Greening Logistics Through and Beyond Transport Efficiency (original) (raw)

Abstract

Purpose In order for logistics to become greener, logistics service providers (LSPs) need to be included in the greening of supply chains. A key to become proactive members of a supply chain is that their business supports the greening of their activities – otherwise greening will not reach beyond single initiatives and demonstration projects. The purpose of this paper is to explore how LSPs’ underlying business logics can help in understanding LSPs green activities and aspects. Design/methodology/approach A multiple case study was carried out of three LSPs in Denmark, Norway and Sweden. The analysis relies on the growing literature on LSPs and their environmental efforts, and the business logic is based on a strategic approach to business literature. Findings The findings indicate that the efficiency-based business logic commonly applied by LSPs in some respect supports the greening of logistics. Differences among the cases suggest that customer interaction is crucial for realising...

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