The medium and the message in the public space as vehicle for social change (original) (raw)
Related papers
The Utilization of Commercial Media to Engage and Positively Impact Communities
Experiential Branding and Curating the Social Space
The American Journal of Semiotics, 2006
Narrative dimensions for the design of contemporary visual identities
Catarina Lelis, Elizete de Azevedo Kreutz
International Association of Societies of Design Research Conference 2019 (IASDR), 2019
Souvenirs: Messages of the Local
Buying In: The Secret Dialogue Between What We Buy and Who We Are by Rob Walker
Journal of Industrial Ecology, 2010
2017
Souvenirs – Local Messages. An Exploration from the Design Perspective
The History of Branding Narratives
Handbook of Research on Transmedia Storytelling and Narrative Strategies
Rhetorics of Value: Constituting Worth and Meaning through Cultural Display
What Happened At Home With Art: Tracing the Experience of Consumers
2020
Making the Invisible Visible through Popular Culture
Dialogue: The Interdisciplinary Journal of Popular Culture, 2020
Rethinking the brand–community relationship: Wearing a biggie in Harlem
Journal of Consumer Culture, 2018
“Your Kind of Place”: Brand Awareness and Intervention in Children’s Culture
Unruly Audience: Folk Interventions in Popular Media, 2020
Communicating brands through engagement with ‘lived’ experiences
Journal of Brand Management, 2006
2021
Translating Place Identity into Transmedia Communication Systems
Humanizing brands through story-telling in magazine advertising
Círculo de Lingüística Aplicada a la Comunicación, 2016
The Marketing Review, 2012
Brand magnification: when brands help people reconstruct their lives
Gregorio Fuschillo, Julien Cayla
European Journal of Marketing, 2022
Art and Social Awareness: Creating an Image for Social Cause Promotion Through Events and Design
The social distancing visuals in brand communication
Bulletin of the Transilvania University of Braşov, 2020
Creating visual narrative art for decoding stories that consumers and brands tell
Psychology and Marketing, 2000
Stories, Heroes and Commercials. Spreading the Message across with a New Type of Responsibility
Public relations as visual meaning-making
Visual Public Relations, 2018
Visual Rhetoric and Ethics in Marketing of a Destination
2011
Libro de Actas - Systems & Design: Beyond Processes and Thinking (IFDP - SD2016), 2016
Branded content: rupture, rapture and reflections
2017
Stories of Community: The First Ten Years of Nike Women's Advertising
American Journal of Semiotics, 2006
Diversity via Normality: An Advance in Branded Communications Regarding Responsibility
13th Global Brand Conference , 2018
Consuming Representation: A Visual Approach to Consumer Research
Consuming Representation: A Visual Approach to Consumer Research Jonathan E. Schroeder (1998) "Consuming Representation: A Visual Approach to Consumer Research" in Representing Consumers: Voices, Views, and Visions, edited by Barbara B. Stern, New York: Routledge, 193-230.
PARTICIPATORY VISUAL RHETORIC OF ADVERTISING AS A RESOURCE TO BUILD MEANINGS IN STREET ART.
Dr. Bladimir Enrique Cedeño-Vega, Alejandra Cuevas-Rash
Identity in marketing communications: an ethics of visual representation
Marketing communication: new approaches, …, 2005