More Latest (original) (raw)

MEDIA

Mediahub global CEO John Moore departs

AGENCY

Kingsmill looks for the magic in fantasy-inspired ad for 50/50 loaf

BRANDS

Mastercard's Raja Rajamannar: ‘Advertising as we know it is dead’

AGENCY

Chicken shops and haircuts: W&K London asks city's creators to reimagine logo

AGENCY

Hay Day cultivates inner peace for Gordon Ramsay in ad for farming game

AGENCY

The short-sightedness of caving to the culture war

AGENCY

PG Tips hires creative agency

AGENCY

Ogilvy appoints executive director for global creative excellence

MEDIA

Campaign Audio Advertising Awards 2025 entry deadline looms on 30 January

MEDIA

Speakers for Media Week Live 2025.

AGENCY

Flexible working policies across adland differ from two to four in-office days per week (©GettyImages)

MEDIA

Netflix doubles ad revenue in 2024, targets another doubling in 2025

AGENCY

IAG expands relationship with Uncommon

AGENCY

Group M axes global agency CEO roles in major centralisation push

The dramatic TikTok blackout is a wake-up call for marketers and creators

AGENCY

The ‘merry-go-round’: how CMO exits leave agencies in limbo

BRANDS

The Year Ahead 2025: Brands

BRANDS

Furby and Heydude launch 90s-inspired campaign featuring giant ‘Furbzilla’

BRANDS

Essity appoints regional marketing director

AGENCY

Audible highlights wellbeing titles with 'zen carriage' at King's Cross station

AGENCY

Grey London appoints CCO

AGENCY

From inauguration to insight: how brands can bridge divides in a polarised world

AGENCY

AG Barr picks creative agency for Irn-Bru and Rubicon brands

AGENCY

Director Jim Gilchrist launches production company

BRANDS

Advertisers, it’s time to face facts. Because truth matters

MEDIA

Survey is the latest from Stagwell's Future of News study

BRANDS

LadBible Group: Simon Champion joins from Boxpark

AGENCY

Calling expands ownership structure

MEDIA

Campaign Media Awards 2025

AGENCY

Havas London hires chief client officer

MEDIA

Why Bauer’s acquisition of Clear Channel could drive innovation in OOH

AGENCY

Cindy Gallop calls for adland to wield financial power against tech giants

AGENCY

What’s the answer to adland's regional divide?

AGENCY

Five new agencies to watch in 2025

AGENCY

Rogue founder Charlie Crompton departs

AGENCY

EY launches global film focusing on next generation

AGENCY

Reasons to be cheerful about Blue Monday

AGENCY

Advertisers need not fear a heightened political climate

Talent survey: Home working important for nine in 10 staff

AGENCY

The Year Ahead 2025: Strategy

AGENCY

Current Account Switch Service campaign centres on awkward moments

AGENCY

VCCP appoints joint chief creative officers

AGENCY

Clockwise from top left: Stephens, Monies, Forsyth, Nunneley, Avener, Mckinlay, Coleman

MEDIA

SXSW has been held in Austin, Texas since 1987. (Photo by Amy E. Price/SXSW Conference and Festivals via Getty Images)

AGENCY

'Stand up if you love the darts!' What brands can learn from Britain’s love of arrows

AGENCY

Now, more than ever, we can't let efficiency overshadow effectiveness

AGENCY

Jordans becomes ‘rebel of the cereal aisle’ in campaign by Havas London

TikTok turns lights back on after assurances from President-elect Donald Trump

AGENCY

Total Media joins 2024 UK new-business rankings

Supreme Court unanimously upholds TikTok ban

AGENCY

Ogilvy ECD Nicola Wood exits agency

AGENCY

Deutsche Telekom appoints lead European agency

AGENCY

Headshot of Ailsa Buckley.

