Historical and modern personality and image as an element of symbolic ethno-national capital of the Republic of Mordovia (2014–2019) (original) (raw)

Features of the formation and promotion of the image of the head of the region: on the example of the Republic of Mordovia (1995–2021)

Finno-Ugric World

Introduction. The constructive image of a territory in the modern world determines its competitiveness and the possibility of various preferences in the form of subsidies from the federal center, investments from business, an increasing tourist flow, etc. Building the image is a complex process of interference of evolutionary and historical development and the existing background. The visual appearance of the regions and its transformation are associated with the images of the head/governor who acts both as the subject and the object of image-making. Materials and Methods. The methodology was based on historical-evolutionary, axiological and hermeneutic approaches, comparative, systemic and structural-functional analysis. As an applied method, the Internet monitoring of regional media publications was performed for 2020–2021. Results and Discussion. The article considers the evolution and continuity in the formation and promotion of the image of the head of the region at the present...

Image of the Republic of Mordovia: Impressions, Symbols, Stereotypes

Engineering Technologies and Systems

Introduction. In a competitive environment, the image of a modern region is an instrument of “soft power”, capable of enhancing the effectiveness of the territory's development, provided it is associated with positive impressions. In this regard, analyzing perception of the symbolic component of a region's image by various target groups is of particular importance. The purpose of the study is to reveal the symbols, impressions, stereotypes most prevailing among the respondents that form the image of the Republic of Mordovia, which are the factors in developing the regional identity. Materials and Methods. The Republic of Mordovia was chosen for a case study: the region’s development is a vivid example of contradictoriness, the Republic being a leader in some indicators (it is among the safest regions of the country, it actively develops the innovative infrastructure, etc.) is a complete outsider in others (in the quality of life and average wages compared to other regions, e...

The Republic of Mordovia: historical description of image background

Finno-Ugric World, 2019

Introduction. The formation of the territorial image of the region popularize and present the territory in a positive light. The conditions available in the Republic of Mordovia for creating a successful image, especially historical-cultural and natural zones, allow creating a recognizable and attractive image of the Republic not only for the residents of Russia, but also abroad. primarily in the countries of the Finno-Ugric world, with which -cultural factor for interaction and cooperation. Building the image to a large extent is based on the historical aspect of the image background, which is inseparable from the rich Finno-Ugric culture and geographical diversity of the territory, while historical and cultural objects contribute to creating the attractive image of the region. History plays a fundamental role in creating a recognizable image, without it, it is impossible to build a meaningful view of the republic. Materials and Methods. The main research approaches were the histor...

FEATURES OF THE FORMATION OF CIVIC IDENTITY IN THE POLYETHNIC REGION OF RUSSIA (on the example of the Republic of Bashkortostan)

Vestnik BIST (Bashkir Institute of Social Technologies), 2021

The subject of the article is a comparative analysis of the state and features of the manifestation of civic identity in a multiethnic region of Russia on the example of the Republic of Bashkortostan. The work is based on the data of three ethnosociological surveys conducted in recent years with the direct participation of the authors of the article. The object of the study is the modern population of the Republic of Bashkortostan. The purpose of the article is to consider the level and significance for the residents of the region of various forms of group identity in time dynamics (over the past 10 years). The article shows the state of civic consciousness of the population of the region based on specific materials of mass surveys using methods adopted in political and sociological sciences, and identifies factors influencing it.

The Republic of Mordovia: Region’s Actual Image (Based on Expert Survey Results)

Manuskript, 2020

Цель исследования-выявление характерных особенностей фактического имиджа Республики Мордовия, исходя из результатов опроса экспертов (представителей государственной власти и управления региона, научных и образовательных центров, социокультурных учреждений, СМИ и др.), а также на основании анализа статистических показателей территории, событийной составляющей и т.д., влияющих на формирование имиджа региона. Научная новизна заключается в рассмотрении имиджа Республики Мордовия в тесной взаимосвязи с философской категорией восприятия его разными целевыми аудиториями, в частности респондентамиэкспертами, а также в выявлении его актуальных показателей. В результате доказано, что республиканский имидж находится в состоянии перехода от простого уровня к базовому. Высокие оценки территория получает в позициях, значимых для внешних целевых аудиторий (прежде всего туристов). Для населения региона важен показатель качества жизни населения, который имеет средние экспертные оценки и усугубляется реальным уровнем доходов населения, покупательской способностью и др., что способствует усилению противоречивости между первичным и вторичным имиджем, а также приводит к снижению релевантности имиджевых направлений, продвигаемых региональной властью. Адрес статьи: www.

