Leveraging customer value through co-creative experiences: a look into hotel businesses (original) (raw)
Related papers
Journal of Hospitality Marketing & Management Agenda for Co-Creation Tourism Experience Research
The co-creation experience from the customer perspective: its measurement and determinants
Journal of Service Management, 2015
Agenda for Co-Creation Tourism Experience Research
Esther Binkhorst, Teun den Dekker
Journal of Hospitality Marketing & Management, 2009
Technological and Economic Development of Economy, 2021
Value co-creation in the hospitality industry: A systematic literature review
Journal of Tourism & Development, 2023
Conceptualising Customer-to-customer Value Co-creation in Tourism
Dr. Miguel Moital, Professor Dimitrios Buhalis
2014
Mary Gouthro, Dr. Miguel Moital, Ivana Rihova, Professor Dimitrios Buhalis
Value co-creation, exploring the effects of collaborating with a pro-active generation of customers
2012
Conceptualising customer-to-customer co-creation in socially dense tourism contexts
Dr. Miguel Moital, Professor Dimitrios Buhalis
Co-production versus co-creation: A process based continuum in the hotel service context
Customer Satisfaction as an Antecedent to Engagement in Co-Creation of Value in the Hotel Industry
JOURNAL OF TOURISM AND HOSPITALITY MANAGEMENT, 2018
2016
EFFECT OF CO-CREATION ON CUSTOMER EXPERIENCE, TRUST AND BRAND LOYALTY
Co-creation and the customer experience
2009
Factors Affecting Customer Value Co-Creation Behavior: A Case of Tourism Industry
2020
Co‐creation experiences: The next practice in value creation
Journal of Interactive Marketing, 2004
High customer involvement: an essential element for effective co-creation
International Journal of Business Innovation and Research, 2018
Co-Creating Brands Diagnosing and Designing the Relationship Experience
Co‐creation experiences: The next practices of value creation
Journal of Interactive Marketing, 2004
Consequences of Customer Value Co-creation in Restaurants
2020
Journal of Marketing Management, 2014
Customer-to-customer co-creation practices in tourism: Lessons from Customer-Dominant logic
Tourism Management, 2018
Customer co‐creation in service innovation: a matter of communication?
Journal of Service Management, 2012
A Model for Building and Implementing Customer Value Co-creation Agendas
Journal of Marketing and Consumer Research, 2016
Customer Co-Creation on Revisiting Intentions: A Focus on the Tourism Sector
Sustainability, 2023
Bridging and Transcending Customer Engagement and Co-creation: Conceptual and Empirical Insights
Customer-To-Customer Value Co-Creation Practices As A Basis For Segmentation
Processes of Value Co-creation at a Tourist Accommodation
2018
Journal of Marketing Research and Case Studies
Co-design between consumers and companies: Roles, created-exchanged value and reward systems
2012
A Conceptual Model for Developing Customer Value Co-Creation Behavior in Retailing
Amjad Shamim, ZULKIPLI GHAZALI
Global Business and Management Research: An International Journal, 2014