The Relationship of Tourists’ Loyalty with Individuals’ Normative Beliefs and Tourism Experience of Ecotourism (original) (raw)
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African Journal of Hospitality, Tourism and Leisure, 2019
Tourist's loyalty is an important factor that tourist destination managements have to pay attention to. This is especially true for ecotourism destinations which cannot accommodate high numbers of visiting tourists. Having only a few but loyal tourists is the main concern of ecotourism managements, including the Gunung Api Purba Nglanggeran (Nglanggeran Ancient Volcano) Ecotourism management. The purpose of this study was to examine how loyalty of tourists can be created by the factors of the tourist attraction, safety, and amenities, with satisfaction as an intervening factor, on the model of Community-Based Tourism development in Gunung Api Purba Nglanggeran Tourism Village. The analytical method used was a path analysis with Partial Least Square (PLS). The results showed that the tourist attraction is a dominant factor that gives a positive influence on the loyalty of tourists through intervention variable satisfaction. Other factors studied, namely safety and amenities, are not proven to affect the loyalty of tourists. This research recommends that loyalty of tourists can be achieved through efforts to improve the quality of tourist attraction.
Destination Image, Tourist Satisfaction and Loyalty in the Eco-Tourism Environment
The purpose of this study is to investigate the image variable of tourist destinations, visitor satisfaction and loyalty of tourist visitors affect the decision variable of tourists to visit through moderating variables of tourist visitor attitudes. In this study, the independent variable is related to the behavior of tourist visitors, the variable is the image of the desired tourist destination, visitor satisfaction and visitor loyalty, while the dependent variable is the tourist's decision to visit, and the moderating variable is the attitude of tourist visitors. The research method used in this research is descriptive quantitative research method using path analysis.In this study the independent variable is related tothe behavior of tourist visitors, such as the image of the tourist destination that visitors want, visitor satisfaction and visitor loyalty, the dependent variable is the tourist's decision to visit, with moderating variable the attitude of tourist visitors. The data analysis uses AMOS 18, and the data taken is data on the number of tourist visits who visited ecotourism in Indonesia for 2016-2021 years. Partially variable image of tourist destinations,tourist visitor satisfaction and tourist visitor loyalty have a significant effect on the decision variables of tourists to visit ecotourism destinations throughout Indonesia and the attitude variable of tourist visitors to visit ecotourism throughout Indonesia, while simultaneously the variable image of tourist destinations,Tourist visitor satisfaction and tourist visitor loyalty indirectly have a significant effect on tourist decision variables to visit ecotourism destinations throughout Indonesia through the attitude of tourist visitors to visit ecotourism throughout Indonesia. Through the results of research that has been stated that to increase the willingness or attitude of tourist visitors to decide to visit an ecotourism destination, the destination must be able to improve its image well, improving the image of ecotourism destinations will be able to increase tourist visitor satisfaction, with increased satisfaction, visitors will loyal and frequent to visit ecotourism tourist destinations throughout Indonesia.
Driving ecotourism loyalty through destination image, satisfaction and motivation
Journal of Business and Information System (e-ISSN: 2685-2543)
Tourism, especially ecotourism, is a sector that plays a role in contributing to the Indonesian economy, especially finance and foreign exchange. However, the Covid-19 pandemic has affected this sector. Efforts to revive the ecotourism sector continue to be encouraged after the Pandemic. Padang Savana is one of the Ecotourism Sites that was affected by Covid-19 and was closed. Efforts continue to be made so that these ecotourism sites can rise and return to the interest of visitors. Efforts are being made to increase visiting loyalty through enhancing destination image, tourist motivation, travel satisfaction, and experience. The purpose of this study was to examine the effect of destination image, tourist motivation, travel satisfaction, and experience on ecotourism destination loyalty. This research approach uses a quantitative approach. The population and sample of this study were visitors to the Padang Savana ecotourism. Purposive Sampling was used as a sampling technique. Sourc...
PARTICULAR ASPECTS OF THE TOURIST PRODUCTS CONSUMERS'LOYALTY
revagrois.ro
The tourist consumption represents the expression of a very varied set of needs and motivations: rest, relaxation, escape from the every-day setting, recreation or the satisfaction of certain cultural, aesthetic, emotional aspirations, based on the principle of pleasure, of the integration of individuals in their social environment, and the relation with their own personality and family or personal experiences. Classifying the tourist products according to the motivation of travelling, we can emphasize particular aspects of the relationship between the tourist products consumers's satisfaction and loyalty. The objective of the article is to present a study which emphasizes the fact that the consumer's satisfaction does not generally induce loyalty to the tourist destinations/tourist services. The typology of tourist products and motivation of choosing the destination plays a very crucial role. The study analyses comparatively three types of tourist products and the manner in which satisfaction determines conative attitudes, inducing loyalty/disloyalty towards the tourist destination/tourist services.