BRANDS

Samsung builds anticipation for Galaxy Unpacked event with hologram show

AGENCY

Trust in advertising is rising – we can build on this in 2025

AGENCY

AI at CES 2025: reshaping brand experiences in unexpected ways

AGENCY

Morrisons: Supermarket works with Leo Burnett on the creative side

AGENCY

IPA Bellwether: One commentator said 'the post-Budget boost didn’t have the impact on marketing budgets that some might have hoped'

AGENCY

Dr Vegan picks creative agency

MEDIA

Zoe: Health app's first UK TV ad to star Davina McCall

AGENCY

Uber: 2,500 branded assets have been unveiled throughout London Gatwick

AGENCY

Cannes Lions: takes place on the French Riviera

AGENCY

Clean Creatives OOH campaign features Mark Read and Yannick Bolloré in yearbook photos

BRANDS

Sky: Ruth Cartwright is set to leave at the end of June.

AGENCY

Pitch Update: Kimberly-Clark, Aldi, Santander, Allwyn Group, Nationwide, Jameson, Parkers and more

AGENCY

East Midlands Railway ad follows mascot Miles on epic, comic book-style trip

BRANDS

EE and Netflix bring Squid Game 2 to London with an immersive gaming experience

AGENCY

BBH’s Karen Martin: Creativity is 'our secret weapon, it’s how we win'

AGENCY

Meta’s 'alarming' conduct policy

AGENCY

Allwyn Group picks creative agency

AGENCY

Campaign's survey: asked about pay and the impact of cost-of-living pressures

BRANDS

The Year Ahead 2025: Adspend

AGENCY

Mark Read, CEO WPP.

MEDIA

Aldi's latest UK Christmas advert, by McCann, starring Kevin the Carrot.

MEDIA

Meta names UK country director

MEDIA

Rak Patel joins speaker line-up for inaugural Media Week Live

MEDIA

Talon's global management team, from left: Ryan Laul, Robin Hall, Danielle Austin, Sue Frogley, Hayley Tiptaft, Sarah Parkes, Andy Stevens, Mike Saunter, James Copley, Mandy Rayment, Charlie Goldring and Luke Willbourn.

AGENCY

Pick of the Week

AGENCY

Movers and Shakers: Adam & Eve/DDB, WPP, Havas, Wonderhood, Stagwell and more

AGENCY

IPA Bellwether: Autumn budget caused uncertainty for brands in Q3 2024 (Getty Images)

BRANDS

La Vie ad portrays man seeming to eat a ham sandwich with gusto in front of a pig

AGENCY

Butternut Box ad features remix of Thelma Houston’s ‘Don’t Leave Me this Way’

BRANDS

Why 2025 could be the year brands move away from Meta

AGENCY

What branding’s seat at the table means for the year ahead

AGENCY

Oliviero Toscani: a legacy of provocation

AGENCY

From left to right: Kneebone, Sobhani, Tait and Rawlings

AGENCY

Google Pixel calls up Sol Campbell in nod to ex-footballer's transfer history

AGENCY

Adland talent speaks: ‘The industry says the right things but rarely follows through’

AGENCY

National Theatre Live launches brand film featuring Benedict Cumberbatch

MEDIA

EssenceMediacom UK CEO says media clients want answers, not theory

MEDIA

AMI vice-chair Paul Phelps, CEO of AMS Media Group, and AMI chair Martin Woolley, executive chair of What’s Possible Group’s investment arm Make Possible.

AGENCY

Stagwell: Italy office will be based in Milan.

AGENCY

Havas London CEO James Fox departs

AGENCY

Cadbury social campaign gives behind-the-scenes look at lives of footballers

AGENCY

AAR report finds UK new-business activity grew by 19% in 2024

Photo via Dentsu, used with permission.

MEDIA

Sir Martin Sorrell: 'The role of a CMO has got easier'

AGENCY

BBC rolls out 'anarchic' OOH campaign marking return of SAS Rogue Heroes

AGENCY

From left to right: Serrano, Venturelli, Bousquet, Goodall

AGENCY

Jameson picks agency to manage social media account

AGENCY

Nespresso unveils whodunnit mystery with George Clooney and Eva Longoria

AGENCY

Diary of a Young Creative: travels with my cheese plant

AGENCY

The Year Ahead 2025: Creativity

BRANDS

CMA to investigate Google’s search and search advertising services

AGENCY

E.ON Next rolls out 'Mind the cap' St Pancras takeover in Total Media OOH campaign

MEDIA

Dan Clays on leading OMG EMEA: 'Success isn’t micromanaging every pitch'

AGENCY

Sweaty Betty celebrates fitness without judgment in first global campaign

AGENCY

Diversity is not a dirty word

MEDIA

What makes a winning Campaign Media Awards entry?

