Brainstorming for Problems Solving: How Leaders Can Achieve a Successful Brainstorming Session (original) (raw)

Brainstorming: Thinking -Problem Solving Strategy

Brainstorming is a popular tool that helps you generate creative answers to a problem. It is mainly useful when you want to break out of stale, established patterns of thinking, so that you can develop new ways of looking at things. The aforementioned also helps you overcome many of the concerns that can make collection problem-solving a sterile and substandard process. Though group brainstorming is often more effective at generating ideas than normal group problem-solving, study after study has revealed that when individuals brainstorm on their own, they come up with more ideas and often better quality ideas than groups of people who brainstorm together.

Application of a Modified Brainstorming Technique

2020

Our modified brainstorming technique is an assessment tool Extension professionals can use to generate new ideas. The modified brainstorming technique capitalizes on creativity at the individual level and helps maximize the contribution of the whole group. The technique leads to generation of useful ideas in a mutually supportive setting for a minimal time investment. This tool is effective for relatively small groups within Extension and may be applicable to other outreach and nonprofit organizations.

Creative reflections on brainstorming

London Review of Education, 2012

Brainstorming is the default method of idea-generation in organisations, and is widely applied in higher education by students, academics and support staff. Its popularity is mainly attributable to an illusory belief that groups working together are more productive than individuals working apart. Shared responsibility, the need for collaboration and the social dimension to work also sustains the popularity of brainstorming. To add further insight to the numerous studies that have been demonstrated the inefficiencies of brainstorming, this paper describes preliminary results on participants' self-reflection during a brainstorm. Recommendations are made for improving the productivity of group brainstorms.

The Journey of Brainstorming

2016

The purpose of this paper was to trace the origins of brainstorming, to understand how the process evolved from its introduction in 1953 by Alex Osborn, a creativity theorist, and businessman, and to identify how and why brainstorming has come to be used today. After reviewing several studies of brainstorming and exploring its history, it was found that two prominent schools of thought influenced the design of brainstorming sessions in the 1950s. One school of thought emerged from a study conducted by Yale University, which held Alex Osborn’s design in a controversial light, and the other remained truer to Alex Osborn’s model of the Creative Problem Solving process. After discussing the two schools of thought and analyzing studies based off of them, this paper explores some companies and popular blogs about brainstorming to see how the schools of thought have influenced the understanding and use of brainstorming today. “It is easier to tone down a wild idea than to think up a new one”