Aligning transport performance measures with customised retail logistics: a structured method and its application (original) (raw)

International Journal of Logistics Research and Applications, 2008

Abstract

One way in which companies can obtain competitive advantage is through customising their logistics operations to particular market segments. A challenge for businesses pursuing this strategy is to develop a performance measurement (PM) system that enables the differing objectives of divergent distribution channels to be met. However, this issue has not been fully addressed in the literature, with the one

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