Intercultural encounters as socially constructed experiences (original) (raw)

Intercultural encounters as socially constructed experiences: Which concepts? Which pedagogies? Intercultural encounters in the workplace are frequently plurilingual, intercultural, sociallyconstructed interactions that are situated in time, place, space, and purpose. Competence in one encounter can very quickly manifest as incompetence in another supposedly similar context. This complexity puts into question formulaic, essentialist models of intercultural communication and competence that have characterised much cross-cultural business/management education. While these approaches provide some insights into behaviour and communication of people in "Culture X", they often result in stereotyping, grounded in ethnocentric and prejudiced attitudes; and this stereotyping, in turn, may lead to "othering". One response to these static models of how culture is understnood has seen the rise in popularity of theories and models of intercultural competence, often subscribing to the idea that communication with (cultural) others should be both "appropriate" and "effective" to enable individuals to "achieve their goals". This position is exemplified in the definition offered by Spitzberg and Changnon (2009)-which emerged from their in their seminal synthesis of multiple models of intercultural competence-as "the appropriate and effective management of interaction between people who, to some degree or another, represent different or divergent affective, cognitive, and behaviour orientations to the world" (p. 7). Thus, the term "intercultural competence" and the variety of models, frameworks, and theories in its name, have come to be seen by some in the cross-cultural communication literature as both a panacea and a solution when interacting with people from other cultures.