Une Perspective De Dimensionnelle Multiple (original) (raw)
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2014
Understanding what motivates and impedes shoppers from either purchasing or not purchasing through the Internet will become increasingly important as more and more consumers around the world gain access to and experience on the Internet. Showing the strongest sales growth of any country in the Middle East, Saudi Arabia (S.A.) is on the cusp of the Internet revolution. Using the Extended E-Commerce Technology Acceptance model, this research investigated what consumers from both Saudi Arabia and the United States (U.S.) perceive about using technology for online shopping as well as their perceptions of risk. U.S. consumers had a more positive attitude toward online shopping as well as a greater intention to shop online. These consumers also perceived technology for online shopping more useful and easier to use than S.A. consumers. In all cases, U.S. consumers perceived less overall risk to online shopping and less perceived risk on 6 different risk dimensions than did S.A. consumers. ...
Perceived Risk on Consumer Online Shopping Behaviour
Journal of Applied Accounting and Taxation
This study aims to determine the effect of perveived risk on consumer online shopping behavior of fashion product. The significant difference presented are the product category, using the category of fashion product as the most demand category by consumers. Samples used are students in the field of accounting at universities. The result of this research are there is negative influence of perception of product risk to customer satisfaction and re-purchased intention. The perveived cost risk has no negative effect on satisfaction and re-purchased intention. Perception of individual risk do not have a negative effect on customer satisfaction and re-purchased intention.
Perceived Risk Factors Affecting Consumers' Online Shopping Behaviour
The Journal of Asian Finance, Economics and Business, 2019
The study examines the impact of financial risk, convenience risk, non-delivery risk; return policy risk and product risk on online consumer behavior of Malaysian consumers. The research employed a self-administered survey to collect empirical data from 245 Malaysian online shoppers by using convenience sampling. Cronbach alpha was calculated to confirm the reliability of the data and then normality was assessed. Confirmatory Factor Analysis was then conducted to test the model using the goodness-of-fit tests. And finally, structural equation modeling is used to test the hypotheses and draw conclusions. IBM SPSS AMOS version 22.0 was utilized for data analysis. The research indicates that product risk, convenience risk, and return policy risk have a significant and positive impact on online shopping behavior. Financial risk is found to have insignificant and negative effects on consumer behavior. In addition, the non-delivery risk is found to have a significant and negative impact on online shopping behavior. The findings provide a useful model for measuring and managing perceived risk in online shopping which may result in an increase in participation of Malaysian consumers and reduce their cognitive deficiencies in the e-commerce environment. Several managerial implications are discussed along with the scope for future research.
Impacts of Perceived Risk and Attitude on Internet-Purchase Intention
This research paper aims to explore the correlations among perceived risk, attitude and intention of purchase through internet. Also, the research investigates the significant differences among the customers' perceptions of the perceived risk, attitude about internet-purchase according to; gender, education, age and use experience. The hypotheses are tested with e-survey data collected from 412 participants from Saudi Arabia. According to the best of author's knowledge, this is the first research that investigates the correlations of the variables structure according to Saudi people. The author recommends future researchers examine the same relations in researches focusing on other markets.
Proceedings of the Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2019), 2020
Online shopping is a recent phenomenon is a trend for the future of shopping method. The high enthusiastic consumer through online shopping method is inseparable from the perceived risk that consumer will face. Consumers' perceived risk has been considered as a fundamental concern of the purchase decision process. This research aims to know the relationship between the perceived risk and the purchase decision on online shop consumer. The total participants in this research are 385 people. This research was using accidental sampling and snowball sampling. The results of this research show that there is a negative and significant relationship (r =-0,517 **, p = 0000 < 0.05) between perceived risk with purchase decisions on online shop consumers. This research also found that all dimensions of perceived risk have negative and significant relationships with the purchase decision. As the result of data concluded that the increase of perceived risk by consumers when shopping online...