The H World algorithm: How a Chinese brand keeps changing the hotel business (original) (raw)

Against the backdrop of a sluggish economic recovery, China’s travel and tourism industry’s rebound has been unexpectedly strong. Over the 8-day Mid-Autumn Festival and National Day holiday period starting end of September, you would deem yourself lucky to have found accommodations at reasonable prices in mega-cities like Beijing and Shanghai. And if you did, it’s very likely you’re stepping into one of China’s largest hotel chains, the H World.

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