BRANDS

Ford updates vintage ads to launch electric Capri

AGENCY

Will the Omnicom-IPG merger really happen?

AGENCY

Six creative agencies to watch in 2025

AGENCY

WPP CEO Mark Read said 'spending more time together is important'

MEDIA

Thinkbox TV Planning Awards 2025 open for entries

AGENCY

EasyJet enlists creators for social-style campaign

AGENCY

Cirio employs chef James Martin to flag up co-operative model in debut ad by Krow

AGENCY

'I spend mine with a drama': ScotRail campaign spotlights passengers' journeys

AGENCY

Adidas calls up David Beckham and Jude Bellingham for Predator Victory boot film

BRANDS

Will axing fact-checkers on Meta shift media spend elsewhere?

AGENCY

Teach First picks creative agency

BRANDS

Rage farming, OnlyFans and brain rot

AGENCY

What does adland make of WPP’s four office days per week mandate?

BRANDS

Moneysupermarket partners ITV to highlight how saving can be drama-free

MEDIA

Dara Nasr, outgoing vice-president of global sales at WeTransfer Advertising.

MEDIA

Channel 4 chief commercial officer Rak Patel.

AGENCY

Last chance to get tickets for tomorrow's Campaign Year Ahead Breakfast Briefing

AGENCY

Interbrand poaches global CCO from Huge

AGENCY

The Year Ahead 2025: Media agencies

MEDIA

From left to right: Rachel Forde, Amanda Pitt and Marco Bertozzi.

AGENCY

Wishful thinking is not a strategy

AGENCY

McVitie’s and To Boldly Go win Ocean’s first outdoor Grand Prix

AGENCY

Adam & Eve/DDB appoints CCOs and CSO

AGENCY

UK new-business rankings: latest 2024

BRANDS

C4 ad uses Meta fact-checking controversy to promote Channel 4 News

BRANDS

Bar Italia opens second site at Outernet

AGENCY

Standard deadline looms for Campaign Experience Awards 2025

AGENCY

WPP: The new policy will affect 111,000 employees globally

AGENCY

The Year Ahead 2025: Technology

AGENCY

So, what do you really do?

MEDIA

Penguin's signature orange book spines (Photo by Ben Pruchnie/Getty Images)

BRANDS

Snap’s European head of creative strategy David Norris departs

AGENCY

Vitality highlights how its life insurance approach could lead to a longer life

AGENCY

Pitch Update: Barclays, Uber Eats, Nationwide, Volvo, Huel, Confused.com, Tourism Ireland, Smeg and more

Matt McNally returns to Publicis as global CEO of Publicis Health

AGENCY

Barclays reviews creative account

AGENCY

Vue homes in on Ultra Lux seats launch with CGI ad

AGENCY

Kellogg’s and Leo Burnett on why they ‘backed the bird’ in latest rebrand

AGENCY

The Year Ahead 2025: Cultural trends

MEDIA

Bauer swoops to buy Clear Channel Europe in £500m deal

AGENCY

Wonderhood Studios appoints joint executive creative directors

AGENCY

Movers & Shakers: Havas Media, WPP, Hearts & Science, Ebiquity, Pinterest, Centaur and more

AGENCY

Calm and T&Pm target gen Z with mental health campaign featuring drill music

AGENCY

MSQ hires chief growth officer from Modern Citizens as CEO of tech agencies

AGENCY

Which was top-performing stock among 'big four' agency groups in 2024?

MEDIA

Kim James steps up as chief growth and business development officer of Havas Media Network UK.

BRANDS

Jonathan Lewis is set to join X in February.

