CORPORATE SOCIAL RESPONSIBILITY ITS IMPACT ON STAKEHOLDER (original) (raw)

Currently, large industries like garments, Textile and Leather industries in India have interested to implement CSR activities. Hence, this study examined the causal relationship between stakeholders' and CSR implementation in leather footwear industries based on employees' perceptions. After reviewing several works of literature we developed CSR implementation measurements. For analysis of CSR implementation, a total of 891 respondents were taken from leather footwear industries of Vellore District in Tamil Nadu. Then we applied frequency, percentage, Confirmatory factor analysis and structural equation model for this data analysis. The empirical result showed that environment, customer, owner/shareholder, community have a significant positive effect on CSR implementation in leather footwear industries. However, it was also confirmed that employees have a negative significant effect on CSR implementation. Consider identified evidence of determinant factors of CSR implementation, managers of leather footwear industries should take actions to improve CSR implementation and to alleviate those problems.