Analysis of Batik MSME Business Growth in the Covid-19 Pandemic (original) (raw)

The Impact of the COVID-19 Pandemic on the Batik Industry: An Empirical Study in Indonesia

Journal of Asian Finance, Economics and Business, 2021

The COVID-19 pandemic weakened the small- and medium-sized enterprise (SME) sector. The decline in turnover is one that is felt by the batik industry in East Java, and the decline in turnover in the batik industry is very drastic. This research was conducted to prove the influence of the COVID-19 pandemic on SMEs in the batik industry. One model is proposed to prove the existence of an increase in the performance of the batik industry's SMEs by implementing a customer relationship management strategy, business strategy, and market orientation. The study population was the batik industry entrepreneurs in East Java, Indonesia, using SEM analysis based on Amos, purposive sampling method, and a sample of 180 respondents. The results showed that the model was accepted. The results also show that customer relationship management and business strategy contributed to the performance of SMEs, while market orientation did not contribute to the performance of SMEs during the COVID-19 pande...

Determinants of Increasing Batik Business Income in Pekalongan

International Journal of Social Science And Human Research, 2023

It is undeniable that the Covid-19 pandemic which has lasted for more than a year in Indonesia has had an impact on the national economy. The current economic crisis is different from the economic crisis that was experienced in 1998 and 2008. At that time, businesses run by local entrepreneurs actually became the supporter of the national economy. However, it is different now where the pandemic has almost paralyzed all local businesses, including the batik industry. Batik as a cultural heritage that has been recognized by the world has good export potential for the country. It was proven that when the pandemic hit, batik entrepreneurs in Pekalongan City still persisted and even claimed to have increased their income. It is interesting to examine the reasons for the increase in the income of the batik industry. The results of the study support the notion that entrepreneurial skills, useful ness of accounting information, and marketing methods through e-commerce have a significant effect on the income earned by the Pekalongan batik industry. Meanwhile, the assumption that the level of financial literacy has a significant effect on increasing income is not supported. The research findings show that the increase in income of the Pekalongan batik industry during the pandemic is because the actors already have a good understanding of the usefulness of accounting information and maximize the use of e-commerce. The development of this research is expected to be carried out considering that there are still wide opportunities for exploration of research variables.

Potential Management Development Of Batik Small-Medium Enterprise In Pilang Village, Sragen

Mudra Jurnal Seni Budaya, 2020

The study was conducted in Batik Small-Medium Enterprise (Batik SMEs) in Pilang Village of Sragen Regency. Pilang village is one of the producers of Batik, it considerably contributes to the Batik market in Solo region. The study was aimed at finding out the condition and the potential of development through management comprising financial, human resource, marketing, and production management. The Descriptive quantitative method was employed, the respondents were ten SMEs Batik entrepreneurs. The study found that SMEs relied on traditional and limited financial management methods. It was also found that their marketing aspect had not adopted a modern marketing and promotion strategy. Their production has run well, however they face hindrances in product innovation and design with local characteristics. Then, human resource management also faced obstacles in on time delivery, creativity, and payment system.

The Effect of Corporate Governance, Innovation, and Supporting Factors towards Competitive Advantages of Batik SMEs in The Pandemic

RSF Conference Series: Business, Management and Social Sciences

The obstacle for Batik creative industries in the time of the Covid-19 pandemic is that it is not easy to reach the market. Because before the pandemic, the agencies, buyers, and consumers could come to the places where the products were made. In order to get out of this difficulty, business actors must adapt to do innovations, among them by using business digitalization technology, so that the market scope will be wider, and build up innovation that the quality of the product can be competitive. In order for SMEs to be quickly adapted in time of the covid-19 pandemic, they must join to form a community portal of batik industry activators. The aim of this research is to know the effect of Corporate Governance, Product Innovation, Business digitalization, and Effectiveness of Management Control towards Competitive Advantages of SMEs of Creative Industry of Batik Craftsman in Regency and City in Yogyakarta. The method of research used is a survey method to 55 managers of 127 SMEs of t...

The Role of Industrial Environment and Innovation Phenomenon Analysis in the Development of Batik Small and Medium-sized Enterprises in Malang and Batu

2016

: The study analyzes the role of Batik SME’s industrial environment based on Porter’s Five Competition Forces. This study also analyzes the phenomenon of innovation in the expansion of Batik SME based on the type and nature.Method applied in this study uses phenomenological approach to describe and analyze phenomenon, events, social activities, behaviors, beliefs, and perceptions of batik entrepreneurs. The findings of this study are, first, product information makes customers more selective in choosing their batik needs offered; second, batik entrepreneurs collaborate with suppliers in Yogyakarta, Solo, and Pekalongan by purchasing tools and batik materials in large quantities. Batik entrepreneurs of Celaket act as suppliers of batik tools and materials as well especially in the area of Malang and Sukun; third, Batik SME in Malang and Batu are confronted by the presence of other businesses that produce dyed batik and printed batik, which are new kinds in the world of batik. Printed...

