The cultural route of Hercules: mapping the tourist's perspective (original) (raw)
Related papers
DESIGNING CULTURAL ROUTES IN THE REGION OF SPARTA, PELOPONNESE: A METHODOLOGICAL APPROACH
Proceedings of the 6th UNESCO UNITWIN Conference 2019
Cultural tourism is a fast-growing industry, which attracts the interest of both local and global economic and social players. One aspect of cultural tourism is that of offering cultural routes to visitors in order to enable them better explore the cultural heritage of a region and most importantly to experience a complete cultural visit to a place of interest. In this paper, we address the design of cultural routes in the municipality of Sparta, Greece, and we propose a methodology for achieving this goal. The municipality of Sparta was selected because it demonstrates three special characteristics: (i) a rich and widely-recognized cultural heritage, (ii) a location surrounded by a unique natural environment and (iii) a constantly evolving touristic and cultural interest that was triggered by the world economic growth after the crisis of the period 2008 to 2012. The novelty of our method for designing cultural routes lies in the fact that it places the museum at the core of the route network; empowering thus the former to act as a liaison between history and knowledge, visitors, the local communities and the global economy. In other words, the museum and the educational aspect becomes the reference point for every visitor by providing informative and personalized material with respect to the available routes, the quests associated with specialized visits and the underlying relation between tourism and cultural heritage.
The Contribution of Cultural Routes to the Enhancement of Urban Cultural Tourism
Journal of Hospitality & Tourism, 2022
The purpose of the research was to investigate the importance of cultural routes as a means of highlighting the historical and cultural heritage and urban cultural tourism in general. The promotion of Athens and other areas. The quantitative approach was considered to be the most appropriate, while deliberate sampling was applied. A structured questionnaire was used to collect the data. The results of the survey showed important findings, since the participants consent to the importance of cultural routes for the promotion of areas. However, the majority of them seem to be unaware of the specific way in which targeted aid policies will be taken for these cultural products and have shown the lack of coordination and communication between actors as the most important problem, hindering key partnerships and initiatives. Some of them who were been interviewed were unable to know the answers to a very specialized and demanding questionnaire, with knowledge about cultural routes and cultural tourism as a prerequisite. Urban cultural tourism has shown particular growth in recent years in Greece and abroad, with its forms, such as city breaks and cultural routes, being selected by different target groups. In fact, in many cases, routes are planned inside and outside urban centers, including visits to monuments and archaeological sites. This paper fulfills the importance in the development of urban cultural tourism, the creation of cultural routes as USP, as well as the existence of policies to support them.
Zenodo (CERN European Organization for Nuclear Research), 2016
Pilgrimage routes are mostly walking routes with many different starting points but a clear end, or at least milestone to where all pilgrims direct their footsteps. In terms of tourism and cultural management they gather a great complexity of stakeholders or agents with different complementary but also conflicting interests. In this presentation we focus on the St. James Ways, mainly in the Via de la Plata and the Caminho Interior Português a Santiago to draw some fundamental insights for the diagnosis and management of the route that can be transferred to other pilgrimage routes. Potential for local development but also fragility are characteristics of the pilgrimage routes. They are not at all static, but in continuous change and adaptation. We are conducting anthropological research through participant observation, in-depth interviews, website analysis. Applied results of our research will produce white books on pilgrimage and recommendations reports about pilgrimage routes' management, market studies for entrepreneurs and comparative international analysis.
1998
The monitoring of inbound tourism flows to important tourist attractions in an area is generally acknowledged as crucial not only to measure the tourist pressure on the attraction itself, but also to estimate the socio-economic and environmental impact of tourism in all the surrounding area. The visitor survey to the archaeological area of Pompeii and Herculaneum represents the first application of the Eurostat methodology for the collection of inbound tourism statistics in an open area. The guidelines the Manual suggests to analyse tourism in the area through the evaluation of visitors' characteristics in a number of significant attractions (the archaeological sites and the Church of Madonna of Pompeii) have been tested here. The paper describes the objectives, the organisation and the main results of a research work promoted by the Italian Ministry of Cultural and Environmental Heritage and developed by CISET during 1997. It focusses on tourist itineraries made by visitors both within the archaeological area and the whole tourist region where the sites are located (Naples and the Neapolitan Riviera), which is one of the leading tourist destination in Italy.
