization significantly influence sustainable economic development.
Current Issues in Tourism
The aim of this paper is to find out the perceptions of Indian Citizens about dark tourism in Ind... more The aim of this paper is to find out the perceptions of Indian Citizens about dark tourism in Indian context. Dark tourism is slowly getting attention among tourists in India. Here, cluster samplin...
Optimum Size of Government Intervention
Medical tourism happens when patients cross an international border to get access to medical care... more Medical tourism happens when patients cross an international border to get access to medical care and bear all the expenses on his/her own. Today, Medical tourism facilitators (MTF) are businessmen who take care of medical treatment and arrange travel and accommodation of all medical tourists (foreigners). They act as 'middleman/agent' in-between medical care providers (Hospitals mainly) and patients. As the medical tourism industry is growing at a rapid pace hence this area is also gaining importance whereby more organizations are joining the bandwagon. As a result, service quality differentiators are playing a crucial role in the competitive market place with the sole objective of providing satisfaction to medical tourists. Thus, the top priority of MTFs is to maintain a high-quality service level as well as to build rapport with the customers (medical tourists) by providing customer satisfaction and delight to remain competitive.
The Impacts of Monetary Policy in the 21st Century: Perspectives from Emerging Economies
ANVESAK (UGC Care Group 1 Journal), 2021
Context: The frontline health workers are exposed to various occupational hazards during the pand... more Context: The frontline health workers are exposed to various occupational hazards during the pandemic, including infection, long-term stress, mental stress at work, and so on. Stress can cause physical problems such as hypertension, cardiovascular disease, metabolic disorders, irritable bowel syndrome, and psychological issues such as depression, anxiety, emotional disturbances, and a loss of empathy for others. In hospitals, healthcare workers include doctors (Physicians), nurses, paramedical staff and administrative staff. Since all are related to healthcare and all have to work together daily day for the same objective with the same environment even at this pandemic, researchers tried to find out the factors responsible for such stress generation of healthcare workers.
Aims: In this research paper, we want to determine the stress level of frontline health workers during the covid-19 situation concerning the type of job, experience, class, age, qualification, gender, marital status and location.
Methodology: The study was conducted in Kolkata and Delhi and collected data from 404 respondents (203 responses from Kolkata and 201 responses from Delhi) through the cluster sampling method. Researchers applied Multinomial Logistic Regression, which was ideal statistics to perform the analysis of the collected data. The investigation is being undertaken with the help of the Multinomial Logistic Regression Technique applying SPSS Software.
Results: The study findings suggested that out of a total of 8 independent variables, four were statistically significant (Value <.05). These were experience, class, age and location, whereas it showed that the other four variables –type, qualification, gender and marital status were insignificant (Value >.05).
Conclusion: The study’s objective was to identify the stress level of healthcare workers during this pandemic situation based on type, nature of the job, gender-wise, class, marital status, qualification, age, location wise even. With all probabilities, such a comprehensive study may not be available in the Indian context. The researchers explained all these aspects in their study. The research work was unique because it gave an idea about healthcare workers in this pandemic situation. The study’s outcome could be useful for both the government and healthcare decision makers in the future regarding infrastructural development, analysis of workload of healthcare workers, safety and security aspects of the healthcare workers.
Journal of Health Management
Today, the Indian pharmaceuticals industry is recognised the world over due to the quality and co... more Today, the Indian pharmaceuticals industry is recognised the world over due to the quality and cost-effectiveness of its products. At present, globally it is one of the fastest-growing industries and contributes 2.4 per cent value wise and 10 per cent volume wise globally. India alone accounts for 20 per cent of global exports in generics. In 2016, the Indian pharma industry exported USD16.89 billion and is expected to touch USD40 billion by 2020. The present generics market has immense potentiality for foreign direct investment (FDI) inflows, and worth USD14.53 billion of FDI inflows came in between April 2000 and December 2016. We have witnessed that Indian pharma companies go for joint ventures with multinational companies, make strategic alliances and co-promotions, contract research and manufacturing services, export, acquisitions and mergers, focus on new markets other than the USA and Europe, buy offshore plants and increase stakes in other companies. India is also becoming a...
