Energy Efficiency and the New Green Marketing (original) (raw)

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Energy Efficiency and the New Green Marketing

Environment, 2003

Edwin StaffordEdwin Stafford

Abstract

Energy efficiency and the new green marketing. Edwin R Stafford Environment( Washington DC) 45:33, 8-10, 4/2003. Green marketing needs to be recalibrated to meet emerging grassroots demands for fuel and energy efficiency. ...

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