DRAWING AS CREATIVITY PROPOSAL FOR DESIGN PROJECT THROUGH PORTUGUESE CASE STUDIES (original) (raw)

Understanding the object of Design through project Drawing. An archive of drawings by Portuguese designers from the 20th and 21st centuries.

Design History Society - Annual Conference, 2009

In this paper, we discuss the usefulness of creating an archive of the design project drawings. It will be the creation of a digital archive of drawings made by Portuguese designers in the XX and XXI century. The project drawings are normally intended to be lost, by their ephemeral and transitory nature, even if they participate clearly in the projectual understanding, namely both of the process and of the proposed answer/solution. In this case, the digital images’ recording of the designer's drawings adds to the perpetual knowledge of the design product. The issue relates the importance of understanding drawing in the project of design. That is, how can be used the project drawings’ archive by the discipline of design? Therefore, the archive serves 3 perspectives: the historical, the didactic and the epistemological (theory and criticism of design). We arose the problem by finding the deficit in the critical interpretation of the design’s object through the design processual practice. We consider the hypothesis that the interpretation and categorization of design can be done through drawing as matter of the design project, i.e., by the importance of drawing in the act of designing the object. The methodology is the direct source (material provided by the authors) and voluntary participation. Interviews are foreseen. The research is based on inductive method and focused on the process. A comparative method is applied. Sampling is a sort of comprehensive type (in network): based on the criterion set for the initial group it intends to be successively extended. Our main goal is the interpretation of the object (drawing) - theoretical and practical - related to the practice of design. Looking at the use (or not) of drawing in the project, we intend to contribute to characterize and categorize the project of design as well as to contribute to a critical reasoning of the epistemological nature of design.

Drawing: the active desire of design. A case of designing architecture

CROSSING THE LINE CONFERENCE, 2014

We aim to discuss that which generally refers to the contribution of drawing in the understanding of the design project, and particularly in relation to architecture. From a heuristic perspective, it is accepted that drawing recreates 'ways of seeing' which facilitate the project. Throughout the project, drawing contributes in supporting and stimulating the idea's development in accordance with the stratified process of design. We present a case study of the project drawings by considering the work of the architect Bernardo Rodrigues (Ponta Delgada, Azores, Portugal, 1972). He got a degree in Architecture from FAUP, Oporto University, 1996. Their architectural projects are spread across USA, China, Japan, Dubai, and of course Portugal. His work, focused on sensory perception and matter, has been the subject of national and internationally thoughts. According to Bernardo Rodrigues architecture discipline must returns closely back to nature, therefore, supports the idea of sustainability through ethics projected in architectural shape through the material building and its environment. "The twenty-first century should be the return to the classic and timeless categories of social planning and then urban", the architect said. The experimental nature of the projects leads to its fair recognition that is according to the original essence of architecture while thought about the human being on earth. The Bernardo Rodrigues work stands out through sustainability using materials that replying the energy yield but also to poetic dwelling the world. Thus, drawing is more than the heuristic representation of the project of architecture. The character of representation is contaminated by all that is marginal to design project is disseminated through it ethically and materially, joining opposites and differences through a poetic desire expressed on the drawing. The architectural images of Bernardo Rodrigues design results from a multiple methodological contemporary process which derives an architecture freed from traditional instrumental constraints and thus becomes an object that questions whether the world and their representations. Thus, the subject of representation goes beyond the functional consideration of the design, because the different instrumental drawings influences the perception of the subject and the author. The analysis seeks to contribute to a critical and multidisciplinary discussion between drawing and architecture through the drawing practice and designing in order to stimulate the interdisciplinary understanding in generating ideas and solutions that the architectural design should provide.

Drawing as language in design project: a course of analysis via Vesely and Perez-Gomez.

