The impact of social trust on electronic interfirm cooperation (original) (raw)
2009 2nd IEEE International Conference on Computer Science and Information Technology, 2009
Abstract
Business literature identifies trust as a key factor in promoting electronic interfirm cooperation (EIC). We believe, however, that such findings cannot be generalized to all forms of trust nor to all types of EIC. Specifically, we propose that a high presence of a certain form of trust called social trust may actually impede EIC when it is supported by proprietary-standard
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