Jindal Journal of Business Research
Medical tourism is a continuously growing industry, and hospitals of the home country are the ser... more Medical tourism is a continuously growing industry, and hospitals of the home country are the service providers for the foreign patients. Hospitals are focusing on quality improvement, infrastructure development, networking, and cost minimizations to attract foreign patients due to stiff competitions. Prahalad and Ramaswamy (2004) explained value co-creation, which ultimately achieved through Dialogue, Access, Risk, Transparency) DART concept. Another seminal research in this arena is the development of “service-dominant logic” concept by Vargo and Lusch (2004). The purpose of this article is to understand the collaboration of multiple stakeholders in co-creation process in the context of healthcare sector, which ultimately effects medical tourism. Our study also suggests a model that demonstrates the relationship between the factors responsible for brand co-creation in medical tourism and patient retention in multispecialty hospitals. We took help from past literatures to frame the...
Journal of Health Management
Journal of Health Management
Journal of Health Management
International Journal of Health Sciences and Research, 2019
In India, hospital sector is now witnessing leading destination for international patients and be... more In India, hospital sector is now witnessing leading destination for international patients and becoming highly competitive. Foreign patients are coming mainly from developing and underdeveloped economies because of technological advancement, improvement of quality service, international accreditation, skilled manpower and lower cost. The healthcare market in India is estimated to reach US$ 10.6 billion by 2019 @30% CAGR.(KPMG,2015)Oncology segment is highly contributing sector and it is increasing inflow of foreign exchange and reputation in the international market. Foreigners with complicated medical conditions come to India for treatment. West Bengal has a unique geographical advantage because countries like Nepal, Bhutan, Bangladesh and Myanmar are adjacent to it. When people are travelling from one country to another country to get medical treatment in that country, this is known as medical tourism. Our objective in this paper is to find out the roles of patients and their family members, physicians (oncologist mainly) in value co-creation wherein all participants are defined to gain value. We are also proposing certain strategies based on the value creation strategy for the medical tourism. Cocreation refers to the procedure by which both the consumers and producers collaborate or participate in creating value.(Prahalad & Ramaswamy,2004) As a part of the qualitative study, we have collected data from 40 respondents(patients and their family members) of different private hospitals. The results of the qualitative study indicate that patients and patient parties can co-create value by themselves with the hospitals whereby all participants are accountable to gain benefits. Our paper contributes to the value co-creation pattern by a) The roles of patients and their family members, in Brand value co-creation and b) How Brand value co-creation affects medical tourism by developing a model
Empirical Economics Letters, 2021
From the last two years, a kind of fear of death has been haunting us, which is arising due to th... more From the last two years, a kind of fear of death has been haunting us, which is arising due to the Covid-19 pandemic. In comparison to other successful professions, healthcare professionals are more stressed, even in normal situations. The role of healthcare workers (Doctors, Nurse, Paramedical Staff and Admin Staff) is vital during the global response to the Covid-19 pandemic. However, they are among the most vulnerable populations to Covid-19. This study aimed to determine factors responsible for frontline the stress level of frontline healthcare due to COVID-19. We took 15 interviews from frontline healthcare workers. Interviews were carried through semi-structured questionnaires with a purposive sampling technique. Here we did Thematic Analysis to identify the themes and sub-themes. All the respondents unanimously said yes that they were the saviour of our society. Every respondent mentioned that this was an unprecedented incident which they had never experienced before. The Covid-19 situation has had aggravated their stress level on many a fold. Most of the time, healthcare workers have to work with many limitations in India as the healthcare industry is the most neglected sector. Results highlighted the underlying causes of elevation of stress levels among healthcare workers. This research work thoroughly investigated the situation and identified different stress factors. The study's recommendations can help the Government, Healthcare Providers, Policy makers to provide better amenities, infrastructural benefits, and societal securities to the frontline healthcare workers in future and reverse the situation.
