Scientific Study of Organizational Creativity - Summary of Modern Theories (original) (raw)
This paper discusses and provides a definition of organizational creativity based on a review of contemporary theories, which provides the basis for future researches. Relevant literature provide us identificatio of five influential theoretical perspectives and models appearing in literature about creativity and innovation, which can be used as a starting point in the study of organizational creativity in cultural institutions. The paper discusses the interpretation of the relationship concepts of organizational creativity and innovation, and brings the attitude that for the success of cultural institutions in the process of innovation, requires creativity of its employees. Despite the complexity of these terms, small number of researches has examined the phenomenon of creativity in real organizational environment in cultural institutions.