Marketing Strategies and the Difference Level of Sales and Profits Performance of the Batik SMEs in Malaysia

International Journal of Business and Management, 2012

In this research, the business owners of batik SMEs were analyzed on their marketing strategies. The objective is to examine if the marketing strategies of high performance batik SMEs differently from low performance batik SMEs. The high and low performance batik SMEs were categorized based on their annual sales and profits for three consecutive years. For this purposes, the questionnaires were distributed among 186 batik business owners in Malaysia. The data collected were then analyzed using Mann-Whitney U Test and Chi-Square Test. The result found that the high sales and profits performers are not only focused in local market, but they expand their sales out-of their states. For high sales performers, they are frequently advertised their businesses and using various promotional tools. Hence, efforts should be made by the low performers to find and expand their sales outside of their states, advertise their businesses more frequently and not only depends on personal network as promotional tools. Using various promotional tools especially media, could help in increasing sales. The conclusion is that the way of how the business owners market their products impact the performance of the firms. By identifying the marketing strategies of high performance batik SMEs, this research will provide batik entrepreneurs some guidance and will help low performers identify their weaknesses by comparing the marketing strategies practiced by high performers.

Business Model Innovation and Its Implications for Indonesian Batik’s Start-up Development

International Journal of Multicultural and Multireligious Understanding

Business Model Innovation is the key to develop and improve the company's strategy to survive and sustain. Nevertheless, the existing Batik communities often find it difficult to innovate their business model. The purpose of this study was to evaluate the nine components of the business model canvas, in Batik communities, Giriloyo and Kricak Kidul village, Yogyakarta. Second, develop an innovation on business model, Ruby Batik start-up. The evaluation research method used was descriptive qualitative case study approach. The data were collected through questionnaires and in-depth interviews. The analytical model used the CIPP (Context, Input, Process, Product). The results showed that nine components of the business model canvas of the batik communities, Giriloyo and Kricak Kidul, Yogyakarta were still less and need improvement and innovation. Innovation of the business model canvas component became the development basis of social entrepreneurship business model, Rubi Batik start...

Batik SMEs Efficiency and Entrepreneurship Role in Innovation

JEJAK

In the long term, batik SMEs to compete in the local and global markets can not only rely on production capabilities rooted in local sources of uniqueness, but must have efficiency of economies scale for resource access and innovation. In a competitive environment, entrepreneurs in the batik industry have an important role to improve the efficiency. This study analyzed the role of entrepreneurs in the economic efficiency. This study applies production model to describe the entrepreneurs role on economic efficiency. The study was conducted by interviews to 100 Batik SMEs managers-owners in the Batik Centre in Solo, Pekalongan and Rembang. The entrepreneurs role in innovation in term of product innovation, marketing innovation, and business alliances (cooperatives). Data analysis was performed using Stochastic Frontier and Deterministic Regression Analysis. The empirical results of the technical inefficiency effects model suggest that the entrepreneurs role in product innovation, mark...

Co-Opetition to Promote Growth of Batik Small and Medium Enterprises

International Journal of Business and Society

Co-opetition is cooperation and also the competition between businesses in the same industry or in other words between competitors. The phenomenon of co-opetition, which is also called ‘sleeping with the enemy’, is becoming increasingly important with the wider of global competition. The purpose of research presented in this paper is to analyze the co-opetition strategy among small and medium industries. This research was conducted in the form of case studies of small and medium batik industries in the region of Central Java, Indonesia. The right co-opetition strategy would promote growth and strengthen the sustainability of Central Java batik SMEs to face global competition.The research approach applied is action research. The location of this research is in six districts in Central Java, namely Banyumas, Cilacap, Purbalingga, Banjarnegara, Kebumen and Wonosobo. In those six districts, there are batik SMEs that have the potential to grow rapidly. The results of this study indicate ...

The Growth of Creative Micro, Small, And Medium Enterprises (MSMEs) Business in Special Region of Yogyakarta Before And After Covid-19 Pandemic

International Journal of Entrepreneurship, 2020

The Covid-19 pandemic resulted in economic changes that led to a national recession as well as a global recession. Various regulations have been implemented to suppress the spread of Covid-19, such as the closure of schools and several business activities, large-scale social restrictions, and even "lockdowns" which resulted in a decrease in the level of consumption and investment. The COVID-19 pandemic situation provides challenges as well as opportunities for the government to maintain the existence of MSMEs. Indonesia as one of the countries affected, especially on the economic side. Indonesia, which is dominated by Micro, Small and Medium Enterprises (MSMEs), needs to pay special attention to this sector because the contribution of MSMEs to the national economy is quite large. This study aims to determine the level of business growth during the Covid-19 pandemic. The business growth is analyzed before and after the Covid-19 pandemic to find the differences. This study u...