workforce diversity in the IT profession (original) (raw)
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Rapid growth in Indian IT industry with new innovations and new market increased the demand and competition for skilled and talented employees. This rose the question what are the factors which prompt employees to seek an alternative employment simultaneously with the increase in the participation of female workforce especially in IT sector in India it is a need of the hour to find out the difference between male and female employees perception regarding these factors. Present study has focused on both the issues. Primary data has been collected through survey questionnaire from 500 IT professionals 336 male and 164 female in India. Findings of the study indicate that there were significant differences in the responses of male and female IT professionals. Introduction IT sector in India is one of the most preferred destinations for investment in the global business scenario. It has created multiple job opportunities and the culture of rapid career advancement as well as a steady rise in the trend of mobility among IT professionals. This increasing trend of employee turnover whether it is voluntary or involuntary raised the question, how to keep your best talent with you. Workforce of this technological driven era comprises mostly knowledge workers who are techno savy, aware of market, materialistic and have higher propensity to switch the job that ha ve raised the attention of HR to the question how to retain employees. Chaminade (2007) has defined " retention as a voluntary move by an organization to create an environment which engages employees for a long term. "