SSRN Electronic Journal, 2021
From the last two years, a kind of fear of death has been haunting us, which is arising due to th... more From the last two years, a kind of fear of death has been haunting us, which is arising due to the Covid-19 pandemic. In comparison to other successful professions, healthcare professionals are more stressed, even in normal situations. The role of healthcare workers (Doctors, Nurse, Paramedical Staff and Admin Staff) is vital during the global response to the Covid-19 pandemic. However, they are among the most vulnerable populations to Covid-19. This study aimed to determine factors responsible for frontline the stress level of frontline healthcare due to COVID-19. We took 15 interviews from frontline healthcare workers. Interviews were carried through semi-structured questionnaires with a purposive sampling technique. Here we did Thematic Analysis to identify the themes and sub-themes. All the respondents unanimously said yes that they were the saviour of our society. Every respondent mentioned that this was an unprecedented incident which they had never experienced before. The Covid-19 situation has had aggravated their stress level on many a fold. Most of the time, healthcare workers have to work with many limitations in India as the healthcare industry is the most neglected sector. Results highlighted the underlying causes of elevation of stress levels among healthcare workers. This research work thoroughly investigated the situation and identified different stress factors. The study's recommendations can help the Government, Healthcare Providers, Policy makers to provide better amenities, infrastructural benefits, and societal securities to the frontline healthcare workers in future and reverse the situation.
Handbook of Research on Economic and Political Implications of Green Trading and Energy Use, 2019
Both consumers and corporate houses are paying attention to environmental issues, and green produ... more Both consumers and corporate houses are paying attention to environmental issues, and green products are gaining momentum as a result. This chapter studies the concept of green marketing along with its important aspects influencing the buying decision of consumers in South Kolkata only. Convenience sampling method was adopted to select the total sample of 266 respondents consisting of 103 males and 163 females with the help of structured open- and closed-ended questionnaires. Both primary and secondary data collection methods were adopted here in this research. Independent variables are environment friendly, packaging, innovative, quality, brand value, and dependent variable is purchase intention. A mixed result is observed regarding perceptions towards green products. Thus, based on such findings, no such generalization can be made and have to consider heterogeneity among culture, demographic, geographical variables, which varies from place to place.
It is found that liberalized foreign direct investment policy, focus on export, focus on increasi... more It is found that liberalized foreign direct investment policy, focus on export, focus on increasing rural consumption, delicensing of industries, and financial sector liberalization significantly influence sustainable economic development.
Current Issues in Tourism
The aim of this paper is to find out the perceptions of Indian Citizens about dark tourism in Ind... more The aim of this paper is to find out the perceptions of Indian Citizens about dark tourism in Indian context. Dark tourism is slowly getting attention among tourists in India. Here, cluster samplin...
Optimum Size of Government Intervention
Medical tourism happens when patients cross an international border to get access to medical care... more Medical tourism happens when patients cross an international border to get access to medical care and bear all the expenses on his/her own. Today, Medical tourism facilitators (MTF) are businessmen who take care of medical treatment and arrange travel and accommodation of all medical tourists (foreigners). They act as 'middleman/agent' in-between medical care providers (Hospitals mainly) and patients. As the medical tourism industry is growing at a rapid pace hence this area is also gaining importance whereby more organizations are joining the bandwagon. As a result, service quality differentiators are playing a crucial role in the competitive market place with the sole objective of providing satisfaction to medical tourists. Thus, the top priority of MTFs is to maintain a high-quality service level as well as to build rapport with the customers (medical tourists) by providing customer satisfaction and delight to remain competitive.
