Multi-sector fair project management (original) (raw)
Fairs, like projects, can be understood as a temporary endeavor that will provide a unique product, within a pre-defined budget. This article aims to analyze how the project management of multisectoral fairs in the Alto Uruguai Gaúcho region is carried out. For this, it is necessary to identify how the projects are elaborated, what are the elaboration and management methodologies, who are the stakeholders and how the projects are managed throughout their life cycle. The methodology has an exploratory and qualitative approach. Data collection took place through interviews with the organizers of the fairs in 9 municipalities and the analysis was performed with the categorization based on the research objectives and lexical analysis with Iramuteq. With the accomplishment of this study it was verified that the analyzed events do not elaborate projects to assist in the management of the fairs, consequently, the management occurs empirically, varying according to the profile of the organi...