ANALISIS PEMASARAN KARET (Hevea brasiliensis ) DI DESA PULAU SARAK KECAMATAN KAMPAR KABUPATEN KAMPAR (original) (raw)

2021, IJAE ( Jurnal Ilmu Ekonomi Pertanian Indonesia )

then to factory. Marketing channel I obtained total marketing cost Rp1.568 / kg, total marketing margin of Rp1.549 / kg, and marketing profit of Rp791 / kg and farmer share of 83.10 percent. Marketing channel II obtained total marketing cost Rp1,807.45 / kg, total marketing margin of Rp1.585 / kg, and marketing profit of Rp634 per kg and farmer share of 82.71 percent. Marketing channel III obtained total cost Rp1.386 / kg, total marketing margin of Rp600 / kg and marketing profit of Rp150, 25 / kg and farmer share of 93.57 percent. The marketing efficiency of marketing channel I is 17.10 percent, marketing channel II marketing efficiency of 19.71 percent, and marketing channel III marketing efficiency of 14.86 percent.