FOODIE BEHAVIOURS AND CHARACTERISTICS: A CASE STUDY OF INDONESIAN MILLENNIAL TOURISTS (PERILAKU DAN KARAKTERISTIK FOODIE: STUDI KASUS WISATAWAN MILENIAL (original) (raw)

Culinary Experience Towards Behavioral Of Domestic Tourists in Solo and Bandung, Indonesia

2018

Solo and Bandung are two of the five major gastronomic destinations in Indonesia that are chosen by the Ministry of Tourism and Creative Economy . This research aimed to evaluate the effects of culinary experience quality towards behavioral intention through culinary experience satisfaction and destination experience satisfaction. A questionnaire involving 200 domestic tourists was completed and analyzed by using PLS path modelling. The findings indicate that culinary experience quality significantly influences culinary experience satisfaction, however it will not significantly influence the satisfaction from destination experience. Moreover, it is also found that culinary experience satisfaction in Solo and Bandung does not have a significant effect on destination experience satisfaction. In addition, destination experience satisfaction has a positive and significant impact on domestic tourist’s behavioral intention, while, culinary experience satisfaction does not significantly inf...

Culinary Consumption in Digital Era: Tourists' Typology and their Characteristics

Journal of Education, Society and Behavioural Science, 2021

Purpose of the Study: Technological transformation has changed the consumption behavior of tourists in the digital era. The ease of access and the emergence of various media also have a significant impact on culinary tourism. This research aims to know the typology of tourists and their characteristics in local culinary tourism in the digital era, especially in Indonesia. By knowing this, it is expected that culinary businesses can adjust the strategy so that local culinary can be more explored by tourists. Furthermore, local culinary tourism can be further developed in potential destinations. Methodology: The method used is quantitative research, with data collection techniques through an online survey (google form) supported by literature studies. The sampling technique is nonprobability sampling which is purposive sampling. The number of respondents in this study was 482 people who have culinary tour to Yogyakarta and Solo, Indonesia at least one time, and data analysis techniques using descriptive statistics and Analysis of Variance (ANOVA). Main Findings: The results show there are three clusters of tourist typology when on culinary tour in the digital era of Non-Culinary Tourist (NCT), Culinary Tourist (CT), and Gastronomic Tourist (GT). There are characteristic differences in each type of tourist from the parameters of attitude,

Exploration of Culinary Tourism in Indonesia: What Do the International Visitors Expect? Exploration of Culinary Tourism in Indonesia: What Do the International Visitors Expect

— More visitors are nowadays travelling to destinations in search of culinary experiences. Food functions not merely as physiological sustenance but also as a destination experience enhancer, providing opportunities to learn about destination culture through direct encounters with local cuisines. This study aimed to identify the international visitor preconceptions of local Indonesian food and the factors influencing their expectations prior to dining with the local food in the country. A questionnaire-based survey involving 349 international visitors was completed. The results revealed seven new emerging factors expected as relating to: staff quality, sensory attributes, food uniqueness, local servicescapes, food authenticity, food familiarity, and food variety. Further, there were significant differences in the level of dining expectations amongst participants who travelled to Indonesia for the first time compared to those who had visited the country before.

Culinary Tourists: Segmentations based on Past Culinary Experiences and Attitudes toward Food-related Behaviour

This study segments the market for culinary tourists using two approaches. The first uses a combination of the level of participation in culinary experiences and food-related activities as prime motivators and results in four distinct segments (deliberate, opportunistic, accidental, and uninterested culinary tourists). The second is based on attitudes toward food-related behaviors at home and when traveling and three culinary tourist groups are highlighted (culinary-balanced, culinary-oriented, and familiarity-oriented tourists). In addition, this study compares differences and identifies the relationships between the two methods of segmenting culinary tourists. Findings indicate that a strong relationships exists between attitudes and behaviors, and suggest that culinary experiences at destinations (level of participation in food-related activities and activities as the prime motivator) are highly related to attitudinal, psychological, perceptional, and other behavioral factors. Fu...

Understanding Culinary Tourists: Segmentations based on Past Culinary Experiences and Attitudes toward Food-related Behaviour

This study segments the market for culinary tourists using two approaches. The first uses a combination of the level of participation in culinary experiences and food-related activities as prime motivators and results in four distinct segments (deliberate, opportunistic, accidental, and uninterested culinary tourists). The second is based on attitudes toward food-related behaviors at home and when traveling and three culinary tourist groups are highlighted (culinary-balanced, culinary-oriented, and familiarity-oriented tourists). In addition, this study compares differences and identifies the relationships between the two methods of segmenting culinary tourists. Findings indicate that a strong relationships exists between attitudes and behaviors, and suggest that culinary experiences at destinations (level of participation in food-related activities and activities as the prime motivator) are highly related to attitudinal, psychological, perceptional, and other behavioral factors. Fu...

What Tourism Product Attributes Are Dominant Influencing Revisit Intension to Culinary Tourism Destination?

Jurnal Ilmu Sosial dan Humaniora

Culinary tourism is a form of tourism that is currently developing. Studies on the preferences of culinary tourists will be beneficial for the development of this form of tourism in the future. This study analyzes the influence of tourism product attributes: tourist attraction, accessibility, and amenities on revisit intention to a culinary tourism area. This study used a survey method. The questionnaire was distributed to 100 domestic tourists who visited the culinary tourism area in Bogor City, Indonesia. Methods of data analysis using descriptive analysis, multiple regression, F-test, and T-test. This study indicated that tourist attraction has a positive and significant effect on revisit intention, while accessibility and amenities do not affect revisit intention. However, tourist attraction, accessibility, and amenities simultaneously have a positive and significant effect on revisit intention. This study concluded that the dominant attribute of culinary tourism products is a t...

The Differences between Y and Z Generation Behaviour as Gastronomic Tourist in The Digital Era

Asia Pasific Tourism Association Annual Conference, 2023

This study aims to determine differences in behavior between Gen Y and Z as Gastronomic Tourists (GT) in the digital era. The analysis started from the pre-consumption, consumption, and post-consumption stages. This research uses a quantitative approach with a survey method. The sample of this research is Gen Y and Z tourists who visit Yogyakarta as GT. The results of this study indicate that the behavior of Gen Y and Z as GT have many similarities at each stage of local culinary consumption. However, there are differences in information-seeking behavior and payment methods used. Gen Z is more involved with digital before visiting destinations to find information related to local culinary delights. The research results can be used to increase the capacity and service quality of local culinary entrepreneurs and destination managers according to tourist demand.

Culinary Development Model: Destination Attractiveness to Increase Visits

Academy of Strategic Management Journal, 2019

Tourism is Indonesian’s mainstay factor in improving the country’s economy, since it is quite large in bringing in foreign exchange and regional income due to its unique culture and natural beauty. Optimizing tourism sector is quite effective to attract tourists to visit Indonesia. One of potential and favored tourism sectors is culinary. If this potential is developed, it will impact on the increasing entrepreneurships around, including small and medium enterprises. This is supported by other researches that a region that is able to serve and offer culinary sector can increase tourist attraction. However, with diversity of local traditional food, the role of culinary industry in general still receives less attention, and supports such as regulations are required to regulate and support the development local food. Therefore, a model integrated with government support, culinary industry, community and media is required. This research was conducted with survey method towards consumers...