AGENCY

From left to right and per row: Tamsedge, Bullard, Chandrasekaran, Dhillon, Wigglesworth, Anthony, Beverley, Vince, Neves

AGENCY

From left to right: Arden, Rees and Monies

BRANDS

TikTok encourages brands to ‘take more exciting creative risks’ in ads

BRANDS

Jameson and Drinkaware launch responsible drinking campaign with Jay Bothroyd

AGENCY

ATP Tour targets gen Z and millennial tennis fans in global campaign

AGENCY

The Year Ahead 2025: Ad agencies

AGENCY

'Proper' Yorkshire Tea ad gets Sarah Lancashire on the case

BRANDS

What happened when McDonald’s marketing exec invited X users to ask him anything

MEDIA

Google's headquarters in King's Cross, London (©GettyImages)

MEDIA

Vodafone cuts media carbon footprint by a third

MEDIA

Ahead of Trump's second term, Meta to scrap fact-checking on Facebook and Instagram

AGENCY

What are adland's new year's resolutions?

AGENCY

Cadbury and Alzheimer's Research UK explore memory in ad centred on father and daughter

AGENCY

WPP mandates four days per week in office

AGENCY

Dove calls on women to give up harmful beauty goals for new year's 'unresolution'

AGENCY

Revolut explores opportunities money can bring in global campaign

BRANDS

John Lewis customer director departs

AGENCY

Nationwide splits with NCA and shortlists three agencies

MEDIA

Clockwise from top left: Mark Gay; Michelle Morgado; Peter Hanford and Candice Grant.

AGENCY

Harbour appoints group new business director

AGENCY

Tourism Ireland: Grey London will oversee global campaigns

MEDIA

Smeg UK shifts media duties to external agency

MEDIA

'The truth doesn't take sides': BBC’s global news chief

AGENCY

New frontrunner emerges in global indie media league

AGENCY

Karen Martin, Paul Knight and Katie Jackson added to Year Ahead Breakfast Briefing

The Year Ahead 2025: Experiences

AGENCY

IPA unveils 2025 New Year Honours list

BRANDS

Tena Men's "The Dry Inn Clubhouse" at the Allianz Stadium, Twickenham.

AGENCY

How Krow Group's creative model challenges the 'outdated', all-powerful ECD

AGENCY

House 337 chief client officer departs

AGENCY

Pip & Nut launches OOH campaign with nut butter-fixated squirrels

AGENCY

On the Beach marks Irish launch with Paddy McGuinness OOH campaign

AGENCY

From left to right: Nick Wright, Lucy Basden-Smith, Tom Jarvis, Caragh Cook and Ross Taylor.

AGENCY

Deezer rolls out ad blending boxing and dance

MEDIA

The Year Ahead 2025: Media owners

AGENCY

TBWA\London hires managing director

AGENCY

Vegan food brand This plays on humorous 'This changes everything' disclaimers

AGENCY

Eight media agencies to watch in 2025

BRANDS

Ariel signs Peter Crouch to highlight larger size of its The Big One product

AGENCY

Brand Buzz: December's social media highlights

AGENCY

Former UK deputy PM Sir Nick Clegg leaves Meta ahead of Trump’s return

MEDIA

ITV's Vera 2025 New Year’s Day debut matches Mr Bates overnights for 2024

AGENCY

Veo champions grassroots football in first campaign by Wonderful Things

AGENCY

Mission Group sells tech and science agency for £17.4m

AGENCY

Studio Lambert: Roger started his career in 1954 when he took over the studio.

AGENCY

Which are the top UK indie agency owners ranked by income?

BRANDS

Smart Energy recruits Johnny Vegas for smart-meter mockumentary

BRANDS

Walkers and Danny Dyer meet up for a pint of crisps in Dry January campaign

Stagwell set to acquire strategic digital communications agency Create Group

BRANDS

M&S Food unveils health-led campaign to highlight new ranges

AGENCY

Sue Ryder seeks to break taboos around discussing death and grief

AGENCY

Audible spotlights wellness offering with ‘zen’ campaign

AGENCY

Which indie agency owners have the highest paid directors?

