Best REI Anniversary Sale deals: Hoka, Vuori, Brooks, and more (original) (raw)

a side by side of people camping in the snow and runners wearing hoka shoes

REI

REI's Anniversary Sale is one of the biggest outdoor gear events of the year, and it is already packed with discounts on camping gear, hiking shoes, travel accessories, bikes, apparel, and outdoor tech. The sale is especially popular because it includes a mix of REI Co-op essentials and major brands that rarely see deep markdowns outside of seasonal events.

This year's sale includes deals on outdoor favorites from brands like Hoka, Patagonia, Stanley, Garmin, Osprey, and The North Face, along with discounts on tents, coolers, backpacks, and hiking layers ahead of summer travel season. Whether you are planning camping trips, upgrading your hiking setup, or just looking for comfortable outdoor basics, there is a good chance something on your wishlist is included.

Because inventory tends to move quickly during REI's larger sale events, some of the best deals do not last long. Below, we have rounded up the best REI Anniversary Sale deals worth shopping right now, including standout discounts on outdoor gear, shoes, apparel, and travel essentials.

Best REI Anniversary sale deals

If you're an REI Co-op member, you can also save an extra 20% on one full-price item by adding the code ANNIV26 at checkout.

Gray sneakers

Hoka Men's Clifton 10

With equal amounts of cushion and response, these shoes are an excellent choice for new runners.

rumpl original puffy blanket in black

Rumpl Original Puffy Blanket

Rumpl's popular Puffy Blanket comes in a ton of different fun designs to complete your setup. It’s easy to pack, comes with its own bag, and has corner loops so they can tie or stake it to the ground if needed.

REI Flexlite showcase

REI Flexlite Camp Chair

Hitting the sweet spot of value, this foldable camp chair is light enough for multi-day backpacking trips but comfortable enough to lounge at any campsite.


When does the REI Anniversary sale end?

The REI Anniversary sale runs through May 25. Though that's plenty of time to score discounts, we recommend acting fast. Stock is often limited during the retailer's biggest sales.

Is the REI Anniversary Sale for members only?

Anyone can shop during REI's Anniversary Sale, with or without a membership. However, members do get an exclusive coupon to use that knocks 20% off any one full-price item. With code ANNIV26, members can save big on tents, outerwear, shoes, hiking gear, and more.


For savings every day of the year, check out our roundup of the best REI coupons and promo codes.

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Disclosure: Written and researched by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we may get a small share of the revenue from the sale from our partners. We may receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising team. We welcome your feedback. Email us at reviews@businessinsider.com.

Sarah is a Deals and Tickets Editor for Business Insider’s Reviews team. She also supports our how-to-watch and streaming coverage. She never pays full price if she can help it and is an expert at finding and vetting the best discounts.ExperienceSarah joined the Business Insider Reviews team in 2020, starting as a deals reporter covering the best deals and steals daily. She later migrated to the tech team, where she researched, tested, and reviewed a variety of devices, from gaming mice to Kindle e-readers. Now, she’s returned to her origins, serving as the deals editor to curate only the best discounts and buying advice for readers. She began her career in service journalism in 2018 at Wirecutter as a deals writer, where she absorbed the history of the most frequently discounted products. This has informed her impeccably high standards for what makes a good deal. Ever since her Wirecutter days, Sarah has been an expert deals curator for tentpole sale days like Prime Day, Black Friday, and Cyber Monday. Following her weekly contributions to Business Insider’s Newsletter will illuminate new ways to get the best value on products you use every day. Why you can trust SarahSarah doesn’t recommend any deal she wouldn’t pay for herself. She is skeptical about the advertising language brands use to tout their sales and utilizes all the price-checking tools to ensure they deliver savings.Expertise

EducationSarah graduated from the California State University of Fullerton with a degree in Marketing. She lives in Southern California and is the proud pet parent of two German Shepherds and one chihuahua. She loves traveling to try delicious food, is skilled in crocheting and sewing, and enjoys reading horror novels (as long as they don’t keep her awake).Say hi (or send a picture of your pet) to Sarah at ssaril@businessinsider.com, or reach her on Twitter at @sarahhahr. Learn more about how our team of experts tests and reviews products at Business Insider here.