L'imitation et la contrefaçon peuvent-elles être bénéfiques aux firmes originales ?. Une analyse critique des arguments (original) (raw)

Revue Internationale De Droit Economique, 2009

Abstract

Copy and counterfeiting in the fashion and luxury sector are frequently considered as reprehensible activities that harm the genuine firms. Our contribution reviews the different mechanisms and rationales supporting the idea that genuine firms may profit from the counterfeiting and imitation of their products. Most arguments raised to support the idea that imitation and counterfeiting may be profitable for the

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