Latin Design Process, 2010

We intend to analyze design as a cross-fertilization of visual language. For such purpose, we will consider art as exemplary practice of such language. The communication will focus transition from modern to contemporary. That is, modern reflecting the artistic as symbolic derivation and contemporary art as symptom expression. We will interpret the process of design project through drawing, regarded both as project’s instrumental utility (technology) and condition for disciplinary reflection (art), addressing the issue of the significance of understanding drawing in design project practice. In this scope, at the level of artistic production, there are two cornerstone conditions implied: 1. the inclusion of the receiver within the work, "despising" the productive meaning in favor of the process; 2. the critical (semantical) valuing of the work to the detriment of its material execution (practice). Considering design project as: 1. practice whose language is (is able to be) mostly visual and 2. based on a Latin framework of analysis and specifically Portuguese, whose tradition derives from School practice (fine arts, including architecture), we intend to analyze to what extent is art, in its visual language status, an influence, or even an intrusion in design project procedural practice. For such, we regard drawing as discipline and subject serving the objectivity of the present communication proposal. We propose as object for analysis project drawings from contemporary Portuguese designers whose merit is national and internationally recognized. Objects collection is performed through their authors and in the scope of an ongoing research regarding the relationship between drawing and project practice in design. We aim to understand design object, as exchange of project’s full communication, through the following question: how can drawing, as a mediator of the practice of project design, induces the creation of the object and hence its existence as language in design? We intend to answer this question considering that drawing, as language materializing the project, is mediator for representation (through technical expression), classifying function (through program) and interpretative mark of imagination (through authorship). Understanding to what extent drawing language contamination influences the process of design project raises the issue of the relevance of drawing, through graphics, to assure the transformation of the object into symbolic added value to the project’s space-time frame.

Discussing the design through drawing. Transitional desire and procedural trajectories

ICDHS 9th International Design History and Design Studies. Tradition, transition, trajectories: major or minor influences? , 2014

Design represents the commitment of the artificial with nature-the artifact as symbolic cultural representation. Herein, drawing is the skill activity of the designer as renewed desire it transforming the world. Therefore, drawing is the material of design as medium of the representation, such as technical and interpretive expression of the author's imagination from an external program (brief). Hence, we propose drawing as a path performed by author's desire that symbolically reveals the subject of design in a specific level. The artifact as primordial income for the conceptual design process comes out of the drawing tools as practice that elevates the cultural representation. The pattern of drawing can be, symmetrical or asymmetrical, the link that joins two levels of the artifact, instrumental and critical, it becoming the basis for design's narrative. In this case, drawing skills convey and supporting the cultural expression showing design as a particular and symbolic cultural artifact. As context we refer the analysis of representative designers in the Portuguese geographic and cultural environment. We hypothesized that cultural and symbolic features result according to the artifact's identity. We seek the goal of the analysis according to the significance of drawing in the discipline of design. This research intends to scientifically integrate the ontological analysis of drawing in relation to design through the presented Portuguese examples.

Design, artes e “estéticas da inovação”

2012

This paper explores the relation between art and design shifting it into the relation between aesthetics and innovation. Art, is warm polarity of “aesthetic action”, functions as “agency” in the settlement of innovation, through strategies that can be analysed to define some replicable processes applicable to the design context. The proposal is based on a triad of interactions among aesthetics (art) and innovation (design) that are technological aesthetics, symbolic aesthetics and relational aesthetics, which have respectively as drivers for innovation, new technologies, languages, behaviour and lead to new forms-function, forms-meanings and forms-process, covering the different scales of images/communication, objects/products and spaces/interiors in art/design.Key words: designart, product design, aesthetics of innovation, symbolic, relational, technological aesthetics.Este artigo explora a relação entre arte e design deslocando-o na relação entre estética e inovação. Arte, na morn...

DRAWING AS METAPHOR FOR DESIGN : DRAWING AS IMAGE – PROJECT AS REPRESENTATION.

Senses & Sensibility in Lisbon. Design Marketing and Visual Culture in the Right Place (coord. E. Côrte-Real, C. Duarte, F. Rodrigues), Edições IADE, Lisbon, , 2012

In this paper, the object’s evocation and experience is considered by examining drawing as project’s disciplinarian function. We depart from the argument that drawing is the visual language that imagines, examines and makes the project’s materiality visible. Drawing as function to materialize the project, in the condition of existing towards... is, in this case, mediator for representation (technical expression), the act of classification that discriminates and influences the project (program) and interpretative mark of imagination (authorship). The theme we intend to develop considers drawing as a set of images that as a language configures projectual reality. We will address the issue of knowledge through drawing by means of its practice in the project. In this case, drawing is an instrument that carries and interprets a particular cultural expression, transferring it onto the project causing it to acquire a specific symbolic register. We depart from the hypothesis that drawing practices in the scope of design project differentiate the projectual result, conferring the object its singular identity. We seek to justify the hypothesis through the importance of drawing as visual language deriving from the artistic field, within the contingent Western interpretation. That is, awarding drawing the ability to be the project’s critical interpreter. Our interpretation context addresses the practice of Portuguese designers whose work is institutionally recognized in Portugal and abroad. The analyzed material - drawings - results from the ongoing doctoral research on the proximity and influence of drawing on Design Project practice. The purpose is to verify the terms of use of drawing through authorship, aiming at contributing towards design knowledge through three vectors: 1. the imagetic and authorship approach, 2. technology and classification approach, 3. representative and programmatic approach. To conclude, we propose drawing as language for multiple perceptions, possibly fragmented, fissured, disjointed, and possibly trans-figured into project’s metalanguage. Keywords: Drawing, Design, Project, Representation

