The Role of Employee Engagement and Internal Communications in Iran-Case Study: One of the Iranian Petrochemical Companies (original) (raw)
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The Impact of Internal Communications on Employee Engagement in Iran's Petrochemical Industry
Journal of Behavior at Work, 2019
Objectives: The purpose of this paper is to identify the critical attributes of internal communications and employee engagement. It also studies the impact of internal communications on employee engagement in Iran's petrochemical industry. Methods: This is a quantitative research and a survey questionnaire was conducted for data collection from a single case petrochemical company. Simple random sampling was used to select respondents from different disciplines and at different levels within the company. A total number of 218 questionnaires were distributed. The collected data were then analyzed using the multiple regression technique with the help of SPSS software, and the five research hypotheses were tested. Results: The results show that the frequency and mode dimensions of internal communications have the most and least impacts on employees' engagement. The direction and quality dimensions received second and third positions respectively. Originality: This study adds to the body of knowledge by focusing on a phenomenon in an Iranian petrochemical case environment which has not been previously investigated.
Importance of Internal Communication: Impact on Employee Engagement in Organizations
Internal Com munication is speedily gaining importance in organizations, as employers are realizing its positive effects and its impact on the long-term productivity and progress of organizations. More and more organizations are including various tools and c hannels of internal communication within their system to ensure that employees communic ate effectively with one other and are well engaged in the organization. The purpose is to study how com panies are recognizing, understanding, implementing and monitoring internal communication along with its ro le and importance, further realizing its effects and impact on long-term relationship building, organizational commitment and engaging employees in the organization in the current context. This research paper follows qualitative research methodology. The study conducted on both primar y research like, in-depth interviews and survey based on questionnaire and secondary research based on previously published research papers and articles. Finally, the finding of this study supports the existence o f a positive relationship between internal communication and employee engagement in o rganizations. The role of internal communication is no longer an afterthought. In today's competitive and fast paced business environment, it would be legitimate to say that internal communication is becoming an integral and dominant part of the corporate world, and is playing a significant role, directly and indirectly, in contributing to the financial performance of a company's bottom-line. Internal communication plays a crucial role for enhancing various organization activities including taking business decisions, enabling feedback loops, achieving superior business outcomes, maintaining stability within the organizations, easing mergers and acquisitions, enabling change management and leveraging the collective performance of the employees. The nature and timeliness of internal communication dramatically affects the conduct of the organization, and more importantly, impacts and engages its employees. Engaging employees physically, mentally, emotionally, and intellectually for individual as well as organizational success and unleashing complete employee talent is one of the most critical factors that organizations face due to increased dynamicity prevalent in the marketplace .
Does internal organization communication enhance employee engagement?
Economic Studies (Ikonomicheski Izsledvania), 2024
Despite the acknowledged significance of organization communication in achieving positive organizational outcomes, there is a dearth of empirical knowledge regarding internal organization communication (IOC) influence on employee engagement (EE), particularly in Balkan countries. The aim of this study is to fill this research gap by measuring the effect of IOC in EE, thereby providing a significant contribution to the growing domain of organizational communication. Specifically, this paper investigates the relationship between eight dimensions of IOC (such as communication climate, supervisory communication, organizational integration, media quality, co-worker communication, company information, personal feedback, and subordinate communication) and three dimensions of EE (employee vigour, employee dedication, and employee absorption). The present study involved the administration of a survey to a sample of 152 employees working in public secondary education institutions within the Republic of North Macedonia. The data was subjected to analysis using SPSS software. The results of the study indicate that several IOC dimensions play a crucial role in predicting various dimensions of EE, such as employee energy, dedication, and absorption within the organization. The findings of this study make a substantial contribution to the existing knowledge on the relationship between IOC and EE in nonprofit organizations.
Communicare: Journal for Communication Studies in Africa, 2022
Research on how communication contributes directly to high levels of employee engagement within the workplace is still relatively under-prioritised in public relations and corporate communication literature. Although some evidence exists on the relationship between internal communication strategies and employee engagement outcomes, the accentuated value that can be derived from internal communication practice is yet to be fully explored. The purpose of this study is to reposition and recognise the strategic nature of internal communication in maximising and cultivating high levels of employee engagement for organisational performance and success. The study explores the strategic importance of internal communication in accordance with a management philosophy anchored on collaborative, open and transparent communication. By using semi-structured interviews with managers and focus group discussions with employees, the study found that organisational engagement emanating from a strong management philosophy as part of the internal communication strategy empowered employees to perform beyond prescriptive expectations. Also, employees viewed the management philosophy as an avenue for the attainment of organisational goals, enabled through ‘one-on-one caring’ interviews with managers, which centered on the sensitivity of collaborative internal communication efforts. The efficacy level of internal communication was a key determinant of the organisation’s engagement efforts. More so, internal communication was also used to facilitate the dialogic exchange of information and often cultivated diverse opinions to improve operational efficiency through the attainment of strategic communal relationships.
Driving Employee Engagement: The Expanded Role of Internal Communications
Increasingly, organizations and their public relations professionals are recognizing the importance of strengthening internal communication with employees. Internal communication is important for building a culture of transparency between management and employees, and it can engage employees in the organization’s priorities. This exploratory study uses findings from interviews with public relations executives to explore the growing role that internal communication plays in employee engagement. Executives employ a variety of communication methods, including face-to-face communication, to communicate with employees. The executives’ chosen communication strategies aim to build trust and engagement with employees. In doing so, public relations executives find themselves in an expanded role of fostering employee engagement.
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This thesis aims to advance knowledge about internal communication and organisational engagement. It incorporates the application of a new research instrument, the Internal Communication and Organisational Engagement Questionnaire (ICOEQ) developed by Welch (2011a). The ICOEQ investigates employee interest in different topics, helpfulness of communication methods used, ratings for senior manager and line manager communication, satisfaction with employee voice and the associations with organisational engagement. Despite the importance of internal communication, existing research methods are limited as they do not adequately distinguish between different dimensions of internal communication as established by Welch and Jackson (2007, p.184) and they fail to make an association with organisational engagement. The ICOEQ therefore provides a new research perspective for academic researchers and communication managers. The conceptual analysis builds on Welch and Jackson’s (2007, p.185) int...