AGENCY

Crisis launches post-Christmas campaign encouraging ongoing donations

AGENCY

Ocado puts customers' words in the mouth of fruit and veg in last ad by St Luke's

AGENCY

Channel 4: the sponsorship was developed in collaboration with T&Pm and OMD UK.

AGENCY

Agency chiefs win recognition in New Year Honours

AGENCY

Huel launches first global brand campaign by Ark Agency

Why Google has never looked more fragile as an advertising channel

The Mad Men of Barry Island: David Golding on Gavin & Stacey

Sandals Resorts digs deep into its Caribbean roots for global brand campaign and refresh

Nike retells Air Jordan tale in animated ‘Origin Story’

AGENCY

Bensons for Beds unveils campaign focused on sleep expertise

AGENCY

Tinder puts real-life transformational story at centre of European campaign

AGENCY

Santa’s elves combat fraud in Experian ad campaign

AGENCY

Christmas 2024 round-up: Watch all the festive ads

AGENCY

Ukrainian creative agency to launch office in UK

AGENCY

Clockwise from top left: Lisa Tomlinson and Nik Wheatley, Ian Whittaker, Adrienn Major and Miranda Hipwell.

AGENCY

Campaign's most-read features of 2024

AGENCY

P&O Cruises brings tropical fish to the Tube with 3D digital OOH

AGENCY

Clockwise from top left: Andrex, Tui, Bodyform, KFC

AGENCY

'Oh, by the way, we’re a B Corp'... Year one B Corp reflections

AGENCY

Elvis ECD departs after 11 years

BRANDS

Channel 4: new set of collections has been created by people rather than algorithms.

AGENCY

Clockwise from left: Pot Noodle, KFC, Cadbury, Heinz

The middle is death. Why brands can't afford to stay passive in 2025

AGENCY

Which agency is top at Christmas in UK new-business rankings?

AGENCY

Volvo: Appointment follows a three-way competitive pitch.

AGENCY

Haven Holidays enlists real family for ad focused on power of memories

AGENCY

Campaign's most-read account win articles in 2024

AGENCY

Alzheimer’s Society disrupts ITV festive announcements with bespoke idents

AGENCY

Campaign's most-read news articles of 2024

BRANDS

The Perfume Shop launches in-store holographic installations

AGENCY

Polly McMorrow: leaving McCann

AGENCY

Sue Unerman

AGENCY

Campaign's Christmas card round-up 2024: jumpers, wrapping paper and lumps of coal

AGENCY

From left to right: Sharon Annafi, James Reddington, Sian Gabbidon, Christina Taylor, Nick Wright and Thomas Reeve.

MEDIA

Xero: ongoing ad campaigns include a multi-year partnership with Fifa Women’s Football (Image: Xero on YouTube)

AGENCY

Confused.com hires creative shop for digital account

AGENCY

Butternut Box appoints creative agency

AGENCY

Former Group M China executives to face Shanghai court over bribery allegations

AGENCY

Snog, marry, avoid: what kind of year was 2024?

AGENCY

James Murphy and Chaka Sobhani among speakers at Campaign’s Year Ahead Breakfast Briefing

AGENCY

Pitch Update: Asda, Nivea, Ocado, The AA, McDonald's, Asahi, Magners, The Children's Society and more

AGENCY

Nivea parent Beiersdorf picks creative agency as search partner

AGENCY

DFS gets down to some booty-shaking in winter sale campaign

AGENCY

Ads say women can be anything – but are they really helping?

AGENCY

Malcolm Poynton departs Cheil Worldwide after a decade

AGENCY

Zoopla launches brand platform with spot comparing moving to sporting victories

AGENCY

Asda: Havas created this year's Christmas ad, "Gnome of Christmas".

