Moroccan Domestic Tourism: Prioritization as an Inevitable Outcome of Coronavirus (original) (raw)

J. of Tourism and Hospitality Management, 2020

Abstract

Over the past two decades, Morocco has clearly banked on international tourists due to many reasons. But the current circumstances caused by the appearance of the Corona pandemic pushed the tourism players to re-prioritize the tourism market. Analysts in the sector predict a re-launch of international tourism in 2021 and a slow recovery of the tourism sector starts with reliance on domestic tourism to save tourism businesses from total crackdown. Due to many risk factors as a second wave of the virus, lockdown phobia, international travel restrictions, and economic recession that his different sectors all these hinder the revive of international tourism and prioritize the dynamic of domestic tourism. Our research is focused on the study of the probabilities of boosting the tourism sector by encouraging the local demand as a quick solution to overcome the current crisis.

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