ICT and Transmedia Storytelling for Democratic Development in the Russian Political Landscape (original) (raw)

Grassroots Political Campaign in Russia: Alexei Navalny and Transmedia Strategies for Democratic Development

This chapter analyzes the transmedia strategies of opposition candidate Alexey Navalny’s campaign during the 2013 Moscow mayoral election. The goal is to highlight how the use of information and communication technology contributed to the development of democratic practices in Russia. His westernized, grassroots political campaign was a novelty in the country, involving online fundraising, door-to-door canvassing, engagement of volunteers, digital projects, and meetings with voters, for instance. The argument is that, although Navalny lost the election, his candidacy represented advancement in terms of both the use of new media and the promotion of democratic development in the midst of autocratic Russia. If the progress will be maintained, it remains to be seen. The theoretical framework includes the reality of the Russian political scenario and the conceptualization of transmedia storytelling strategies in the context of participatory politics. The methodological approach is based on the transmedia analytical model by Gambarato (2013).

Grassroots Political Campaign in Russia

Promoting Social Change and Democracy through Information Technology

This chapter analyzes the transmedia strategies of opposition candidate Alexey Navalny's campaign during the 2013 Moscow mayoral election. The goal is to highlight how the use of information and communication technology contributed to the development of democratic practices in Russia. His westernized, grassroots political campaign was a novelty in the country, involving online fundraising, door-to-door canvassing, engagement of volunteers, digital projects, and meetings with voters, for instance. The argument is that, although Navalny lost the election, his candidacy represented advancement in terms of both the use of new media and the promotion of democratic development in the midst of autocratic Russia. If the progress will be maintained, it remains to be seen. The theoretical framework includes the reality of the Russian political scenario and the conceptualization of transmedia storytelling strategies in the context of participatory politics. The methodological approach is b...

Transmedia storytelling panorama in the Russian media landscape

Transmedia storytelling (TS) refers to media experiences expanded across multiple platforms. This article answers the research question about the specificity of Russian TS initiatives. The goal of the research is to emphasize the social and cultural contexts in which TS is inserted in Russia by reconstructing the panorama of the Russian transmedia landscape. The qualitative research is methodologically supported by an analysis of ocuments and materials regarding transmedia projects in Russia and presents an interdisciplinary theoretical approach (1) to explore the concept of TS and the variability of terminology in different contexts; (2) to situate the discussion of TS in the contemporary Russian media landscape and above all (3) to investigate examples of transmedia projects in Russia. Since TS is just emerging in Russian media and culture, the article concentrates on mapping the Russian transmedia landscape.

Political participation and internet platforms: How new communication technologies help Belarusian civic activists

Politics and Society in Belarus, 2016

This article is based on research of political participation practices of Belarusian political and social activists who employed Internet platforms such as social networks or websites in their campaigns. With the proliferation of the Internet, more hopes for significant improvement of political participation opportunities were laid upon new tools of communication in countries like Belarus. Social networks and other Internet platforms attracted attention as tools that can promote public campaigns under the conditions of restricted freedoms and media sphere. The article draws on a qualitative case study of seven civic campaigns and groups that were active in 2011-2013 in Belarus. The data for the research was collected through interviews with leaders of those campaigns. The article suggests that those Belarusian Internet activists who actively employed Internet platforms were able to widen opportunities for the political engagement of citizens. Activists followed main trends that are used among digital political practitioners around the globe. However, some problematic features of the Belarusian political and media systems such as control and persecution of the political actors or Internet censorship did not allow activists to use the potential of Internet platforms to the fullest. Moreover, the list of domains of public policy that could be appealed by activists were restricted by unspoken rules.

Information and Communication Technologies and New Possibilities of Political Participation in Belarus

The Fifth International Congress of Belarusian Studies. Working Papers, 2016

The internet opened new possibilities for political activists around the world. However, there is a lack of scholarship of how activists employ new technologies in non-democratic countries like Belarus. The paper discusses the results of the study of the online campaigns of Belarusian political activists in 2011-2013. It suggests that while activists can successfully employ internet platforms to influence public policy, the outcome of their campaigns is dependent on issues they address.