PSS , industry transformation for sustainability and business Decision-making process for Product Planning of Product-Service Systems (original) (raw)
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Proceedings of COBEM 2011, 2011
Product Service Systems can be presented as a viable alternative for the development of products and services that meets specific demands of users and, at the same time, provide better environmental performance (lowest environmental impact). As matter of fact, PSS-based solutions tend to be more sustainable than the conventional business model of selling products. In this sense, manufacturers are focusing less on product manufacturing and dedicating more efforts towards creating value added solutions to the consumer. From a company's standpoint, PSS provides closer contact with end users, access to new markets, higher market shares and the possibility to redefine its core activities, which, in turn, represent competitive advantage through strategic, unique and distinctive features. From a social standpoint, PSS can deliver a more sustainable solution from different perspectives, for it is based on the assumption that product optimization can significantly reduce environmental impact due to more effective use during its lifetime and proper addressing of end-of-life strategies. Despite the existence of a large number of PSS practices (methods and tools) identified in the scientific literature, there is no evidence of works regarding the systematization and integration of these practices into the new product development process (NPD). Therefore, additional barriers associated to the adoption of PSS-based solutions may come across, such as: (1) lack of knowledge about PSS concept, (2) unclear presentation of opportunities for reducing environmental impacts and obtaining economic gains, and (3) required organizational changes to leverage the deployment of a PSS model. The present paper presents a proposal for the integration of PSS practices into an existing reference model for new product development, that focus on sustainability issues.
Product-service systems: a literature review on assisting development
The circular economy is gaining more space amongst academia and industry as a path toward sustainable development. The Product Service System (PSS) is pointed as a business model with a high potential of achieving circular economy, specially through efficient consumption and production. Even though literature on PSS is somewhat extensive and has been growing over the years, PSS is still troublesome to adopt, due to a lack of organization of the existing knowledge. This research seeks to gather and organize PSS development approaches (tools, methods and processes) presented in the literature, according to the PSS lifecycle. A bibliographical analysis was conducted, gathering researches in which PSS development approaches were mentioned. The approaches were later categorized, and their applications were analyzed. MePSS, PSS Board, Service Blueprint, and Business Canvas Model are some of the main approaches studied. Analysis showed research gaps concerning practical knowledge on the PSS field and approaches that comprehend the whole PSS lifecycle, completing the circularity of the product-service offer. Future research could aim at fulfilling those gaps, applying conceptual elements of Product-Service Systems and supporting the transaction toward a more circular economy.