AGENCY

Campaign Media Awards 2025: Standard entry deadline, 9 January

AGENCY

Have Christmas ads forgotten what it means to be ‘British’? The quiet disappearance of our collective festive identity

MEDIA

The Pinterest app (Image: Getty)

AGENCY

The Lists 2024: Top five agencies

The Lists 2024: Top 10 production companies

AGENCY

Asda creative review down to trio of agencies

AGENCY

Rightmove ad dives into finding the perfect home

AGENCY

Movers and Shakers: PHD, EssenceMediacom, WPP, Ogilvy, M&C Saatchi, ITV, Uncommon, Google and more

AGENCY

Campaign’s most-read Knowledge articles of 2024

AGENCY

Sainsbury’s special build features a peeking BFG

BRANDS

Hinge spotlights how couples cross paths IRL in global campaign

AGENCY

Chicken nugget takes centre stage in festive McDonald’s press ad

BRANDS

Netflix partners Just Eat and Spurs on Squid Game 2 launch campaign

AGENCY

Twix releases 'Twixmas' song with UK grime star D Double E and Nella Rose

AGENCY

Evolving brands for a new generation

AGENCY

Peloton ad shows mum's fitness journey as her son grows up

AGENCY

Paddy Power spotlights highs and lows of football fandom in OOH campaign

AGENCY

Asahi Super Dry picks agency for global creative account

AGENCY

Goodstuff: Feast joins from SharkNinja.

MEDIA

'It's ok. I'm with the AA' campaign by The Gate

AGENCY

Just Eat ties up with Squid Game in campaign showing customers as players

AGENCY

The Lists 2024: Top five advertisers

AGENCY

The Lists 2024: Top 10 campaigns

AGENCY

Magners shortlists three agencies in creative review

AGENCY

Boxer shorts brand AndThen launches campaign supporting men’s mental health

AGENCY

Deliveroo pays homage to Smithy’s curry order with Gavin & Stacey-inspired campaign

MEDIA

Media Week 30 Under 30 awards 2025

AGENCY

Benedict Cumberbatch stars in ad targeting pension funds’ role in deforestation

AGENCY

Kevin the Carrot in Aldi's 2024 Christmas ad

The Lists 2024: Top 10 directors

MEDIA

The Lists 2024: Top 10 commercial chiefs

BRANDS

Google appoints EMEA president to replace Matt Brittin

AGENCY

Why there’s still a place for specialist agencies

AGENCY

Tata Motors win pushes Omnicom Media Group into top five of global new business

AGENCY

'The industry doesn’t need another behemoth’: Stagwell CEO on Omnicom-IPG

AGENCY

Soup Kitchen delivers donations through Just Eat to help support homeless people

AGENCY

Interview with David Droga: what is creativity in 2024?

AGENCY

The Children’s Society appoints media and creative agencies

AGENCY

Wickes unveils brand platform focused on pride in home improvements

Obituary: Tony Brignull - 'The finest advertising copywriter to grace a blank page'

AGENCY

Uncommon Creative Studio hires MD from Wieden & Kennedy London

AGENCY

From Brat to brainrot: what 2024’s biggest memes reveal about culture

MEDIA

PHD: Susanne Grundmann appointed EMEA CEO.

AGENCY

[ ![The 31bnOmnicom−IPGdealhasindustriallogicbutalsomanycaveats](https://cached.imagescaler.hbpl.co.uk/resize/scaleWidth/173/cached.offlinehbpl.hbpl.co.uk/news/OMC/Gideon6.jpg)](/article/31bn−omnicom−ipg−deal−industrial−logic−caveats/1899779"The31bn Omnicom-IPG deal has industrial logic but also many caveats](https://cached.imagescaler.hbpl.co.uk/resize/scaleWidth/173/cached.offlinehbpl.hbpl.co.uk/news/OMC/Gideon_6.jpg) ](/article/31bn-omnicom-ipg-deal-industrial-logic-caveats/1899779 "The 31bnOmnicomIPGdealhasindustriallogicbutalsomanycaveats](https://cached.imagescaler.hbpl.co.uk/resize/scaleWidth/173/cached.offlinehbpl.hbpl.co.uk/news/OMC/Gideon6.jpg)](/article/31bnomnicomipgdealindustriallogiccaveats/1899779"The31bn Omnicom-IPG deal has industrial logic but also many caveats")