Let's make them pay: a comparative legal study of the socalled 'Google tax' in Europe and Brazil (original) (raw)

VI Congreso Internacional de Ciberperiodismo y Web 2.0: las audiencias como garante de la calidad de la información en los cibermedios, 2014, ISBN 978-84-9082-053-7, págs. 59-67, 2014

Abstract

The creation of Google News, an aggregation news service, has been from its very beginning a controversial matter and a reason for complain from the newspaper editors, whose works are gathered by the most popular widespread search engine. Google has been controversial as well in Europe and in the US because of its dominant and quasi-monopolistic position. The newspaper editors of several countries have lobbied in favor of legal national reforms to make Google pay in exchange of using their contents. This has been the case of Belgium, France, Germany and Spain. This paper analyses the development of those legal reforms, the implications for the journalists, the reactions of Google, some technical and economical aspects implied in the matter, and to which extent this has an impact in new (and old) business models and in the authors' rights of the companies, the journalists and even the audience.

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