Social Design for Service. Building a Framework for Designers Working in the Development Context (original) (raw)
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Social Design for Services Framework
Conference Proceedings of the Academy for Design Innovation Management
This paper addresses the fields of social and service design in development contexts, practice-based and constructive design research. A framework for social design for services will be explored through the survey of existing literature, specifically by drawing on eight doctoral theses that were produced by the World Design research group. The work of World Design researcher-designers was guided by a strong ethos of social and service design for development in marginalised communities. The paper also draws on a case study in Namibia and South Africa titled ‘My Dream World’. This case study presents a good example of how the social design for services framework functions in practice during experimentation and research in the field. The social design for services framework transfers the World Design group’s research results into practical action, providing a tool for the facilitation of design and research processes for sustainable development in marginal contexts.
From Social Design to Design for Social Innovation
2018
Design has a long tradition of relation with the social. A recent British report classified social design into social entrepreneurship, socially responsible design, and design activism [1]. Social design has gained momentum in design research during the last ten years, a development which can be seen as having several roots. Some of these roots go back a few decades, to the writings of Papanek [2] in 1984, while others are of newer origin, as for instance in the area of service design that intersects with public sector innovation and the emergence of new societal challenges.
2014
The paper discusses the connections between social innovation and design practice/research outlining possible challenges for innovating in the service field. Social Innovation is one of the most promising frameworks for delivering service innovation that is receiving increasing attention from governments, academy, and businesses alike. Design is described as a privileged path to innovation, because it can establish a link with creativity and outline more efficient processes. The paper aims to provide a platform for discussion and learning that can ground a connection between the two topics. Moreover, it offers a critique of what has been achieved while highlighting the main questions for future development.
Design for all – learning from each other: a contribution to social relevant design
Design For All VOL. 12 #1 Agency by design, 2017
Since my studies at the Kunstgewerbeschule Zürich (School of Arts and Crafts) in the 60ies I have participated in many design projects but I never was questioning myself if a project was social or not. My understanding of design is based on the conviction that design is problem solving, and design has in any case a social component. The many projects I managed since then where commercial, social or cultural without distinction. Also principles like “participative or user centered design” are in my understanding intrinsic of any design process – there is no constructive and productive design process without teamwork, dialogue, participation, users and interdisciplinary approaches. The article discusses arguments such as "Design as economic driver and our approach to innovation" in order to illustrate a design process in detail and to document the implementation of the method by means of projects from Mozambique, India, Madagascar, Macedonia and Morocco. The article contains images and explanations of a number of student projects that were created between 2012 and 2016.
Design, Social Change and Development: A Social Methodology
Design with the other 90%: Cumulus Johannesburg Conference Proceedings, 2014
This paper critically describes a design methodology for achieving socially important goals through design. Such a methodology combines the best of human-centred and participatory design methodologies with critical social science and action research. This paper describes how design can be used in a multi-stakeholder context that attempts to create opportunities for urban agriculture in a changing food system. The paper describes a method that integrated urban farmers, industrial designers, development practitioners and government officials in the design process. It describes how designers and social scientists should immerse themselves in the lifeworld of their participants, how they should engage with them and what can be done to reflect critically on the process of designing with the other 90%.
A Strategic Approach to Collaborative Design For Social Change
2016
The aim of the research was to create a model for sustainable socio-economic development in selected informal areas of Cairo, through collaboration of NGO members, informal area inhabitants and designers. The objectives were as follows: Using design intervention to develop more effective socio- economical empowerment program for informal areas through NGOs Repositioning the role of designer in relation to social change Providing a sustainable project that lives on after the designer has left. After conducting field research, including extensive interviews with NGO project managers, it was concluded that many of their economic development programs were having limited impact, and new strategies were needed. The selected strategy was to bring design thinking to the development of new product lines to be made by women in informal areas. The concept was to implement a well branded line of clothing targeted to a specific market segment; to be promoted through social media; sold through an online store; to be manufactured by informal area inhabitants, thus the money gained will be returned to the informal area inhabitants. Therefore a pilot project was implemented for 12 months, where 4 trails were made in 4 different informal areas until acceptable quality of products were produced. The concept is creating a sewing workshop in the homes of the informal area inhabitants where they produce clothes designed through participatory workshops where potential customers are gathered to design for their needs. Then the NGO team uses online marketing to sell the products through a well-branded online shop. Consequently, after holding 4 participatory workshops, 16 products where selected and produced and eventually promoted through Facebook and Instagram. This resulted in the informal area inhabitants gaining a minimum of 30 LE per piece rather than their previous pricing (2 LE, 7 LE and 14 LE).
DESIGN WITH THE DEVELOPING WORLD: A MODEL WITH SEVEN CHALLENGES FOR THE FUTURE Authors
Design with the Developing World (DDW) brings a unique set of project challenges as it asks people with very different technological relationships to collaborate on sustainable system solutions. Scoping the level of backgrounds and equalizing experiences for a design project is therefore highly challenging, as there is little information on what needs to be considered in this vast collaborative and interdisciplinary process. This study identifies, and analyzes the barriers and enablers extracted from a selection of DDW literature, and clusters this data into core themes of user, designer and stakeholder interactions. As a whole, we find that DDW projects need to grow relationships between Users, Stakeholders, and Designers. Users, Stakeholders, and Designers all have very different relationships with each other, and must come to understand each other to create a new hybrid technology, as well as the supporting systems. Although some gaps exist between Designers, Users, and Stakehold...
Thoughts and reflections on design wisdom: a cross-disciplinary path towards social innovation
Conference Proceedings of the Design Management Academy, 2017
The present article exposes key insights from the field of aesthetic experience, design management and social innovation. Reflections are made in relevant literature and its practical applications in the contemporary scenario for design discipline. Drifting points on each of these fields are exposed together with the paradoxes that emerge from such drifts allowing the continuous self-construction of the knowledge hereby embedded. Reflections are made in directional bridges for Corporate Social Responsibility Programs and Design Philosophy in respect of solving relevant social problems and addressing root causes of human needs by encompassing social changes. Conclusions in this regard are discussed so to build design wisdom.