Creative tourism Bouncing back or forward (original) (raw)
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POST-PANDEMIC TOURISM: OPPORTUNITIES FOR CREATIVE TOURISM
International Journal of Social Sciences, 2022
Tourism was one of the most affected sectors by the outbreak of COVID-19 in early 2020 which had a devastating impact on the economy, and researchers are questioning the future of tourism in a post-pandemic world. In this exploratory text, based on a literature review, it is questioned if creative tourism can play a role in the rebuilding of the tourism industry, once it relies on place-based experiences that use local resources and involves communities and tourists in immersive activities. Creative tourism seems to be a response to the challenges, namely the tourists' perception of physical distancing, the need to avoid over-tourism, mass tourism and touristification, the desire to reconnect with other people and to have enriching emotional experiences, the increase of awareness about sustainability (for places and future generations) and the resident's needs and their living conditions. This paper relates the ongoing research on post-pandemic tourism, from several points of view-the tourist's perceptions, the communities and territories' needs, and the tourism planners' vision…with creative tourism, addressing the opportunities for such tourism, and questioning its feasibility and potential contribution to more
The need for creative actions in tourism in the Post-COVID 19 pandemic world
Turismo Mundial, Crise Sanitária e Futuro: visões globais partilhadas / World Tourism, Health Crisis and Future: sharing perspectives, 2020
The unprecedented advent of COVID 19 has put the world and tourism sectors at a halt. Never have we faced a global problem such as the one we are experiencing. While countries take measures to mitigate the pandemic "revolution", the tourism sector strongly affected, tries once again to fight against this major problem. At the time I write this contribution, 50-75 million jobs are estimated to be lost in tourism and according to the UNWTO, a million jobs, some of them in layoff conditions in this sector will be lost per day and global tourism arrivals could fall by nearly a third this year in the wake of the coronavirus pandemic. The approach I use to discuss such matters and point to creative actions in the Post-COVID 19 pandemic tourism world, is based in the agency of Pierre Bourdieu and the concept of action of Hanna Arendt. This is done to emphasize transformative decisions and actions by all social agents of the tourism ecosystem in trying to thrive in the post-pandemic tourism scenario. Such suggestions are presented in the final section of this contribution. The author postulates that only fully engaged tourism academics and practitioners, willing to act differently and to take actions in changing the world of tourism.
COVID-19 PANDEMIC AND CREATIVITY: REFLECTIONS AND LESSONS FOR TOURIST CITIES
Brazilian Creative Industries Journal, 2022
There is a growing debate about the use of creativity for sustainable development, particularly in terms of increasing the creative potential of cities. However, studies based on the experiences and perspectives of leading authors in this area are limited. Greg Richards is a long-standing researcher on the application of creativity in various socioeconomic sectors, including creative tourism, creative cities, economy, and creative industries. This study, based on a semi-structured interview conducted with Greg Richards, seeks to present some reflections and ideas for ways forward, considering the scenario before, during, and after the Covid-19 pandemic and its possible effects on the new economy. Particular attention is paid to the emerge of 'glocal' creativity, especially related to the UNESCO Creative Cities.
Journal of Yasuda Women's University, 2021
Assuming a central role within contemporary creative economies, tourism activities registered a significant growth over the last decades, despite the concerns often raised regarding environmental impacts and sustainability, in particular when observing problems of "overtourism". This growth implied the emergence of new and highly qualified jobs in the tourism sector, regarding the design and management of services and facilities, business and territorial planning, advanced marketing and communication techniques or the integration of digital technologies into different aspects of tourism activities, in particular those related to cultural heritage and creativity. However, problems and concerns with global impact, like those related to climate change or the recent covid-19 pandemics, clearly question this process of continuous growth. This work frames these new problems within the evolution of tourism activities, education and research in the last decades, suggesting that tourism will keep a significant socioeconomic importance, even if there is a shift from international to domestic travels. A more clear focus on high value added rather than on mass demand and the importance of creativity, health and safety in tourism provision imply the development and training of high-skilled labor for different tasks in the tourism sector, both at the private and public levels.
