Risk communication in security policy (CSS Analysis in Security Polics) (original) (raw)
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CSS-Analysis No. 62: Risk Communication in Security Policy
Risk communication between political decision-makers, public authorities, experts, and the general public is considered a central component in the official handling of complex and networked risks. So far, however, the concept has been applied almost exclusively in the context of technical and environmental risks. Harnessing risk communication for specific issues in foreign and security policy can sensitize the public to specific problems, create legitimacy for the actions of government agencies, and thus enhance the strategic capabilities of political actors in the case of a crisis. For French and German versions of this analysis, please go to: http://www.css.ethz.ch/policy\_consultancy/topics\_INT/DetailansichtPubDB\_EN?rec\_id=657
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How do European Union (EU) member states communicate risks to their citizens? In this study, we define risk communication as the information provided by different levels of government to citizens regarding possible future crises to which the general public might be subjected. We seek to answer the following questions: Are there any patterns in the risk communication strategies among EU member states in terms of the sender of information, the message conveyed, the method used, and the intended audience? Finally, to what extent is the state involved in ensuring the safety of its citizens? To tackle these questions, we examine the risk communication strategy of eight countries: Sweden, Finland, Germany, England, France, Estonia, Greece, and Cyprus. Our data consist of governmental web sites, publications, campaigns, and other modes of communication, such as videos posted on YouTube, with questions centering on institutional actors, methods of delivery, content, and effectiveness. We fi...