The Capitalization of Backpacking Tourism Culture in Indonesian Films (original) (raw)
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Airlangga Journal of Innovation Management
ABSTRACTThe scarcity in natural resources encourage many countries move their focus to manage non-natural resources. Tourism sector is one of potential non-natural resource in Indonesia that needs to be maximized by appropriate media. The fact that number of tourists coming to Bangka Belitung increase until about 1.800% by “Laskar Pelangi” the movie is a good sign that movie can be a tourism branding media to increase desire of audiences to visit the place which is shown. This research examines how “Laskar Pelangi” as a movie-induced tourism can influence audience decision to visit Belitung Island using combination of quantitative and qualitative research. The result shows that Laskar Pelangi is a effective movie-induced tourism since it has both pull and push factors. Understanding this tourism strategy will allow nation to excel economy recovery in the future.Keywords: Movie, Tourism, Economics.
Backpacking Travel Culture: Reflections of Indonesia
Tourism innovations & challenges- in teh age of m-commerce, 2015
As tourism comes of age, a greater number of people are realizing that their leisure and pleasure lies in undefined forms of tourism. Niche tourism, through image creation, helps destinations to differentiate their tourism products, create a USP and compete in an increasingly competitive and cluttered tourism environment. The new age traveler is redefining conventional market segments and revolutionizing the world of tourism products. The psychology of travel has touched all need levels identified by Maslow’s theory of “Need hierarchy”. As Pico Iyer states in an essay (2000): “We travel, initially, to lose ourselves; and we travel, next, to find ourselves. We travel to open our hearts and eyes and learn more about the world than our newspapers will accommodate. We travel to bring what little we can, in our ignorance and knowledge, to those parts of the globe whose riches are differently dispersed. And we travel, in essence, to become young fools again — to slow time down and get taken in, and fall in love once more....”
TRAVEL, WRITING, AND POPULAR MEDIA IN 21st CENTURY INDONESIA
Arif Furqan, 2018
This paper aims to elaborate the phenomena of travel as popular culture in publications; books, movies, television, and social media. As travel becomes an important means to contemporary society, the efforts of documenting and representing travel experience becomes vital and massive. Numerous publications of travel-themed books, movies, television shows, and social media posts indicate that travel has become certain popular theme and style for Indonesians. By focusing the discussion on the concept of travel writing and its usage on popular media, this research indicates that travel books, movies, and television shows produced by the author/director are used to awaken Indonesians awareness toward travel. The 21st century travel writing is mostly influenced by modern sensibility which tends romanticize the travelogues. The widespread of romantic representation in popular media creates a popular myth about the journey and travel destination. Moreover, the social media involvement facilitates the production of myth by engaging the user into the voluntary (re)production of travel discourse and its myth.
Framing Film-Induced Tourism into a Sustainable Perspective from Romania, Indonesia and Malaysia
Sustainability, 2020
This paper is particularly focused on film-induced tourism investigation as well as its cultural promotion and cultural change effect that impact on both the tourist destinations and the tourist demands. The case studies include the famous Transylvania, Romania as well as the two comparative destinations in Southeast Asia namely Bali in Indonesia, and Penang in Malaysia. Although tourism planners have limited control over the content of the films produced in the respective destinations and how the destinations are being portrayed in films, it is reflected in our studies that, the imaginary, visual representations of the destinations, albeit negative or distorted from their original identities, are still useful and viable to promote the tourist destinations. The three discussion cases form up the stratification of multiple stages in terms of implementing film-induced tourism strategies to promote their destinations, spanning from one of the oldest film-induced tourist destinations Tr...
Travel, Writing, And Popular Culture In 21st Century Indonesia
2018
This paper aims to elaborate the phenomena of travel as popular culture in publications; books, movies, television, and social media. As travel becomes an important means to contemporary society, the efforts of documenting and representing travel experience becomes vital and massive. Numerous publications of travel-themed books, movies, television shows, and social media posts indicate that travel has become certain popular theme and style for Indonesians. By focusing the discussion on the concept of travel writing and its usage on popular media, this research indicates that travel books, movies, and television shows produced by the author/director are used to awaken Indonesians awareness toward travel. The 21 st century travel writing is mostly influenced by modern sensibility which tends romanticize the travelogues. The widespread of romantic representation in popular media creates a popular myth about the journey and travel destination. Moreover, the social media involvement faci...
Film induced tourism Model-A qualitative research study
Asian Journal of Research in Marketing
Entertainment media industry has been successful in creating favorable image of a destination in consumers' minds. Film induced Tourism is defined as "Tourists' visits to a destination or attraction as a result of destination's being featured on television, video or the cinema screen" This article will discuss the importance and relevance of film induced tourism and how it has helped to escalate tourism. Numerous international examples like "The Lord of the Rings" in New Zealand, "Troy" in Canakkale, Turkey, and "Braveheart" in Scotland are reviewed as success stories to this marriage between films and destinations. In India, "Bombay" is featuring Bekal Fort in Kerala, "Guru" and "Dil Se" featuring Alappuzha Back waters in Kerala are few examples of destination branding stories through films. This article will be focusing on the influence that films have on choices of tour destinations and how this can tapped. Exploratory research design is adopted. Primary data was collected through Focus group discussion. A conceptual 3 P's model is developed to understand the extent of influence, movies have on tourism.
The Rise of Individual Mass Tourist and Explorer: Study of Tourist Typology for Indonesian Gen-Z
The 4th International Conference on Biospheric Harmony Advanced Research (ICOBAR) 2022: Towards Sustainability Society: the role of technology and human development in post-pandemic era, 2023
Different types of tourists require a diverse demand. Moving from a descriptive explanation, this study offers a further investigative dialogue to understand a tourism destination's impacts as well as tourist requirements particularly from Gen-Z as the future tourism consumer and succeeding demographic cohort of millennials. The aim is to recognize Indonesian Gen-Z tourists' behaviour and to some extent their motivation to travel on holiday. Through the pioneer study of tourism anthropologists by Cohen (Cohen, 1974) pertaining to tourist typology, this study employs a qualitative research methodology which utilizes the 5W1H questioning technique and Keywords-in-Context (KWIC) method for data collection and analysis. The current study rouses the tourist's distinctions as an important aspect when planning for tourism destination management since 'individual mass tourist' and 'explorer' including 'drifter' are likely to look for inter-cultural contact with a host compared to 'organized mass tourist' group. This research enhances the anthropology of tourism literature, methodology and the route for establishing and maintaining tourism development at the destination from the relationship of guest (tourist) and host (destination) perspectives.