Belief in Change: The Role of Media and Communications in Driving Action on Climate Change (original) (raw)

Climate change is a collective action problem as much as a physical one and, as such, a necessary precondition for tackling it is some level of public consensus on the urgency of doing so. Despite a general level of concern and awareness, however, there has been no sustained and effective public demand for governments to act. That the media do not simply reflect what is going on in society is widely recognised by media researchers; but the degree to which media representations may be implicated © The Author(s) 2017 A. Elliott et al. (eds.), Climate Change and the Humanities,