Governance Reform of German Food Safety Regulation - Bodo Steiner (original) (raw)

The Effectiveness of MLC'S Beef Promotion During the Bse Crisis

Journal of food distribution research, 1998

In the 1990s the meat market has been subviewed. Euro PA constructed a meat scares index jected to several major shocks from the manner in (covering BSE and, latterly, e-coli and abattoir which the BSE crisis has developed. In late 1995 hygiene issues) from press reports for 1990-97. and early 1996 the waves of press publicity about Figure 1 overleaf illustrates the pattern of press BSE reached unprecedented heights. Shocks to reporting through the period. beef consumption and (later in the period) revised Simple decomposition and time series analypromotion campaigns associated with countering sis of the consumption data identified the undernegative publicity for beef were experienced in lying trends in the meat market. Figures 2 and 3 the period November 1995 to the present day. illustrate the smoothed and deseasonalised data Understanding the impact of these different varifor total beef sales and minced beef sales. In both ables is critical to an understanding of the effeccases th...

The BSE scare in Germany: Price shocks and pricing strategies in the marketing chain

Mimeo, University of Kiel., 2000

We examine the effects of the first BSE crisis in Germany on the price setting behaviour in the food marketing chain. Average prices are employed to conduct a time series approach for examining the impact of the BSE scare on prices. Individual grocery store prices are used for an investigation into the pricing strategies for individual beef cuts. Our results suggest that the BSE crisis has not led to significant reductions in consumer prices of beef. Considering the marketing margins, we find that consumer-wholesale price margins were largely unaffected by BSE, whereas the wholesale-producer price margin expands by 0.8 DM per kilo within a year after the emergence of BSE. Our results suggest that across all retailer types, retailers reacted with more price increases than price decreases to the BSE scare. A pricing strategy that embraces declining price variability between retailers of the same type, possibly reflecting a more unified pricing strategy, can only be identified in the case of butchers.