The City in Theory and in Practice: Factors of Social Identity Formation of the Capital of Republic within the Russian Federation

REGIONOLOGY

Introduction. The paper is devoted to the theoretically and practically relevant issue of constructing the social identity of the administrative centers of the Russian republics, considered by the authors as one of the factors of positive regional self-identification of the population of the republics. The purpose of the article is, based on the materials of the study, to identify the specifics and factors in the formation of the capital’s identity of the republic within the Russian Federation on the example of Saransk (the Republic of Mordovia). Materials and Methods. The empirical basis of the article consists of the data of quantitative (mass survey of the population of Saransk, n = 443) and qualitative (2 focus groups) field studies carried out in November-December 2020, with the help of which specific features, main structural components and factors of formation of a positive metropolitan identity have been identified. Results. In the structure of the capital identity of the po...

Мордовский поселок как место и сообщество исторической памяти: коллективные нарративы и репрезентации [A Mordovian settlement as a site and community of historical memory: collective narratives and representations]

Finno-Ugric World, 2022

Introduction. The article summarizes the results of a study of social practices and narratives of the commemoration of the victims of mass political repression in the village of Kruglyi (the Republic of Mordovia) that was established as a permanent settlement in the period of collectivization. Materials and Methods. The theoretical framework of the study consists of social theories of “memory sites” and collective trauma. The method of collecting empirical data corresponded to case study, including observation, in-depth interviews and discourse analysis of media publications. The data were analyzed using the methods of thick ethnographic description and narrative discourse analysis. Results and Discussion. The article reviews the social context of local commemoration; identifies the main stages and practices of creating a “place of memory” in the village of Kruglyi by constructing a self-made monument of stained oak with a memorial plaque, and its subsequent mediatization. The autho...

IMAGES OF THE URBAN IDENTITY OF THE REPUBLIC’s CAPITAL CITY IN THE STRUCTURE OF RUSSIAN FEDERATION (THE CASE OF SARANSK)

Вестник Удмуртского университета. Социология. Политология. Международные отношения, 2021

The article based on the data of qualitative and quantitative res earch undertaken by the authors in the capital of the Republic of Mordovia - Saransk, identifies and analyzes the symbolic components of the social identity of the population of the administrative center of the repub lic in structure of the Russian Federation - the images of a capital city on the example of Saransk. There are such levels of metropolitan identity as the level of representations (ideas about the territoriality of the city as a "space of belonging" and its visual images) and the level of social practices, including a set of ideas, assessments and attitudes for the use (individual and shared with other citizens) of urban social sp ace in those spheres of activity and in those territories that are the residence of individuals and groups of the urban population (for example, in certain urban areas). The "representative" components of the identity of citi zens include integral visual imag...

Features of the Profile of Russian Identity: Experience of the Multidimensional Approach (case study of the Republic of Sakha (Yakutia))

Vestnik instituta sotziologii

The article presents the initial results of applying a multidimensional methodology to the sociological measurement of the level of Russian identity. The multidimensional approach to measuring the level of Russian identity was constructed based on a five-component model of in-group identification developed by K. Leach and colleagues. This methodology allows for the quantitative measurement of the degree of formation of components such as cohesion (psychological connection with other members of the community), emotional satisfaction with belonging to the community, salience (the significance of belonging to a particular community in the structure of a person's self-concept or "I-concept"), self-stereotyping (conviction of one's similarity to other members of the same community), and homogeneity (perception of the community as a whole). The empirical basis of the study was the data from a survey of residents of the Republic of Sakha (Yakutia) conducted in 2021-2022, ...