Consumption (original) (raw)

2012

Abstract

Globalization has become perhaps the hot topic in both the academic and lay world alike in recent decades. Not far behind, however, have been issues related to consumption and consumer culture. Whether it was the global economic crisis of 2008 (and arguably beyond), the 2010 FIFA World Cup, the Beijing Olympics, the global spread of multinational brands, or the unprecedented rise of music, fashion, and popculture icon Lady Gaga, discussions about the relationship between globalization and consumption have becoming increasingly commonplace.Keywords:capitalism;bureaucracy;consumption;culture;globalization;commodity;consumerismcapitalism;bureaucracy;consumption;culture;globalization;commodity;consumerism

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