The Role of Perceived Value on Tourist Loyalty: Case Study on Nature Tourism in Indonesia
Proceedings of the 3rd International Conference on Economics, Business and Economic Education Science, ICE-BEES 2020, 22-23 July 2020, Semarang, Indonesia, 2021
Tourist loyalty is the primary aspect to determine future visits. Loyalty is a form of connection between tourists and tourism destinations. Moreover, a loyal tourist will promote a certain destination to their colleague, therefore potentially enhance the number of visitors. Previous research affirms that the critical point to form loyalty is experience, accessibility, facilities, and perceived value. This research novelty aims to ensure the previous studies inconsistency on the relationship of experiential marketing, facilities, accessibility, and tourist loyalty. This study adopts the disconfirmation theory framework to discover comparison tourist's willingness to sacrifice and experience. High perceived value when visiting tourism destinations will affect tourist loyalty. This study involved 116 respondents who visited the Umbul Ponggok which represents nature tourism destination in Indonesia. The results showed that experiential marketing, facility, and accessibility have a direct influence on tourist loyalty, on the other hand, perceived value mediates the relationship of experiential marketing, facility, and accessibility to tourist loyalty. This study indicates that perceived value partially moderates independent variables to tourist loyalty. This study implies that there are tourists who are impressed by tourism destination with reasonable expenditure, thus forming loyalty. On the other hand, adequate facilities and tourist destinations access easily are contribute to shaping tourist loyalty.
The Impact of Motivations, Perceptions and Satisfaction on Tourists' Loyalty
International Journal of Hospitality & Tourism Systems, 2016
Over the last fifty years tourism has grown to be one of the major industries in the world, playing an important role in the economies of many countries. Recent tourism marketing researches focus mainly on competitiveness, attractiveness, tourist loyalty to a destination, tourist satisfaction and perceived service quality, and destination image. In this study, tourist behaviour can be regarded as an aggregate construct, comprising pre-visit determinants for destination choice (e.g., motivation); on-site experience (e.g., perception); post-visit evaluation (e.g., satisfaction); and future behavioural intentions (destination loyalty). Combined, these factors help to understand comprehensive destination visitor behaviour. Identifying motivations of visitors and increasing the service quality of destinations are viable ways for destinations to remain competitive. In order to secure or expand Egypt tourism market share, tourism marketers in Egypt should pay close attention to travelers' behaviour and their perceptions of Egypt as a tourism destination. This study aims to: Understand and examine the theoretical and empirical evidence on the causal relationships among tourist motivations, tourist perceptions and tourist satisfaction and destination loyalty and examine tourists' motivations and perceptions of Egypt as a tourism destination to gain a better understanding of tourists' behavior finally, examine the relationship between satisfaction and loyalty. To achieve these aims a self field questionnaire was used to collect information. Path analysis used to study the relationships among variables. 400 tourists were investigated as a sample and the collected Questionnaires are 232 ones which represent a response rate of 58%. The important findings indicated that tourists' motivations and perceptions had an effective influence on satisfaction as well as willingness to return, both motivations and perceptions are significantly affecting satisfaction and also motivations, perceptions and satisfaction are significantly affecting loyalty.
The Ecological Motivation of Tourists as a Determinant of the Tourists’ Loyalty
Croatian Operational Research Review, 2011
Despite the significant impact of environment on the attractiveness of tourist destination, environmental stewardship is not always the top priority in the hotel industry as one of the most energy-intensive sectors of the tourism industry which contributes to the increasing quantity of air pollutants. Therefore, this study investigates the impact of ecological pull motives and service quality on the tourists' loyalty to eco-hotels. The tourists spent their holidays in Austrian hotels with ecolabel and in Slovenian hotels were targeted and a total of 611 tourists participated in the study. The study reveals that the perceived service quality and ecobehaviour of hotel staff are the main determinants of the tourists' loyalty. The comparison analysis between Austrian and Slovenian hotels indicates that the guests of Austrian hotels with ecolabel are more loyal and ecologically motivated than guests of Slovenian hotels without ecolabel.
Sustainability
Sustainability has become one of the key factors for the development of tourism both nowadays and in the future. The need to integrate environmental, socio-cultural and economic factors is a consequence of the evolution of society itself, the introduction of new information and communication technologies (ICTs) and a new way of understanding tourism and the world in general. Tourists increasingly seek a unique quality in their travels and are better informed before deciding on a tourist destination to spend their holidays or leisure time. They want to have unique, memorable experiences, and because of that, they are willing to look for those destinations that can offer them something different. The generation of expectations is no longer the sole responsibility of companies and public and private organizations in destinations, since information may be in the hands of the individuals themselves who can share it in social networks, blogs, or on platforms such as Booking or TripAdvisor...