Story of the Clashing Images of the Country. the Case of India's Image at Home and in Poland (original) (raw)

Polish Sociological Review, 2012

Abstract

Abstract: The article deals with the complex process of creating a country image, both at home and abroad. It consists of two parts, being interrelated with each other, however not in a direct way. In part one the focus is laid on the image of India created by Indians themselves, which is partly a result of the grand economic transformation initiated in the beginning of the 1990s, and partly a heritage of much older cultural and political tradition. In part two the case of India's changing image in Poland is analyzed, viz. the case of a country, which unlike other European states, never ventured to establish its own political presence overseas, but nevertheless it was able to build a complex structure of various images of the civilization it hardly had any direct political contact with.Keywords: India, Poland, history, country images.The main objective of my article is to demonstrate the complex process of creating a country image. It consists of two parts, being interrelated wi...

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