Global Report on Cultural Routes and Itineraires
the marketing of cultural tourism? 7.2 Creating a cultural-environmental themed route in the Alfred Nzo District of the Eastern Cape in South Africa 7.3 Building youth's capacity in the Historic Town of Sukhothai and Associated Historic Towns to carry on sustainable tourism 7.4 Culture's growing prominence in adventure travel itineraries 7.5 Australia's Great Southern Touring Route 7.6 Proposed methodology for the creation of cultural itineraries 7.7 Colombian cultural tours that attract the world 7.8 Guanajuato´s Tequila Circuit: an enogastronomy symbol 7.9 Bogotá, the cultural soul of Colombia 7.10 Buenos Aires Cultural Planning 7.11 Roteiros de Charme Hotel Association 7.12 The cultural and historical tourist itinerary of Paraguay 7.13 Participation of the Institution University Libertadores Community Development of Tourism in the country 7.14 Future managers to help develop cultural and heritage tourism 7.15 The management and the governance of the European Cultural Routes: The case of France and Spain 7.16 Transnational urban memory for local development: the ATRIUM Route 7.17 Meet the Roman Emperors and Danube Wine Route 7.18 Cultural routes in Hungary 7.19 Holy Grail Route-the European cultural itinerary where culture, tradition and legend come together 7.20 World Amber Road-to link smart travellers 7.21 Cultural routes in the Algarve 7.22 Itineraries through the maze 7.23 The role of the Organization of the Black Sea Economic Cooperation in developing cultural tourism and cultural routes projects in the Black Sea region 7.24 The impact of the route Camino de Santiago (Way of Saint James) in the regional tourism of Castile and León 7.25 Community-based tourism and walking tours along the old transhumance routes in Italy
Cultural Routes as Innovative Tourism Products and Possibilities of their Development
International Journal of Cultural and Digital Tourism Volume 3, Number 1, 2016
The research focuses on cultural routes, as a type of a specific cultural tourism product, and the possibilities of their development. The study describes the main characteristics of cultural routes, taking into account and exploring the main factors that affect the development of such routes. The aim of this paper is to deepen our understanding of the relationships between culture and tourism, to illustrate in which way culture drives touristic development. Owing to the Council of Europe's interest and involvement in the development of cultural paths for the past two and a half decades, as well as the ever-increasing popularity of cultural paths in Western Europe, the main hypothesis of this paper is that cultural routes have great possibilities for providing the sustainable development of culture and tourism in the Southeast Europe.
The popularity of cultural routes in Europe and their positive effects on the tourist industry, together with a desire to create the opportunity for the rich Roman heritage preserved in Serbia to regain its former glory, triggered the idea of the cultural route “The trail of Roman emperors”. The principal aim of this paper is to examine the familiarity of potential visitors with the cultural route and their level of willingness to participate in it, especially depending on their perception of the quality of its promotion. The survey was carried out among 298 potential visitors and the collected data was analyzed by the Statistical Package for Social Science (SPSS). The results indicate major differences between genders, different age groups and level of education in terms of their perception of promotion and willingness to participate in the route. Moreover, the research shows the connection between the source of information through which respondents have heard about the route and their perception of the promotion of the route. This paper could be used as a guideline for choosing the appropriate promotional tools and the major target markets to focus on in the future in order to make this route become Serbia’s international brand. Keywords: cultural tourism, cultural routes, Roman heritage, promotion, Serbia.
2018
This paper aims to investigate how ancient drama which flourished in Greek antiquity still represents a portal of touristic attraction and development. Ancient Greek tragedians (Aeschylus, Sophocles, and Euripides) as well as Aristophanes’ comedies magnetize and attract tourists and students from Europe and the whole world. In addition, touristic destinations where tragedy flourished (Athens, Epidaurus, Olympia, Delphi, Delos, etc.) have a huge number of views from tourists. This paper suggests how touristic policies and measures can be more effective through promotion of Ancient Greek tragedy. The paper also suggests ideas and certain solutions that overpass the realistic problems of such a touristic and cultural perspective. Key words: ancienttragedy, publicity, touristic destinations.