The Impacts of Monetary Policy in the 21st Century: Perspectives from Emerging Economies
ANVESAK (UGC Care Group 1 Journal), 2021
Context: The frontline health workers are exposed to various occupational hazards during the pand... more Context: The frontline health workers are exposed to various occupational hazards during the pandemic, including infection, long-term stress, mental stress at work, and so on. Stress can cause physical problems such as hypertension, cardiovascular disease, metabolic disorders, irritable bowel syndrome, and psychological issues such as depression, anxiety, emotional disturbances, and a loss of empathy for others. In hospitals, healthcare workers include doctors (Physicians), nurses, paramedical staff and administrative staff. Since all are related to healthcare and all have to work together daily day for the same objective with the same environment even at this pandemic, researchers tried to find out the factors responsible for such stress generation of healthcare workers.
Aims: In this research paper, we want to determine the stress level of frontline health workers during the covid-19 situation concerning the type of job, experience, class, age, qualification, gender, marital status and location.
Methodology: The study was conducted in Kolkata and Delhi and collected data from 404 respondents (203 responses from Kolkata and 201 responses from Delhi) through the cluster sampling method. Researchers applied Multinomial Logistic Regression, which was ideal statistics to perform the analysis of the collected data. The investigation is being undertaken with the help of the Multinomial Logistic Regression Technique applying SPSS Software.
Results: The study findings suggested that out of a total of 8 independent variables, four were statistically significant (Value <.05). These were experience, class, age and location, whereas it showed that the other four variables –type, qualification, gender and marital status were insignificant (Value >.05).
Conclusion: The study’s objective was to identify the stress level of healthcare workers during this pandemic situation based on type, nature of the job, gender-wise, class, marital status, qualification, age, location wise even. With all probabilities, such a comprehensive study may not be available in the Indian context. The researchers explained all these aspects in their study. The research work was unique because it gave an idea about healthcare workers in this pandemic situation. The study’s outcome could be useful for both the government and healthcare decision makers in the future regarding infrastructural development, analysis of workload of healthcare workers, safety and security aspects of the healthcare workers.
Journal of Health Management
Today, the Indian pharmaceuticals industry is recognised the world over due to the quality and co... more Today, the Indian pharmaceuticals industry is recognised the world over due to the quality and cost-effectiveness of its products. At present, globally it is one of the fastest-growing industries and contributes 2.4 per cent value wise and 10 per cent volume wise globally. India alone accounts for 20 per cent of global exports in generics. In 2016, the Indian pharma industry exported USD16.89 billion and is expected to touch USD40 billion by 2020. The present generics market has immense potentiality for foreign direct investment (FDI) inflows, and worth USD14.53 billion of FDI inflows came in between April 2000 and December 2016. We have witnessed that Indian pharma companies go for joint ventures with multinational companies, make strategic alliances and co-promotions, contract research and manufacturing services, export, acquisitions and mergers, focus on new markets other than the USA and Europe, buy offshore plants and increase stakes in other companies. India is also becoming a...
Jindal Journal of Business Research
Medical tourism is a continuously growing industry, and hospitals of the home country are the ser... more Medical tourism is a continuously growing industry, and hospitals of the home country are the service providers for the foreign patients. Hospitals are focusing on quality improvement, infrastructure development, networking, and cost minimizations to attract foreign patients due to stiff competitions. Prahalad and Ramaswamy (2004) explained value co-creation, which ultimately achieved through Dialogue, Access, Risk, Transparency) DART concept. Another seminal research in this arena is the development of “service-dominant logic” concept by Vargo and Lusch (2004). The purpose of this article is to understand the collaboration of multiple stakeholders in co-creation process in the context of healthcare sector, which ultimately effects medical tourism. Our study also suggests a model that demonstrates the relationship between the factors responsible for brand co-creation in medical tourism and patient retention in multispecialty hospitals. We took help from past literatures to frame the...
Journal of Health Management
Journal of Health Management
Journal of Health Management