COVID-19 and "New Normal" Tourism: Reconstructing Tourism
2021
COVID-19 is an outbreak caused in China and caused by a new type of coronavirus. Declared as a pandemic by the World Health Organization, COVID-19 has caused and continues to have negative effects that leave deep traces throughout the world. The tourism industry is one of the area's most adversely aected by the pandemic. However, the restrictive effects of the outbreak, such as human mobility and interpersonal interaction in nature, mediated the balance of relations between nature and humans. In light of this information, this study aims to discuss the role of COVID-19 in the reconstruction of tourism. Curfews in the pandemic, while transforming people's lifestyles and behavior patterns around the world, it has allowed nature to renew itself. In the pandemic process, the reduction of air, noise and visual pollution in industrial cities and large metropolises, reduction of waste in water, reduction in environmental pollution and physical, social and environmental carrying cap...
Sustainability
The development of creative tourism in small towns in rural areas has been the subject of growing interest and research from different perspectives. As part of the national CREATOUR project, which took place in Portugal over about four years, various organisations with relevant activity in the cultural aspect of creative tourism were analysed, constituting a successful reference at a national and international level. However, since mid-2020, the health crisis owing to the pandemic made it necessary to reflect and work under new circumstances for tourism, in contexts not previously planned for, and at the same time as continuing to champion sustainable development. It is in this context that the present study emerges, the aim of which is to identify organizations’ strategies for adaptation within the scope of creative tourism activities in a pandemic situation. This empirical approach is anchored in the case study of the activities of the ‘Saídas de Mestre’ project based on intangibl...
Reflections and discussions: Tourism matters in the new normal post COVID-19
Tourism Geographies, 2020
The large number of commentaries in this special issue reflect the need that so many people have to express themselves as a way of releasing the anxieties and integrating the hopes that the COVID-19 pandemic has engendered in individuals and groups around the world. The guest editors of this special issue provide the following comments in reflecting on the major themes that are envisioned for travel and tourism in a COVID-19 world. Comments from the guest editors are individually identified in this conclusion editorial.
Worldwide Hospitality and Tourism Themes
Purpose This paper aims to report on a post-confinement reflection (not post-COVID-19) resulting from a series of online forums that took place during the peak moments of the pandemic, with the intention of raising awareness and mobilising tourism agents for the development of tourism planning and tourism intelligence, taking advantage of the period of stagnation of the tourism industry. The project was named “Tourism in flight mode: Thinking together the post COVID-19 tourism”. Design/methodology/approach The project was based on the sharing of information and experiences in virtual forums where participants from all over the world had the opportunity to explain how the pandemic was influencing their work/business, the regional or national tourism activity, GDP and jobs and how they and their regions were preparing for the recovery of tourism. On a biweekly basis, virtual forums were organised, with participants from three continents and 12 countries. The results were contextualise...
Beyond COVID-19: An Opportunity for a New Tourism Sector
International Journal of Hospitality & Tourism Systems, 2021
This article explored the effects of the COVID-19 pandemic and its impact on society. COVID-19 has shown that its effects are multiple in nature and dimensions. It affects the health of people, the performativity of labour and the capacity to earn incomes and so on. COVID-19 has resulted in society putting the pre-eminence of collective rights over individual rights in times of crises or disasters. This article is based on secondary sources of data. It suggests a panoply of measures that support moving towards a just tourism and just society. It suggests a framework of actions anchored on diversification of tourism products, adoption of innovation/technological advancements, taking care of the environment and labour; localisation of control/ownership of tourism facilities and products; inclusivity and adopting a communitybasis for ownership and control of ventures; understanding the carrying capacity and leakages/linkages for they can make or break a venture; and sustainability. It suggests the roles, strategies to deliver these interventions, with roles oscillating from facilitation, control to supervision.
Transforming tourism in a post-Covid world
VITA Magazine, 2021
In transformational travel, the journey itself changes the tourist. They not only experience things, but those experiences change them as people. This is the challenge that faces us now. We have left the world as we knew it (the pre-Covid normal), we have been through the journey of the pandemic (social distancing, travel bans, vaccinations), and now we have the prospect of return. We need to ensure that the experience of the pandemic is truly transformational – that we have a different experience of tourism when it returns, and that tourism has a positive effect on both people and places.