Peça e processos de design atual como Arte Contemporânea

2021

Art and Design only differ today in the intention when it comes to making one type of piece or another. As a consequence, Art and Design dialogue in their expressive, material and technical concepts, and share the processes of the handmade industry and of the audience purchasing and contemplating visual creation in museums. The number of current designers creating pieces of strong visibility, inspired in local multicultural aesthetics, and whose manufacture process must be handmade, is increasing. This will promote artisans’ ability to design up-to-date pieces, as a result of the exchange of points of view, whereas trade fairs will increasingly compete with centres for Contemporary Art. Key words: design, handmade, art-piece, contemporary art, multiculturality, glocal, symbiosis handmade-design.Arte e Design só diferem hoje na intenção quando se trata de fazer um tipo ou outro de peça. Como conseqüência, Arte e Design dialogam em seus conceitos expressivos, material e técnico, e com...

Processos de design avançado em alguns estudos de caso do sistema de arte contemporânea: Delvoye, Fornasetti, Rist

2021

The study of the processes which characterize the work of some excellent and recognized masters of contemporary art testifies the existence of shared models and principles with craft and avant-garde design: refined organization, systematic filing, industrial productive continuity of components and collective participation in the development of the work of fine art. This paper describes the creative and productive processes of some case studies that belong to the world of art, in an attempt to identify their transferability to the world of design, particularly the ways in which Piero Fornasetti, Wim Delvoye, and other artists work, together with an overview of aesthetics as seen by Aby Warburg and his theory on art cataloging.Key words: advanced design, organization of art work, components of the artistic product, artistic research.O estudo dos processos que caracterizam o trabalho de alguns reconhecidos e excelentes mestres da arte contemporânea atesta a existência de modelos compar...

Design e energia entre arte e trabalho artesanal

2011

Design and energy between art and artisan work: thus was born the process that generated a research and innovation pathway, conducted in Campania, between research centres and local know-how, within a tradition of relationships between art and knowledge, between craft and experimentation and more recently, between design and technological innovation. These relationships, which have roots within the local culture and the artisan tradition of the industry in Campania, were the synthesis of the pathway and of the process that led to the creation of the highly innovative outcomes of the Fotofun programme for integrating photovoltaics into buildings. In this sense, creativity and knowledge led to a shared phase of experimentation, and to an example of technological innovation, constituting a clear design process: one that delineated the scenario of reference for developing the Fotofun project which, via collaboration between universities, research institutes, and fi rms, returns a highly...

Visualizar la idea. Procesos gráficos creativos en arquitectura y arte de concepto. [Envisioning the idea. Creative graphic processes in architecture and concept art]

2023

El artículo establece un paralelismo entre el arte de concepto desarrollado en industrias creadoras de mundos como los videojuegos y la animación y los procesos gráficos creativos de la arquitectura. Se ponen en relación estrategias de pre-producción, como los dibujos conceptuales, el guion de color o los bocetos en miniatura, con los dibujos de estudio, los dibujos secuenciales o las visiones seriales que definen la experiencia y la narrativa gráfica arquitectónica. La coherencia entre las distintas estrategias visuales para explorar la idea y el propósito comunicativo del proyecto podría ser útil en el diseño arquitectónico al considerar cuestiones vinculadas a la percepción experiencial y emocional. Los hallazgos muestran una metodología de desarrollo visual basada en el análisis del diseño de la idea. This research delves into the creative graphic processes of architecture and concept art, a stage of visual development in world-creating industries such as video games and animation. The authors relate pre-production strategies such as conceptual drawings, colour scripts or thumbnail sketches with study drawings, sequential drawings or serial visions that define the experience and architectural narrative. The suitable coherence between the visual strategies to explore the idea and the communicative purpose could be useful in architectural design as considering experiential and emotional perception. The findings bring to light a visual development methodology based on design analysis.