Meet the 25 Execs Behind Amazon’s $70 Billion Ad Business (original) (raw)
Amazon's ad empire sprawls across search, TV, and programmatic.
By Kendra Barnett
At the start of the second quarter, the digital media and advertising sectors are seeing a chilling effect in dealmaking—thanks largely to the uncertainties caused by AI.
From Atmosphere.TV
Brands need to rethink their perception of what may be one of the most overlooked opportunities in marketing—third spaces.
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The dominance of YouTube has helped normalize free, lower-budget, creator-centric content, a tailwind for the once overlooked FAST ecosystem.
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The Art of Making Fintech Cool With Catherine Ferdon of Coinbase.
Taking risks and having them pay off in an industry as regulated as fintech can seem like an impossible task. But Coinbase’s success in bold and unique marketing proves it isn’t.
- How Atlanta Became the Hub of Marketing in the U.S. ft. Alex Gonzalez.
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By Lauren Johnson & Kathryn Lundstrom
Amazon's ad empire sprawls across search, TV, and programmatic.
By Kendra Barnett
At the start of the second quarter, the digital media and advertising sectors are seeing a chilling effect in dealmaking—thanks largely to the uncertainties caused by AI.
From Atmosphere.TV
Brands need to rethink their perception of what may be one of the most overlooked opportunities in marketing—third spaces.
The Art of Making Fintech Cool With Catherine Ferdon of Coinbase.
Taking risks and having them pay off in an industry as regulated as fintech can seem like an impossible task. But Coinbase’s success in bold and unique marketing proves it isn’t.
- How Atlanta Became the Hub of Marketing in the U.S. ft. Alex Gonzalez.
- State Street CMO John Brockelman's Unconventional Playbook for Financial Marketing Success.